{"id":144902,"date":"2026-06-02T12:25:18","date_gmt":"2026-06-02T10:25:18","guid":{"rendered":"https:\/\/phrase.com\/fuhrungskrafte\/"},"modified":"2026-06-03T08:16:08","modified_gmt":"2026-06-03T06:16:08","slug":"executives","status":"publish","type":"page","link":"https:\/\/phrase.com\/de\/roles\/executives\/","title":{"rendered":"F\u00fchrungskr\u00e4fte"},"content":{"rendered":"\n<div class=\"wp-block-group alignwide is-style-header-hero has-white-color has-white-background-color has-text-color has-background has-link-color has-background-images wp-elements-b514dcc54625c25cc2049cc72f56ba16 is-layout-flow wp-block-group-is-layout-flow\" style=\"padding-top:var(--wp--preset--spacing--110);padding-bottom:var(--wp--preset--spacing--110);background-image:url(https:\/\/phrase.com\/wp-content\/uploads\/2025\/07\/phrase-header-blue.jpg.webp);background-position:0% 100%;background-attachment:scroll;background-repeat:no-repeat;background-size:cover\">\n<div class=\"wp-block-group has-global-padding is-content-justification-left is-layout-constrained wp-container-core-group-is-layout-19cf7228 wp-block-group-is-layout-constrained\"><div class=\"yoast-breadcrumbs\"><span><span><a href=\"https:\/\/phrase.com\/de\/home\/\">Home<\/a><\/span> | <span><a href=\"https:\/\/phrase.com\/de\/roles\/\">L\u00f6sungen nach Teams<\/a><\/span> | <span class=\"breadcrumb_last\" aria-current=\"page\">F\u00fchrungskr\u00e4fte<\/span><\/span><\/div>\n\n\n<h2 class=\"wp-block-heading has-text-align-left has-gigantic-font-size\" id=\"h-phrase-for-executives\" style=\"font-style:normal;font-weight:400\"><strong><strong><strong><strong><strong>Phrase for executives<\/strong><\/strong><\/strong><\/strong><\/strong><\/h2>\n\n\n\n<div class=\"wp-block-group has-global-padding is-content-justification-left is-layout-constrained wp-container-core-group-is-layout-12dd3699 wp-block-group-is-layout-constrained\">\n<p class=\"has-text-align-left has-larger-font-size\"><strong><strong><strong><strong><strong>The business case for language intelligence<\/strong><\/strong><\/strong><\/strong><\/strong><\/p>\n\n\n\n<p class=\"has-text-align-left has-medium-font-size\"><strong>Most enterprises underestimate what global content actually requires. Translation is the start. Culture, quality, AI governance, and intelligence that compounds: that&#8217;s where your real <\/strong><br \/><strong>advantage is built.<\/strong><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-left is-layout-flex wp-container-core-buttons-is-layout-fc4fd283 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-grey-filled\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/de\/demo\/\" target=\"_blank\" rel=\"noreferrer noopener\">Talk to us<\/a><\/div>\n\n\n\n<div class=\"wp-block-button is-style-blue-filled\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/de\/resources\/forrester-wave-translation-management-systems-q3-2025\/\" target=\"_blank\" rel=\"noreferrer noopener\">Read the Forrester report<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-group alignwide has-light-neutral-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading alignwide has-text-align-center\" id=\"h-trusted-by-global-enterprises\"><strong><strong>Trusted by global enterprises<\/strong><\/strong><\/h2>\n\n\n\n<div style=\"height:2px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"alignwide wp-block-phrase-com-image-carousel\"><div class=\"wp-block-phrase-com-image-carousel__slider embla\"><div class=\"wp-block-phrase-com-image-carousel__slides embla__viewport\"><div class=\"embla__container\">\n\n<figure class=\"wp-block-image size-full is-resized embla__slide\"><img decoding=\"async\" width=\"246\" height=\"80\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/01\/uber-logo.png\" alt=\"\" class=\"wp-image-98759\" style=\"object-fit:cover;width:94px;height:auto\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full embla__slide\"><img decoding=\"async\" width=\"246\" height=\"80\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/01\/lionbridge-logo.png\" alt=\"lionbridge logo\" class=\"wp-image-98772\" style=\"object-fit:cover\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-medium embla__slide\"><img decoding=\"async\" width=\"300\" height=\"66\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2024\/12\/tripadvisor-logo-phrase-300x66.png\" alt=\"\" class=\"wp-image-96344\" style=\"object-fit:cover\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2024\/12\/tripadvisor-logo-phrase-300x66.png 300w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/12\/tripadvisor-logo-phrase-1024x225.png 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/12\/tripadvisor-logo-phrase-768x168.png 768w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/12\/tripadvisor-logo-phrase-1536x337.png 1536w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/12\/tripadvisor-logo-phrase.png 2048w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-style-linked embla__slide\"><a href=\"https:\/\/phrase.com\/de\/customers\/zendesk\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img decoding=\"async\" width=\"246\" height=\"80\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/01\/zendesk-logo-phrase.png\" alt=\"Zendesk