{"id":127928,"date":"2025-10-29T16:35:48","date_gmt":"2025-10-29T15:35:48","guid":{"rendered":"https:\/\/phrase.com\/marketing-content-und-kampagnenlokalisierung\/"},"modified":"2025-11-27T15:01:50","modified_gmt":"2025-11-27T14:01:50","slug":"marketing-content-and-campaign-localization","status":"publish","type":"page","link":"https:\/\/phrase.com\/de\/solutions\/marketing-content-and-campaign-localization\/","title":{"rendered":"Marketing-Content und Kampagnenlokalisierung"},"content":{"rendered":"\n<div class=\"wp-block-group alignwide is-style-header-hero has-white-color has-white-background-color has-text-color has-background has-link-color has-background-images wp-elements-b3ddb33b3629719f4d5dd01332af2bfb is-layout-flow wp-block-group-is-layout-flow\" style=\"padding-top:var(--wp--preset--spacing--110);padding-bottom:var(--wp--preset--spacing--110);background-image:url(https:\/\/phrase.com\/wp-content\/uploads\/2025\/07\/phrase-header-purple.jpg.webp);background-position:0% 100%;background-attachment:scroll;background-repeat:no-repeat;background-size:cover\">\n<div class=\"wp-block-group has-global-padding is-content-justification-left is-layout-constrained wp-container-core-group-is-layout-b0ba78b1 wp-block-group-is-layout-constrained\"><div class=\"yoast-breadcrumbs\"><span><span><a href=\"https:\/\/phrase.com\/de\/\">Home<\/a><\/span> | <span><a href=\"https:\/\/phrase.com\/de\/solutions\/\">L\u00f6sungen nach Anwendungsfall<\/a><\/span> | <span class=\"breadcrumb_last\" aria-current=\"page\">Marketing-Content und Kampagnenlokalisierung<\/span><\/span><\/div>\n\n\n<h2 class=\"wp-block-heading has-text-align-left has-gigantic-font-size\" id=\"h-marketing-content-und-kampagnen-lokalisierung\" style=\"font-style:normal;font-weight:400\">Marketing-Content und Kampagnen-Lokalisierung<\/h2>\n\n\n\n<div class=\"wp-block-group has-global-padding is-content-justification-left is-layout-constrained wp-container-core-group-is-layout-12dd3699 wp-block-group-is-layout-constrained\">\n<p class=\"has-text-align-left\">Phrase vereinfacht die Lokalisierung f\u00fcr alle Kampagnen-Assets, Content und Medien<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-left is-layout-flex wp-container-core-buttons-is-layout-fc4fd283 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-purple-filled\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/de\/demo\/\" target=\"_blank\" rel=\"noreferrer noopener\">Fordere eine Demo an<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignwide has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-wird-von-uber-3-600-lokalisierungsteams-weltweit-genutzt\">Wird von \u00fcber 3.600 Lokalisierungsteams weltweit genutzt<\/h2>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"alignwide wp-block-phrase-com-image-carousel\"><div class=\"wp-block-phrase-com-image-carousel__slider embla\"><div class=\"wp-block-phrase-com-image-carousel__slides embla__viewport\"><div class=\"embla__container\">\n\n<figure class=\"wp-block-image size-full is-resized embla__slide\"><img decoding=\"async\" width=\"246\" height=\"80\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/01\/uber-logo.png\" alt=\"\" class=\"wp-image-98759\" style=\"object-fit:cover;width:94px;height:auto\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full embla__slide\"><img decoding=\"async\" width=\"246\" height=\"80\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/01\/lionbridge-logo.png\" alt=\"lionbridge logo\" class=\"wp-image-98772\" style=\"object-fit:cover\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-medium embla__slide\"><img decoding=\"async\" width=\"300\" height=\"66\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2024\/12\/tripadvisor-logo-phrase-300x66.png\" alt=\"\" class=\"wp-image-96344\" style=\"object-fit:cover\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2024\/12\/tripadvisor-logo-phrase-300x66.png 300w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/12\/tripadvisor-logo-phrase-1024x225.png 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/12\/tripadvisor-logo-phrase-768x168.png 768w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/12\/tripadvisor-logo-phrase-1536x337.png 1536w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/12\/tripadvisor-logo-phrase.png 2048w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-style-linked embla__slide\"><a href=\"https:\/\/phrase.com\/de\/customers\/zendesk\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img decoding=\"async\" width=\"246\" height=\"80\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/01\/zendesk-logo-phrase.png\" alt=\"Zendesk logo\" class=\"wp-image-98787\" style=\"object-fit:cover\" \/><\/a><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/phrase.com\/de\/customers\/zendesk\/\" target=\"_blank\" rel=\" noreferrer noopener\">Case Study<\/a><\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full embla__slide\"><img decoding=\"async\" width=\"246\" height=\"80\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/01\/aws-logo.png\" alt=\"aws logo\" class=\"wp-image-98752\" style=\"object-fit:cover\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full embla__slide\"><img decoding=\"async\" width=\"246\" height=\"80\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/01\/snowflake-logo-1.png\" alt=\"snowflake logo\" class=\"wp-image-98871\" style=\"object-fit:cover\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized embla__slide\"><img decoding=\"async\" width=\"246\" height=\"80\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/05\/Footlocker-Logo.png\" alt=\"\" class=\"wp-image-106774\" style=\"object-fit:cover;width:123px;height:auto\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized is-style-linked embla__slide\"><a href=\"https:\/\/phrase.com\/de\/customers\/deliveroo\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img decoding=\"async\" width=\"246\" height=\"80\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/01\/deliveroo-logo.png\" alt=\"deliveroo logo\" class=\"wp-image-98853\" style=\"object-fit:cover;width:123px;height:auto\" \/><\/a><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/phrase.com\/de\/customers\/deliveroo\/\" target=\"_blank\" rel=\" noreferrer noopener\">Case Study<\/a><\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized embla__slide\"><img decoding=\"async\" width=\"246\" height=\"80\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/01\/Decathlon-logo.png\" alt=\"decathlon logo\" class=\"wp-image-98825\" style=\"object-fit:cover;width:123px;height:auto\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large is-resized is-style-linked embla__slide\"><a href=\"https:\/\/phrase.com\/de\/customers\/braze\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"516\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2024\/12\/Braze_Primary_logo_PURPLE_CROPPED-1024x516.png\" alt=\"\" class=\"wp-image-96328\" style=\"width:79px;height:auto\" \/><\/a><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/phrase.com\/de\/customers\/braze\/\" target=\"_blank\" rel=\" noreferrer