logo\" class=\"wp-image-98787\" style=\"object-fit:cover\" \/><\/a><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/phrase.com\/de\/customers\/zendesk\/\" target=\"_blank\" rel=\" noreferrer noopener\">Case Study<\/a><\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full embla__slide\"><img decoding=\"async\" width=\"246\" height=\"80\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/01\/aws-logo.png\" alt=\"aws logo\" class=\"wp-image-98752\" style=\"object-fit:cover\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full embla__slide\"><img decoding=\"async\" width=\"246\" height=\"80\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/01\/snowflake-logo-1.png\" alt=\"snowflake logo\" class=\"wp-image-98871\" style=\"object-fit:cover\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized embla__slide\"><img decoding=\"async\" width=\"246\" height=\"80\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/05\/Footlocker-Logo.png\" alt=\"\" class=\"wp-image-106774\" style=\"object-fit:cover;width:123px;height:auto\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized is-style-linked embla__slide\"><a href=\"https:\/\/phrase.com\/de\/customers\/deliveroo\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img decoding=\"async\" width=\"246\" height=\"80\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/01\/deliveroo-logo.png\" alt=\"deliveroo logo\" class=\"wp-image-98853\" style=\"object-fit:cover;width:123px;height:auto\" \/><\/a><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/phrase.com\/de\/customers\/deliveroo\/\" target=\"_blank\" rel=\" noreferrer noopener\">Case Study<\/a><\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized embla__slide\"><img decoding=\"async\" width=\"246\" height=\"80\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/01\/Decathlon-logo.png\" alt=\"decathlon logo\" class=\"wp-image-98825\" style=\"object-fit:cover;width:123px;height:auto\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large is-resized is-style-linked embla__slide\"><a href=\"https:\/\/phrase.com\/de\/customers\/braze\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"516\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2024\/12\/Braze_Primary_logo_PURPLE_CROPPED-1024x516.png\" alt=\"\" class=\"wp-image-96328\" style=\"width:79px;height:auto\" \/><\/a><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/phrase.com\/de\/customers\/braze\/\" target=\"_blank\" rel=\" noreferrer noopener\">Case Study<\/a><\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized embla__slide\"><img decoding=\"async\" width=\"246\" height=\"80\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/01\/electrolux-logo.png\" alt=\"electrolux logo\" class=\"wp-image-98840\" style=\"object-fit:cover;width:123px;height:auto\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized embla__slide\"><img decoding=\"async\" width=\"1200\" height=\"453\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/08\/Zoetis_logo.svg.png\" alt=\"Zoetis_logo\" class=\"wp-image-113374\" style=\"object-fit:cover;width:123px;height:auto\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/08\/Zoetis_logo.svg.png 1200w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/08\/Zoetis_logo.svg-300x113.png 300w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/08\/Zoetis_logo.svg-1024x387.png 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/08\/Zoetis_logo.svg-768x290.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized is-style-linked embla__slide\"><a href=\"https:\/\/phrase.com\/de\/customers\/what3words\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img decoding=\"async\" width=\"246\" height=\"80\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/01\/What3Words-logo.png\" alt=\"What3Words logo\" class=\"wp-image-98883\" style=\"object-fit:cover;width:123px;height:auto\" \/><\/a><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/phrase.com\/de\/customers\/what3words\/\" target=\"_blank\" rel=\" noreferrer noopener\">Case Study<\/a><\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized embla__slide\"><img decoding=\"async\" width=\"246\" height=\"80\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/01\/puma-logo.png\" alt=\"puma logo\" class=\"wp-image-98766\" style=\"object-fit:cover;width:123px;height:auto\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized embla__slide\"><img decoding=\"async\" width=\"246\" height=\"80\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/01\/vestiaire-collective-logo-1.png\" alt=\"vestiaire collective logo\" class=\"wp-image-98911\" style=\"object-fit:cover;width:123px;height:auto\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized is-style-linked embla__slide\"><a href=\"https:\/\/phrase.com\/de\/customers\/yamazaki-mazak-corporation\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img decoding=\"async\" width=\"246\" height=\"80\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/04\/Website-Dynamic-Bar-Logos-1.png\" alt=\"\" class=\"wp-image-105020\" style=\"object-fit:cover;width:123px;height:auto\" \/><\/a><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/phrase.com\/de\/customers\/yamazaki-mazak-corporation\/\" target=\"_blank\" rel=\" noreferrer noopener\">Case Study<\/a><\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized embla__slide\"><img