noopener\">Case Study<\/a><\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized embla__slide\"><img decoding=\"async\" width=\"246\" height=\"80\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/01\/electrolux-logo.png\" alt=\"electrolux logo\" class=\"wp-image-98840\" style=\"object-fit:cover;width:123px;height:auto\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized embla__slide\"><img decoding=\"async\" width=\"1200\" height=\"453\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/08\/Zoetis_logo.svg.png\" alt=\"Zoetis_logo\" class=\"wp-image-113374\" style=\"object-fit:cover;width:123px;height:auto\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/08\/Zoetis_logo.svg.png 1200w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/08\/Zoetis_logo.svg-300x113.png 300w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/08\/Zoetis_logo.svg-1024x387.png 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/08\/Zoetis_logo.svg-768x290.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized is-style-linked embla__slide\"><a href=\"https:\/\/phrase.com\/de\/customers\/what3words\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img decoding=\"async\" width=\"246\" height=\"80\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/01\/What3Words-logo.png\" alt=\"What3Words logo\" class=\"wp-image-98883\" style=\"object-fit:cover;width:123px;height:auto\" \/><\/a><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/phrase.com\/de\/customers\/what3words\/\" target=\"_blank\" rel=\" noreferrer noopener\">Case Study<\/a><\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized embla__slide\"><img decoding=\"async\" width=\"246\" height=\"80\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/01\/puma-logo.png\" alt=\"puma logo\" class=\"wp-image-98766\" style=\"object-fit:cover;width:123px;height:auto\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized embla__slide\"><img decoding=\"async\" width=\"246\" height=\"80\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/01\/vestiaire-collective-logo-1.png\" alt=\"vestiaire collective logo\" class=\"wp-image-98911\" style=\"object-fit:cover;width:123px;height:auto\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized is-style-linked embla__slide\"><a href=\"https:\/\/phrase.com\/de\/customers\/yamazaki-mazak-corporation\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img decoding=\"async\" width=\"246\" height=\"80\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/04\/Website-Dynamic-Bar-Logos-1.png\" alt=\"\" class=\"wp-image-105020\" style=\"object-fit:cover;width:123px;height:auto\" \/><\/a><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/phrase.com\/de\/customers\/yamazaki-mazak-corporation\/\" target=\"_blank\" rel=\" noreferrer noopener\">Case Study<\/a><\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized embla__slide\"><img decoding=\"async\" width=\"868\" height=\"599\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/10\/PP_Logo_Global_All-Black_2023Dec.png\" alt=\"\" class=\"wp-image-125252\" style=\"object-fit:cover;width:67px;height:auto\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/10\/PP_Logo_Global_All-Black_2023Dec.png 868w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/10\/PP_Logo_Global_All-Black_2023Dec-300x207.png 300w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/10\/PP_Logo_Global_All-Black_2023Dec-768x530.png 768w\" sizes=\"(max-width: 868px) 100vw, 868px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-style-linked embla__slide\"><a href=\"https:\/\/phrase.com\/de\/customers\/pega\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img decoding=\"async\" width=\"246\" height=\"80\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/01\/Website-Dynamic-Bar-Logos-4.png\" alt=\"\" class=\"wp-image-128394\" \/><\/a><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/phrase.com\/de\/customers\/pega\/\" target=\"_blank\" rel=\" noreferrer noopener\">Case Study<\/a><\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized embla__slide\"><img decoding=\"async\" width=\"246\" height=\"80\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/01\/skoda-logo-phrase.png\" alt=\"\" class=\"wp-image-98919\" style=\"object-fit:cover;width:123px;height:auto\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large is-resized is-style-linked embla__slide\"><a href=\"https:\/\/phrase.com\/de\/customers\/kucoin\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img decoding=\"async\" width=\"1024\" height=\"235\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/08\/KuCoin-logo-1024x235.png\" alt=\"\" class=\"wp-image-114895\" style=\"width:123px\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/08\/KuCoin-logo-1024x235.png 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/08\/KuCoin-logo-300x69.png 300w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/08\/KuCoin-logo-768x176.png 768w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/08\/KuCoin-logo.png 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/phrase.com\/de\/customers\/kucoin\/\" target=\"_blank\" rel=\" noreferrer noopener\">Case Study<\/a><\/figcaption><\/figure>\n\n<\/div><\/div><div class=\"embla__controls\"><button type=\"button\" class=\"embla__prev\" data-glide-dir=\"<\"><svg aria-hidden=\"true\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"22\" height=\"22\" fill=\"none\" viewBox=\"0 0 22 22\"><path fill=\"currentColor\" d=\"m10.191 11 3.01 3.036-.917.924L8.36 11l3.925-3.96.915.924L10.192 11Z\"\/><\/svg><span class=\"screen-reader-text\">Vorherige<\/span><\/button><button type=\"button\" class=\"embla__next\" data-glide-dir=\"&gt;\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"22\" height=\"22\" fill=\"none\" viewBox=\"0 0 22 22\"><path fill=\"currentColor\" d=\"m11.809 11-3.01-3.036.916-.924L13.64 11l-3.925 3.96-.915-.924L11.808 11Z\"\/><\/svg><span class=\"screen-reader-text\">N\u00e4chste<\/span><\/button><\/div><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-group alignwide has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-warum-die-lokalisierung-von-content-fur-globale-teams-herausfordernd-ist\">Warum die Lokalisierung von Content f\u00fcr globale Teams herausfordernd ist<\/h2>\n<\/div>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group alignwide has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\" style=\"margin-right:0;margin-left:0\"><img loading=\"lazy\" decoding=\"async\" width=\"1398\" height=\"838\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/09\/Bottlenecks-in-global-marketing.jpg\" alt=\"\" class=\"wp-image-115859\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/09\/Bottlenecks-in-global-marketing.jpg 1398w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/09\/Bottlenecks-in-global-marketing-300x180.jpg 300w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/09\/Bottlenecks-in-global-marketing-1024x614.jpg 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/09\/Bottlenecks-in-global-marketing-768x460.jpg 768w\" sizes=\"auto, (max-width: 1398px) 100vw, 1398px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-right:var(--wp--preset--spacing--40);padding-left:var(--wp--preset--spacing--40)\">\n<p class=\"has-large-font-size\">Mehrsprachige Marketingkampagnen liefern bessere Interaktion, aber die Lokalisierung von Content in hoher Geschwindigkeit und im gro\u00dfen Ma\u00dfstab bringt echte Herausforderungen mit sich:<\/p>\n\n\n\n<p><strong>Langsame Kampagnenlieferung<\/strong><br>Getrennte Tools und manuelle Workflows machen es schwierig, Kampagnen p\u00fcnktlich in verschiedenen Regionen zu starten.<\/p>\n\n\n\n<p><strong>Nachrichten stimmen nicht \u00fcberein<\/strong><br>Ohne gemeinsame Ressourcen, Tonleitlinien und Raum f\u00fcr kulturelle Anpassung kann Content unmarkenkonform wirken oder in lokalen M\u00e4rkten flach bleiben.<\/p>\n\n\n\n<p><strong>Begrenzte Skalierbarkeit<\/strong><br>Hohe Kosten und manueller Aufwand schr\u00e4nken ein, wie viel Content-Teams lokalisieren k\u00f6nnen, was das Wachstum in neuen M\u00e4rkten verlangsamt.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignwide has-light-neutral-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group alignwide has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group alignfull has-transparent-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group alignwide is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-wie-kann-phrase-den-start-von-mehrsprachigen-marketingkampagnen-unterstutzen-und-die-content-ubersetzung-beschleunigen\"><strong><strong>Wie kann Phrase den Start von mehrsprachigen Marketingkampagnen unterst\u00fctzen und die Content-\u00dcbersetzung beschleunigen?<\/strong><\/strong><\/h2>\n<\/div>\n\n\n<div class=\"tabs icon-position-top overflow-arrows alignfull is-style-shadow wp-block-wearerequired-tabs\"><div class=\"wp-block-wearerequired-tabs__tablist tablist\" role=\"tablist\"><button type=\"button\" class=\"scroll-arrow scroll-left-arrow\" aria-label=\"Scroll left\"><svg aria-hidden=\"true\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"24\" height=\"24\"><path d=\"M15.28 5.22a.75.75 0 0 1 0 1.06L9.56 12l5.72 5.72a.749.749 0 0 1-.326 1.275.749.749 0 0 1-.734-.215l-6.25-6.25a.75.75 0 0 1 0-1.06l6.25-6.25a.75.75 0 0 1 1.06 0Z\"><\/path><\/svg><\/button><button class=\"wp-block-wearerequired-tabs__tab tab is-active\" role=\"tab\" aria-selected=\"true\" aria-controls=\"tab-50-integrations-ca24274b-74aa-4c3b-91f5-59500ff65c52\" id=\"tab-button-50-integrations-ca24274b-74aa-4c3b-91f5-59500ff65c52\"><img decoding=\"async\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/07\/technical.png\" alt=\"\" loading=\"lazy\" class=\"wp-block-wearerequired-tabs__icon\" height=\"\" width=\"30\" \/><span class=\"wp-block-wearerequired-tabs__tab-label\">\u00dcber 50 Integrationen<\/span><\/button><button class=\"wp-block-wearerequired-tabs__tab tab\" role=\"tab\" aria-selected=\"false\" aria-controls=\"tab-centralized-translation-e4a123f2-c24f-4329-8840-f79c920304d0\" id=\"tab-button-centralized-translation-e4a123f2-c24f-4329-8840-f79c920304d0\" tabindex=\"-1\"><img decoding=\"async\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/07\/file.svg\" alt=\"\" loading=\"lazy\" class=\"wp-block-wearerequired-tabs__icon\" height=\"\" width=\"30\" \/><span class=\"wp-block-wearerequired-tabs__tab-label\">Zentralisierte \u00dcbersetzung<\/span><\/button><button class=\"wp-block-wearerequired-tabs__tab tab\" role=\"tab\" aria-selected=\"false\" aria-controls=\"tab-ai-enhanced-translation-quality-f1d17711-2633-4cbd-98dd-044c95ab58c6\" id=\"tab-button-ai-enhanced-translation-quality-f1d17711-2633-4cbd-98dd-044c95ab58c6\" tabindex=\"-1\"><img decoding=\"async\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/07\/translater.png\" alt=\"\" loading=\"lazy\" class=\"wp-block-wearerequired-tabs__icon\" height=\"\" width=\"30\" \/><span class=\"wp-block-wearerequired-tabs__tab-label\">KI-verbesserte \u00dcbersetzungsqualit\u00e4t<\/span><\/button><button class=\"wp-block-wearerequired-tabs__tab tab\" role=\"tab\" aria-selected=\"false\" aria-controls=\"tab-personalized-messaging-e41980fb-7a09-4434-96ca-8c7526203cf2\" id=\"tab-button-personalized-messaging-e41980fb-7a09-4434-96ca-8c7526203cf2\" tabindex=\"-1\"><img decoding=\"async\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/07\/people-icon.png\" alt=\"\" loading=\"lazy\" class=\"wp-block-wearerequired-tabs__icon\" height=\"\" width=\"30\" \/><span class=\"wp-block-wearerequired-tabs__tab-label\">Personalisierte Nachrichten<\/span><\/button><button class=\"wp-block-wearerequired-tabs__tab tab\" role=\"tab\" aria-selected=\"false\" aria-controls=\"tab-multimedia-localization-e2e9efe4-56cd-4875-a193-fbb0e2029ff3\" id=\"tab-button-multimedia-localization-e2e9efe4-56cd-4875-a193-fbb0e2029ff3\" tabindex=\"-1\"><img decoding=\"async\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/07\/media.png\" alt=\"\" loading=\"lazy\" class=\"wp-block-wearerequired-tabs__icon\" height=\"\" width=\"30\" \/><span class=\"wp-block-wearerequired-tabs__tab-label\">Multimedia-Lokalisierung<\/span><\/button><button type=\"button\" class=\"scroll-arrow scroll-right-arrow\" aria-label=\"Scroll right\"><svg aria-hidden=\"true\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"24\" height=\"24\"><path d=\"M8.72 18.78a.75.75 0 0 1 0-1.06L14.44 12 8.72 6.28a.751.751 0 0 1 .018-1.042.751.751 0 0 1 1.042-.018l6.25 6.25a.75.75 0 0 1 0 1.06l-6.25 6.25a.75.75 0 0 1-1.06 0Z\"><\/path><\/svg><\/button><\/div> <div class=\"wp-block-wearerequired-tabs__tabpanels tabpanels\">\n<div class=\"tabpanel wp-block-wearerequired-tab-panel is-visible is-layout-flow wp-block-wearerequired-tab-panel-is-layout-flow\" id=\"tab-50-integrations-ca24274b-74aa-4c3b-91f5-59500ff65c52\" role=\"tabpanel\" tabindex=\"0\" aria-labelledby=\"tab-button-50-integrations-ca24274b-74aa-4c3b-91f5-59500ff65c52\" data-tab-title=\"\u00dcber 50 Integrationen\">\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:55%\">\n<p class=\"has-large-font-size\"><strong><strong>50+ Integrationen<\/strong><\/strong><\/p>\n\n\n\n<p>Verbinde Phrase direkt mit deinem CMS oder Repository, um Kopierfehler und manuelle \u00dcbergaben zu vermeiden. Egal, ob du mit WordPress, Contentful, Optimizely, AEM, Sitecore oder statischen Dateien arbeitest, Phrase integriert sich nahtlos in deinen Web-Stack.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-plain\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/de\/integrations\/\" target=\"_blank\" rel=\"noreferrer noopener\">Entdecke unsere Marketing-Integrationen<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:45%\">\n<figure class=\"wp-block-image aligncenter size-full no-padding is-style-rounded is-style-default\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/09\/Marketing-integrations.jpg\" alt=\"Marketing-Integrationen\" class=\"wp-image-115867\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/09\/Marketing-integrations.jpg 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/09\/Marketing-integrations-300x225.jpg 300w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/09\/Marketing-integrations-768x576.jpg 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n<\/div>\n\n<div class=\"tabpanel wp-block-wearerequired-tab-panel is-layout-flow wp-block-wearerequired-tab-panel-is-layout-flow\" id=\"tab-centralized-translation-e4a123f2-c24f-4329-8840-f79c920304d0\" role=\"tabpanel\" tabindex=\"0\" aria-labelledby=\"tab-button-centralized-translation-e4a123f2-c24f-4329-8840-f79c920304d0\" data-tab-title=\"Zentralisierte \u00dcbersetzung\">\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:55%\">\n<p class=\"has-large-font-size\"><strong><strong><strong>Zentralisierte \u00dcbersetzungsressourcen<\/strong><\/strong><\/strong><\/p>\n\n\n\n<p style=\"border-style:none;border-width:0px;border-radius:0px\">Sorge f\u00fcr Konsistenz \u00fcber alle Sprachen hinweg mit gemeinsamen Translation Memories, Termbanken und KI-gest\u00fctzter Bearbeitung, sodass jedes Asset deine Markenstimme widerspiegelt. <br>Basen und KI-gest\u00fctztes Bearbeiten, damit jedes Asset deine Markenstimme widerspiegelt.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-plain\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/de\/platform\/tms\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u00dcbersetzungs-Assets zentralisieren<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:45%\">\n<figure class=\"wp-block-image size-full no-padding is-style-rounded\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/09\/Unified-translation-assets.jpg\" alt=\"\" class=\"wp-image-115875\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/09\/Unified-translation-assets.jpg 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/09\/Unified-translation-assets-300x225.jpg 300w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/09\/Unified-translation-assets-768x576.jpg 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n<\/div>\n\n<div class=\"tabpanel wp-block-wearerequired-tab-panel is-layout-flow wp-block-wearerequired-tab-panel-is-layout-flow\" id=\"tab-ai-enhanced-translation-quality-f1d17711-2633-4cbd-98dd-044c95ab58c6\" role=\"tabpanel\" tabindex=\"0\" aria-labelledby=\"tab-button-ai-enhanced-translation-quality-f1d17711-2633-4cbd-98dd-044c95ab58c6\" data-tab-title=\"KI-verbesserte \u00dcbersetzungsqualit\u00e4t\">\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:55%\">\n<p class=\"has-large-font-size\"><strong><strong><strong>Verbesserte Qualit\u00e4t der maschinellen \u00dcbersetzung<\/strong><\/strong><\/strong><\/p>\n\n\n\n<p>Hol das bestm\u00f6gliche Output aus der maschinellen \u00dcbersetzung mit dem KI-\u00dcbersetzungsagenten von Phrase. Es \u00fcbersetzt im Tonfall deiner Marke und verwendet deine Terminologie. Dann <br>Es wendet KI-gest\u00fctzte Korrekturen an, um die Sprachfl\u00fcssigkeit zu verbessern und den Bedarf an menschlicher Beteiligung zu reduzieren. <br>Es wendet KI-gest\u00fctzte Korrekturen an, um die Sprachfl\u00fcssigkeit zu verbessern und den Bedarf an menschlicher \u00dcberpr\u00fcfung zu reduzieren.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-plain\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/de\/platform\/ai-solutions\/\" target=\"_blank\" rel=\"noreferrer noopener\">Verbessere die \u00dcbersetzungsqualit\u00e4t mit KI<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:45%\">\n<figure class=\"wp-block-image size-full no-padding is-style-rounded\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/09\/Translation-enhanced-by-AI_V3.jpg\" alt=\"\" class=\"wp-image-115881\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/09\/Translation-enhanced-by-AI_V3.jpg 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/09\/Translation-enhanced-by-AI_V3-300x225.jpg 300w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/09\/Translation-enhanced-by-AI_V3-768x576.jpg 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n<\/div>\n\n<div class=\"tabpanel wp-block-wearerequired-tab-panel is-layout-flow wp-block-wearerequired-tab-panel-is-layout-flow\" id=\"tab-personalized-messaging-e41980fb-7a09-4434-96ca-8c7526203cf2\" role=\"tabpanel\" tabindex=\"0\" aria-labelledby=\"tab-button-personalized-messaging-e41980fb-7a09-4434-96ca-8c7526203cf2\" data-tab-title=\"Personalisierte Nachrichten\">\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:55%\">\n<p class=\"has-large-font-size\"><strong>Personalisierte mehrsprachige Nachrichten<\/strong><\/p>\n\n\n\n<p>Passe \u00fcbersetzten Content f\u00fcr mehrere Zielgruppen an. Personalisiere Ton und Stil <br>basierend auf Parametern wie Region, Alter oder Geschlecht. Die Auto-Adapt-Funktion von Phrase <br>hilft Marketer:innen, kulturell relevante Nachrichten in gro\u00dfem Ma\u00dfstab zu liefern.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-plain\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/de\/phrase-quality-technologies\/auto-adapt\/\" target=\"_blank\" rel=\"noreferrer noopener\">Personalisiere \u00dcbersetzungen mit Auto Adapt<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:45%\">\n<figure class=\"wp-block-image size-full no-padding is-style-rounded\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/09\/Personalisation-at-scale.jpg\" alt=\"\" class=\"wp-image-115888\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/09\/Personalisation-at-scale.jpg 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/09\/Personalisation-at-scale-300x225.jpg 300w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/09\/Personalisation-at-scale-768x576.jpg 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n<\/div>\n\n<div class=\"tabpanel wp-block-wearerequired-tab-panel is-layout-flow wp-block-wearerequired-tab-panel-is-layout-flow\" id=\"tab-multimedia-localization-e2e9efe4-56cd-4875-a193-fbb0e2029ff3\" role=\"tabpanel\" tabindex=\"0\" aria-labelledby=\"tab-button-multimedia-localization-e2e9efe4-56cd-4875-a193-fbb0e2029ff3\" data-tab-title=\"Multimedia-Lokalisierung\">\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:55%\">\n<p class=\"has-large-font-size\"><strong><strong><strong>KI f\u00fcr Audio- und Video-Lokalisierung<\/strong><\/strong><\/strong><\/p>\n\n\n\n<p>Verwende Phrase Studio, um mehrsprachige Voiceovers, Untertitel und KI-generierte Zusammenfassungen oder Social-Media-Posts zu erstellen. Ideal f\u00fcr Kampagnen, die auf Storytelling setzen <br>in verschiedenen Formaten und Sprachen.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-plain\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/de\/platform\/phrase-studio\/\" target=\"_blank\" rel=\"noreferrer noopener\">Entdecke Phrase Studio<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:45%\">\n<figure class=\"wp-block-image size-full no-padding is-style-rounded\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/09\/Video-content-for-all-markets.jpg\" alt=\"\" class=\"wp-image-115894\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/09\/Video-content-for-all-markets.jpg 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/09\/Video-content-for-all-markets-300x225.jpg 300w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/09\/Video-content-for-all-markets-768x576.jpg 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n<\/div>\n<\/div><\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignwide is-layout-flow wp-block-group-is-layout-flow\" style=\"padding-top:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--20)\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-schau-dir-eine-kurze-demo-der-phrase-platform-an\">Schau dir eine kurze Demo der Phrase Platform an<\/h2>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<!--presto-player:video_id=72--><figure class=\"wp-block-video presto-block-video  presto-provider-youtube\" style=\"--plyr-color-main: var(--presto-player-highlight-color, #03eab3); --plyr-captions-background: #000000; --presto-player-logo-width: 50px; \">\n    <presto-player  id=\"presto-player-1\" src=\"\/\/www.youtube.com\/embed\/PefuAEDNyXM?iv_load_policy=3&amp;modestbranding=1&amp;playinline=1&amp;showinfo=0&amp;rel=0&amp;enablejsapi=1\" media-title=\"Accelerate marketing campaigns that resonate with local audiences\" css=\"\" class=\"presto-video-id-72 presto-preset-id-6 skin-default caption-style-default\" skin=\"default\" icon-url=\"https:\/\/phrase.com\/wp-content\/plugins\/presto-player\/img\/sprite.svg\" preload=\"\" poster=\"\" playsinline  >\n        \n    <div class=\"presto-iframe-fallback-container\">\n        <iframe style=\"width: 100%\" title=\"Youtube Video\" class=\"presto-fallback-iframe\" id=\"presto-iframe-fallback-1\" data-src=\"https:\/\/www.youtube.com\/embed\/PefuAEDNyXM?iv_load_policy=3&amp;modestbranding=1&amp;playsinline=1&amp;showinfo=0&amp;rel=0&amp;enablejsapi=1\" allowfullscreen allowtransparency allow=\"autoplay\"><\/iframe>\n    <\/div>\n\n    <\/presto-player>\n<\/figure>\t\t<script>\n\t\t\tvar player = document.querySelector('presto-player#presto-player-1');\n\t\t\tplayer.video_id = 72;\n\t\t\t\t\t\t\t\t\t\t\t\tplayer.preset = {\"id\":6,\"name\":\"Phrase 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is-style-connected is-layout-flex wp-container-core-columns-is-layout-2626a488 wp-block-columns-is-layout-flex\" style=\"margin-top:var(--wp--preset--spacing--45);margin-bottom:var(--wp--preset--spacing--70)\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-ce155fab wp-block-group-is-layout-flex\">\n<p class=\"is-style-large-gradient-text has-purple-color has-text-color has-link-color has-gigantic-font-size wp-elements-7f2366fd2e3488e5450d84318e5f0fa1\">30-50%<\/p>\n\n\n\n<p class=\"has-text-align-center\"><strong>Schnellere Kampagnenstarts<\/strong><br><strong><br><\/strong>Aktiviert durch verbesserte KI-Content-Verarbeitung und automatisierte Genehmigungs-Workflows.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-ce155fab wp-block-group-is-layout-flex\">\n<p class=\"is-style-large-gradient-text has-color-scheme has-purple-color-scheme has-purple-color has-text-color has-link-color has-gigantic-font-size wp-elements-a907769b17e66c0c3d16b7070279fbb9\">20\u201335%<\/p>\n\n\n\n<p class=\"has-text-align-center\"><strong>mehr ausgelieferte Kampagnen<\/strong><br><strong><br><\/strong>Dank schnellerer Ausf\u00fchrung und parallel laufender Lokalisierung.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-ce155fab wp-block-group-is-layout-flex\">\n<p class=\"is-style-large-gradient-text has-color-scheme has-purple-color-scheme has-purple-color has-text-color has-link-color has-gigantic-font-size wp-elements-cb024c43f95f09918be43da75a276fd8\">40\u201360%<\/p>\n\n\n\n<p class=\"has-text-align-center\"><strong>k\u00fcrzere Genehmigungszyklen<\/strong><br><strong><br><\/strong>Mit Marken- und Rechtspr\u00fcfungen, die in den Lokalisierungs-Workflow integriert sind.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-das-sagen-unsere-kunden\"><strong>Das sagen unsere Kunden<\/strong><\/h2>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignwide has-white-background-color has-background has-global-padding is-content-justification-center is-layout-constrained wp-container-core-group-is-layout-4ad12a72 wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0;padding-top:var(--wp--preset--spacing--40);padding-right:0;padding-bottom:var(--wp--preset--spacing--40);padding-left:0\">\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image alignleft size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1012\" height=\"1024\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/09\/electronic-devices-customer-case-study-1012x1024.jpg\" alt=\"\" class=\"wp-image-115901\" style=\"width:517px;height:auto\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/09\/electronic-devices-customer-case-study-1012x1024.jpg 1012w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/09\/electronic-devices-customer-case-study-296x300.jpg 296w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/09\/electronic-devices-customer-case-study-768x777.jpg 768w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/09\/electronic-devices-customer-case-study.jpg 1136w\" sizes=\"auto, (max-width: 1012px) 100vw, 1012px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-container-core-column-is-layout-d8951358 wp-block-column-is-layout-flow\" style=\"padding-right:71px;padding-left:60px\">\n<div class=\"wp-block-group alignwide has-global-padding is-content-justification-left is-layout-constrained wp-container-core-group-is-layout-92019ba4 wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0;padding-top:var(--wp--preset--spacing--70);padding-right:var(--wp--preset--spacing--10);padding-bottom:var(--wp--preset--spacing--70);padding-left:var(--wp--preset--spacing--10)\">\n<p>Ein f\u00fchrender Elektronikhersteller musste lokalisierte Produkteinf\u00fchrungen und Werbeaktionen gleichzeitig in 15 M\u00e4rkten skalieren. Prozesse, die sich \u00fcber Auftragnehmer, Tabellenkalkulationen und lokale Teams erstreckten, verz\u00f6gerten die Einf\u00fchrungen und verursachten uneinheitliche Markenauftritte.&nbsp;<\/p>\n\n\n\n<p>Mit Phrase konnte die Marketing-Lokalisierung zentralisiert werden, indem Content-Pipelines mit der Phrase Platform verbunden und mit dem firmeneigenen CMS sowie den Marketing-Automatisierungstools synchronisiert wurden. Lokale Reviewer verwendeten die integrierte QA, um Ton und Terminologie einheitlich zu halten, <strong>die Zeit bis zum Launch um 40&nbsp;% zu verk\u00fcrzen<\/strong> und die Qualit\u00e4t der Werbekampagnen zu verbessern.<\/p>\n\n\n\n<p><br><strong>\u201eMit Phrase starten wir endlich p\u00fcnktlich, ohne dabei lokale Nuancen zu vernachl\u00e4ssigen. Es ist die Antriebsfeder unseres globalen Markterfolgs.\u201d<\/strong><br><strong>\u2013 Head of Product<\/strong><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignwide has-white-background-color has-background has-global-padding is-content-justification-center is-layout-constrained wp-container-core-group-is-layout-4ad12a72 wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0;padding-top:var(--wp--preset--spacing--40);padding-right:0;padding-bottom:var(--wp--preset--spacing--40);padding-left:0\">\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-container-core-column-is-layout-d8951358 wp-block-column-is-layout-flow\" style=\"padding-right:71px;padding-left:60px\">\n<div class=\"wp-block-group alignwide has-global-padding is-content-justification-left is-layout-constrained wp-container-core-group-is-layout-92019ba4 wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0;padding-top:var(--wp--preset--spacing--70);padding-right:var(--wp--preset--spacing--10);padding-bottom:var(--wp--preset--spacing--70);padding-left:var(--wp--preset--spacing--10)\">\n<p>Ein globales Snack- und Getr\u00e4nkeunternehmen wollte saisonale Kampagnen an lokale Geschm\u00e4cker, Humor und Slang anpassen.&nbsp;<\/p>\n\n\n\n<p>Zuvor hatte jeder Markt Content unabh\u00e4ngig lokalisiert, was zu uneinheitlichen Botschaften und kostspieligen Verz\u00f6gerungen f\u00fchrte.&nbsp;Mit Phrase entwickelte das zentrale Marketing-Team Kernkonzepte und passte sie f\u00fcr jeden Markt an, mit einzigartigen Taglines, visuellen Elementen und eigenem Ton. Der optimierte Prozess verbesserte die kreative Qualit\u00e4t und <strong>steigerte das Engagement um 32&nbsp;%<\/strong> in LATAM und um 26&nbsp;% in S\u00fcdostasien.<\/p>\n\n\n\n<p><br><strong><strong>\u201ePhrase hat uns geholfen, die richtige Botschaft in jeder Region zu vermitteln \u2013 und das schnell. Eine globale Plattform, endlose lokale Resonanz.\u201c<\/strong><\/strong><br><strong>\u2013 VP, Marketing<\/strong><\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image alignleft size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1012\" height=\"1024\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/09\/snack-and-beverage-customer-case-study-1012x1024.jpg\" alt=\"\" class=\"wp-image-115907\" style=\"width:517px;height:auto\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/09\/snack-and-beverage-customer-case-study-1012x1024.jpg 1012w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/09\/snack-and-beverage-customer-case-study-296x300.jpg 296w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/09\/snack-and-beverage-customer-case-study-768x777.jpg 768w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/09\/snack-and-beverage-customer-case-study.jpg 1136w\" sizes=\"auto, (max-width: 1012px) 100vw, 1012px\" \/><\/figure>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignwide has-light-grey-color has-blue-background-color has-text-color has-background has-link-color wp-elements-b587ecd1978dfc3c5e0985f15ca7ecd8 has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading alignwide has-text-align-center has-extra-large-font-size\" id=\"h-the-go-to-end-to-end-localization-solution-that-offers-at-scale-unprecedented-levels-of-customization-automation-and-reporting-to-help-you-truly-connect-with-new-audiences-and-drive-global-growth\">\u201eDie f\u00fchrende End-to-End-Lokalisierungsl\u00f6sung die\u00a0\u2013 in gro\u00dfem Umfang\u00a0\u2013 ein beispielloses Ma\u00df an Anpassung, Automatisierung und Analysefunktionen bietet und so hilft, neue Zielgruppen anzusprechen und globales Wachstum zu f\u00f6rdern.\u201c<\/h2>\n\n\n\n<p class=\"has-text-align-center has-yellow-color has-text-color has-link-color has-large-font-size wp-elements-7fad11d6a71bb6c88fba383a2a44770d\">Studie \u201eThe Total Economic Impact of Using Phrase (TEI)\u201c (Forrester Consulting)<\/p>\n\n\n\n<div class=\"wp-block-columns alignwide is-not-stacked-on-mobile is-style-image-grid is-layout-flex wp-container-core-columns-is-layout-87527e6a wp-block-columns-is-layout-flex\" style=\"padding-right:var(--wp--preset--spacing--70);padding-left:var(--wp--preset--spacing--70)\">\n<div class=\"wp-block-column is-vertically-aligned-bottom is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"770\" height=\"1000\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2024\/06\/medal-3.png\" alt=\"G2 Auszeichnung - Leader Winter 2025\" class=\"wp-image-97205\" style=\"width:66px;height:auto\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2024\/06\/medal-3.png 770w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/06\/medal-3-231x300.png 231w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/06\/medal-3-768x997.png 768w\" sizes=\"auto, (max-width: 770px) 100vw, 770px\" \/><figcaption class=\"wp-element-caption\">G2 Satisfaction Scoring<\/figcaption><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-bottom is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"770\" height=\"1000\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2024\/06\/medal-4.png\" alt=\"G2 Auszeichnung - Leader Enterprise Winter 2025\" class=\"wp-image-97213\" style=\"width:66px;height:auto\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2024\/06\/medal-4.png 770w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/06\/medal-4-231x300.png 231w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/06\/medal-4-768x997.png 768w\" sizes=\"auto, (max-width: 770px) 100vw, 770px\" \/><figcaption class=\"wp-element-caption\">G2 Satisfaction Scoring<\/figcaption><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-bottom is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"488\" height=\"488\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2024\/04\/Nimdzi-logo.svg\" alt=\"\" class=\"wp-image-81354\" style=\"width:85px;height:auto\" \/><figcaption class=\"wp-element-caption\">Nimdzi New Visionary <\/figcaption><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-bottom is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"156\" height=\"78\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2024\/02\/Group-39909.svg\" alt=\"\" class=\"wp-image-75728\" \/><figcaption class=\"wp-element-caption\">9,1\/10 Nutzerbewertung<\/figcaption><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-bottom is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"120\" height=\"78\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2024\/02\/Group-39910.svg\" alt=\"\" class=\"wp-image-75734\" \/><figcaption class=\"wp-element-caption\">4,6\/5 Nutzerbewertung<\/figcaption><\/figure>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n\n<div class=\"wp-block-group alignwide has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<p class=\"has-text-align-center has-blue-color has-text-color has-link-color has-large-font-size wp-elements-034383ee7180cd7072dd7f8c5af851e4\"><strong>H\u00c4UFIGE FRAGEN (FAQ)<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-hier-beantworten-wir-deine-fragen-zur-lokalisierung-von-marketing-content\">Hier beantworten wir deine Fragen zur Lokalisierung von Marketing-Content<\/h2>\n\n\n\n<div class=\"wp-block-wearerequired-accordion alignwide is-style-default\">\n<div id=\"acc-welche-arten-von-marketing-content-kann-man-mit-phrase-lokalisieren\" tabindex=\"-1\" class=\"wp-block-wearerequired-accordion-section\">\n<h3 class=\"wp-block-wearerequired-accordion-heading\"><span aria-hidden=\"true\" class=\"wp-block-wearerequired-accordion-heading__icon\"><\/span><span class=\"wp-block-wearerequired-accordion-heading__text\">Welche Arten von Marketing-Content kann man mit Phrase lokalisieren?<\/span><\/h3>\n\n\n\n<div class=\"wp-block-wearerequired-accordion-content is-layout-flow wp-block-wearerequired-accordion-content-is-layout-flow\">\n<p>Du kannst eine Vielzahl von Marketingmaterialien lokalisieren, darunter E-Mail-Kampagnen, Landing Pages, Social-Media-Assets, PDFs, Werbebanner und Video-Content. Phrase unterst\u00fctzt sowohl textbasierte als auch designintegrierte Workflows.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div id=\"acc-integriert-sich-phrase-mit-unserem-cms-oder-unseren-marketing-tools\" tabindex=\"-1\" class=\"wp-block-wearerequired-accordion-section\">\n<h3 class=\"wp-block-wearerequired-accordion-heading\"><span aria-hidden=\"true\" class=\"wp-block-wearerequired-accordion-heading__icon\"><\/span><span class=\"wp-block-wearerequired-accordion-heading__text\">Integriert sich Phrase mit unserem CMS oder unseren Marketing-Tools?<\/span><\/h3>\n\n\n\n<div class=\"wp-block-wearerequired-accordion-content is-layout-flow wp-block-wearerequired-accordion-content-is-layout-flow\">\n<p>Ja. Phrase verbindet sich mit f\u00fchrenden CMS-Plattformen wie WordPress und Contentful sowie mit Marketing-Automatisierungstools wie HubSpot und Marketo. Dies aktiviert die automatisierte Content-\u00dcbergabe und reduziert den manuellen Aufwand. Benutzerdefinierte MT-Engines werden mit Daten aus bestimmten Fachbereichen trainiert. Das Ergebnis ist ein genaueres MT-Output f\u00fcr diese Art von Content, z. B. juristisch oder medizinisch.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div id=\"acc-wie-hilft-phrase-dabei-markenkonsistenz-ueber-alle-sprachen-hinweg-zu-gewaehrleisten\" tabindex=\"-1\" class=\"wp-block-wearerequired-accordion-section\">\n<h3 class=\"wp-block-wearerequired-accordion-heading\"><span aria-hidden=\"true\" class=\"wp-block-wearerequired-accordion-heading__icon\"><\/span><span class=\"wp-block-wearerequired-accordion-heading__text\">Wie hilft Phrase dabei, Markenkonsistenz \u00fcber alle Sprachen hinweg zu gew\u00e4hrleisten?<\/span><\/h3>\n\n\n\n<div class=\"wp-block-wearerequired-accordion-content is-layout-flow wp-block-wearerequired-accordion-content-is-layout-flow\">\n<p>Phrase verwendet Translation Memorys, Termbanken und Styleguides, um einheitliche Botschaften zu gew\u00e4hrleisten. Unsere KI-basierten Tools helfen au\u00dferdem dabei, Ton, Stil und Terminologie in allen Kampagnen zu verfeinern.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div id=\"acc-kann-ich-marketing-content-nach-region-oder-zielgruppe-personalisieren\" tabindex=\"-1\" class=\"wp-block-wearerequired-accordion-section\">\n<h3 class=\"wp-block-wearerequired-accordion-heading\"><span aria-hidden=\"true\" class=\"wp-block-wearerequired-accordion-heading__icon\"><\/span><span class=\"wp-block-wearerequired-accordion-heading__text\">Kann ich Marketing-Content nach Region oder Zielgruppe personalisieren?<\/span><\/h3>\n\n\n\n<div class=\"wp-block-wearerequired-accordion-content is-layout-flow wp-block-wearerequired-accordion-content-is-layout-flow\">\n<p>Ja. Mit Funktionen wie Auto Adapt kannst du \u00dcbersetzungen anhand von Parametern wie Standort, Alter oder Geschlecht anpassen, damit deine mehrsprachigen Marketingkampagnen sowohl kulturell relevant als auch zielgruppenspezifisch sind.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div id=\"acc-wie-ueberpruefen-regionale-teams-oder-stakeholder-lokalisierten-content\" tabindex=\"-1\" class=\"wp-block-wearerequired-accordion-section\">\n<h3 class=\"wp-block-wearerequired-accordion-heading\"><span aria-hidden=\"true\" class=\"wp-block-wearerequired-accordion-heading__icon\"><\/span><span class=\"wp-block-wearerequired-accordion-heading__text\">Wie \u00fcberpr\u00fcfen regionale Teams oder Stakeholder lokalisierten Content?<\/span><\/h3>\n\n\n\n<div class=\"wp-block-wearerequired-accordion-content is-layout-flow wp-block-wearerequired-accordion-content-is-layout-flow\">\n<p>Phrase bietet visuelle Vorschauen lokalisierter E-Mails, Webseiten, Video-Content und mehr. Reviewer k\u00f6nnen direkt im Kontext Feedback hinterlassen, was die Genehmigungs-Workflows beschleunigt und die Kommunikation reduziert.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div id=\"acc-ist-phrase-fuer-schnelllebige-kampagnenzyklen-geeignet\" tabindex=\"-1\" class=\"wp-block-wearerequired-accordion-section\">\n<h3 class=\"wp-block-wearerequired-accordion-heading\"><span aria-hidden=\"true\" class=\"wp-block-wearerequired-accordion-heading__icon\"><\/span><span class=\"wp-block-wearerequired-accordion-heading__text\">Ist Phrase f\u00fcr schnelllebige Kampagnenzyklen geeignet?<\/span><\/h3>\n\n\n\n<div class=\"wp-block-wearerequired-accordion-content is-layout-flow wp-block-wearerequired-accordion-content-is-layout-flow\">\n<p>Definitiv. Phrase erm\u00f6glicht kontinuierliche Lokalisierung. Mit anderen Worten: Content l\u00e4sst sich parallel zur Kampagnenerstellung lokalisieren \u2013 perfekt f\u00fcr agile Marketing-Teams, die an h\u00e4ufigen Launches arbeiten.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div id=\"acc-was-ist-der-unterschied-zwischen-der-uebersetzung-und-der-lokalisierung-von-marketing-content\" tabindex=\"-1\" class=\"wp-block-wearerequired-accordion-section\">\n<h3 class=\"wp-block-wearerequired-accordion-heading\"><span aria-hidden=\"true\" class=\"wp-block-wearerequired-accordion-heading__icon\"><\/span><span class=\"wp-block-wearerequired-accordion-heading__text\">Was ist der Unterschied zwischen der \u00dcbersetzung und der Lokalisierung von Marketing-Content?<\/span><\/h3>\n\n\n\n<div class=\"wp-block-wearerequired-accordion-content is-layout-flow wp-block-wearerequired-accordion-content-is-layout-flow\">\n<p>\u00dcbersetzung konzentriert sich darauf, Text von einer Sprache in eine andere zu \u00fcbersetzen. Lokalisierung geht noch weiter, indem sie Ton, Stil, Bilder und Botschaften so anpasst, dass sie bei lokalen Zielgruppen ankommen \u2013 das ist entscheidend f\u00fcr effektives Marketing.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n<div class=\"alignwide alignwide wp-block-phrase-com-suggested-reading\"><div class=\"glide wp-block-phrase-com-suggested-reading__slider\"><div class=\"wp-block-phrase-com-suggested-reading__header\"><h2 class=\"wp-block-heading has-huge-font-size\">Mehr \u00fcber die Lokalisierung von Marketing-Content erfahren<\/h2><div class=\"wp-block-phrase-com-suggested-reading__controls\" data-glide-el=\"controls\"><button type=\"button\" class=\"glide__arrow wp-block-phrase-com-suggested-reading__prev-slide\" data-glide-dir=\"<\"><svg aria-hidden=\"true\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"22\" height=\"22\" fill=\"none\" viewBox=\"0 0 22 22\"><path fill=\"currentColor\" d=\"m10.191 11 3.01 3.036-.917.924L8.36 11l3.925-3.96.915.924L10.192 11Z\"\/><\/svg><span class=\"screen-reader-text\">Vorherige<\/span><\/button><button type=\"button\" class=\"glide__arrow wp-block-phrase-com-suggested-reading__next-slide\" data-glide-dir=\"&gt;\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"22\" height=\"22\" fill=\"none\" viewBox=\"0 0 22 22\"><path fill=\"currentColor\" d=\"m11.809 11-3.01-3.036.916-.924L13.64 11l-3.925 3.96-.915-.924L11.808 11Z\"\/><\/svg><span class=\"screen-reader-text\">N\u00e4chste<\/span><\/button><\/div><\/div><div class=\"glide__track\" data-glide-el=\"track\"><div class=\"glide__slides\">\n\n\n\n\n\n\n<div class=\"wp-block-phrase-com-suggested-reading-item glide__slide wp-block-phrase-com-suggested-reading-post\"><div class=\"wp-block-phrase-com-suggested-reading-item__inner\"><div class=\"wp-block-phrase-com-suggested-reading-item__header\"><figure class=\"wp-block-phrase-com-suggested-reading-item__image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2023\/09\/machine-translation-1024x576.jpg\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2023\/09\/machine-translation-1024x576.jpg 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2023\/09\/machine-translation-300x169.jpg 300w, https:\/\/phrase.com\/wp-content\/uploads\/2023\/09\/machine-translation-768x432.jpg 768w, https:\/\/phrase.com\/wp-content\/uploads\/2023\/09\/machine-translation-1536x864.jpg 1536w, https:\/\/phrase.com\/wp-content\/uploads\/2023\/09\/machine-translation.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><p class=\"wp-block-phrase-com-suggested-reading-item__type is-post\">Blog post<\/p><\/div><div class=\"wp-block-phrase-com-suggested-reading-item__content\"><h3>Maschinelle \u00dcbersetzung erkl\u00e4rt: Typen, Anwendungsf\u00e4lle und bew\u00e4hrte Praktiken<\/h3><p>Immer mehr Unternehmen nutzen maschinelle \u00dcbersetzung, um ihre globale Pr\u00e4senz schneller auszubauen. Erfahren Sie, wie auch Sie das Beste aus dieser zunehmend n\u00fctzlichen Technologie herausholen k\u00f6nnen.<\/p><div class=\"wp-block-button is-style-plain wp-block-phrase-com-suggested-reading-item__link\"><a href=\"https:\/\/phrase.com\/de\/blog\/posts\/machine-translation\/\" class=\"wp-block-button__link wp-element-button\">Weiterlesen<\/a><\/div><\/div><\/div><\/div>\n<\/div><\/div><\/div><\/div>\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-ce94c4b5 wp-block-buttons-is-layout-flex\" style=\"margin-top:var(--wp--preset--spacing--45)\">\n<div class=\"wp-block-button is-style-dark-green-filled\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/de\/resources\/\">Entdecke den Ressourcen-Hub<\/a><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignwide has-black-color has-yellow-background-color has-text-color has-background has-link-color wp-elements-a96b3af615cef17e17b16a3ffef7af45 has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-top:var(--wp--preset--spacing--56)\">\n<h2 class=\"wp-block-heading alignwide has-text-align-center\" id=\"h-starte-markenkonforme-kampagnen-in-jedem-markt\">Starte markenkonforme Kampagnen in jedem Markt<\/h2>\n\n\n\n<p class=\"has-text-align-center\">Erreiche ein gr\u00f6\u00dferes Publikum und baue heute tiefere Verbindungen auf.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-a89b3969 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-default\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/de\/demo\/\" target=\"_blank\" rel=\"noreferrer noopener\">Demo vereinbaren<\/a><\/div>\n\n\n\n<div class=\"wp-block-button is-style-black-outline\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/de\/pricing\/\" target=\"_blank\" rel=\"noreferrer noopener\">Preise anzeigen<\/a><\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Marketing-Content und Kampagnen-Lokalisierung Phrase vereinfacht die Lokalisierung f\u00fcr alle Kampagnen-Assets, Content und Medien Wird von \u00fcber 3.600 Lokalisierungsteams weltweit genutzt Warum die Lokalisierung von Content f\u00fcr globale Teams herausfordernd ist Mehrsprachige Marketingkampagnen liefern bessere Interaktion, aber die Lokalisierung von Content in hoher Geschwindigkeit und im gro\u00dfen Ma\u00dfstab bringt echte Herausforderungen mit sich: Langsame KampagnenlieferungGetrennte Tools [&hellip;]<\/p>\n","protected":false},"author":77,"featured_media":115859,"parent":29081,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-refresh","meta":{"_acf_changed":false,"_stopmodifiedupdate":false,"_modified_date":"","_searchwp_excluded":"","episode_type":"","audio_file":"","podmotor_file_id":"","podmotor_episode_id":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","filesize_raw":"","date_recorded":"","explicit":"","block":"","itunes_episode_number":"","itunes_title":"","itunes_season_number":"","itunes_episode_type":"","footnotes":""},"class_list":["post-127928","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/phrase.com\/de\/wp-json\/wp\/v2\/pages\/127928","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/phrase.com\/de\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/phrase.com\/de\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/phrase.com\/de\/wp-json\/wp\/v2\/users\/77"}],"replies":[{"embeddable":true,"href":"https:\/\/phrase.com\/de\/wp-json\/wp\/v2\/comments?post=127928"}],"version-history":[{"count":5,"href":"https:\/\/phrase.com\/de\/wp-json\/wp\/v2\/pages\/127928\/revisions"}],"predecessor-version":[{"id":129065,"href":"https:\/\/phrase.com\/de\/wp-json\/wp\/v2\/pages\/127928\/revisions\/129065"}],"up":[{"embeddable":true,"href":"https:\/\/phrase.com\/de\/wp-json\/wp\/v2\/pages\/29081"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/phrase.com\/de\/wp-json\/wp\/v2\/media\/115859"}],"wp:attachment":[{"href":"https:\/\/phrase.com\/de\/wp-json\/wp\/v2\/media?parent=127928"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}