decoding=\"async\" width=\"868\" height=\"599\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/10\/PP_Logo_Global_All-Black_2023Dec.png\" alt=\"\" class=\"wp-image-125252\" style=\"object-fit:cover;width:67px;height:auto\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/10\/PP_Logo_Global_All-Black_2023Dec.png 868w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/10\/PP_Logo_Global_All-Black_2023Dec-300x207.png 300w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/10\/PP_Logo_Global_All-Black_2023Dec-768x530.png 768w\" sizes=\"(max-width: 868px) 100vw, 868px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-style-linked embla__slide\"><a href=\"https:\/\/phrase.com\/de\/customers\/pega\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img decoding=\"async\" width=\"246\" height=\"80\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/01\/Website-Dynamic-Bar-Logos-4.png\" alt=\"\" class=\"wp-image-128394\" \/><\/a><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/phrase.com\/de\/customers\/pega\/\" target=\"_blank\" rel=\" noreferrer noopener\">Case Study<\/a><\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized embla__slide\"><img decoding=\"async\" width=\"246\" height=\"80\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/01\/skoda-logo-phrase.png\" alt=\"\" class=\"wp-image-98919\" style=\"object-fit:cover;width:123px;height:auto\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large is-resized is-style-linked embla__slide\"><a href=\"https:\/\/phrase.com\/de\/customers\/kucoin\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img decoding=\"async\" width=\"1024\" height=\"235\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/08\/KuCoin-logo-1024x235.png\" alt=\"\" class=\"wp-image-114895\" style=\"width:123px\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/08\/KuCoin-logo-1024x235.png 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/08\/KuCoin-logo-300x69.png 300w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/08\/KuCoin-logo-768x176.png 768w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/08\/KuCoin-logo.png 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/phrase.com\/de\/customers\/kucoin\/\" target=\"_blank\" rel=\" noreferrer noopener\">Case Study<\/a><\/figcaption><\/figure>\n\n<\/div><\/div><div class=\"embla__controls\"><button type=\"button\" class=\"embla__prev\" data-glide-dir=\"<\"><svg aria-hidden=\"true\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"22\" height=\"22\" fill=\"none\" viewBox=\"0 0 22 22\"><path fill=\"currentColor\" d=\"m10.191 11 3.01 3.036-.917.924L8.36 11l3.925-3.96.915.924L10.192 11Z\"\/><\/svg><span class=\"screen-reader-text\">Vorherige<\/span><\/button><button type=\"button\" class=\"embla__next\" data-glide-dir=\"&gt;\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"22\" height=\"22\" fill=\"none\" viewBox=\"0 0 22 22\"><path fill=\"currentColor\" d=\"m11.809 11-3.01-3.036.916-.924L13.64 11l-3.925 3.96-.915-.924L11.808 11Z\"\/><\/svg><span class=\"screen-reader-text\">N\u00e4chste<\/span><\/button><\/div><\/div><\/div>\n\n\n<div style=\"height:2px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-right:var(--wp--preset--spacing--32);padding-left:var(--wp--preset--spacing--32)\">\n<h2 class=\"wp-block-heading\" id=\"h-international-growth-is-a-revenue-strategy-content-executes-it\"><strong><strong><strong><strong>International growth is a revenue strategy. Content executes it<\/strong><\/strong><\/strong><\/strong><\/h2>\n\n\n\n<p>Every market you operate in or plan to enter requires content that actually performs locally. Making that happen requires a layer most enterprises underestimate. Fragmented across agencies, ad-hoc tools and tech, and ungoverned AI, shadow localization spreads across the business, the cost compounds in ways that rarely appear on a single line item.<\/p>\n\n\n\n<p>Poor quality rarely fails loudly. Brand voice drifts market by market, conversion rates slide, and by the time the data reflects it, the damage is done. Building the capabilities needed to manage this in-house means continuously updating orchestration, quality, and governance infrastructure as models evolve and markets grow. The total cost compounds quickly and rarely shows up in the initial build estimate. The real cost is strategic: every market you add, the risk compounds.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"614\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2026\/05\/Phrase-nternational-growth-1024x614.jpg\" alt=\"\" class=\"wp-image-142967\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2026\/05\/Phrase-nternational-growth-1024x614.jpg 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/05\/Phrase-nternational-growth-300x180.jpg 300w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/05\/Phrase-nternational-growth-768x460.jpg 768w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/05\/Phrase-nternational-growth.jpg 1398w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-group alignwide has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group alignfull has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading alignfull has-text-align-center\" id=\"h-what-changes-when-global-content-works\"><strong><strong><strong>What changes when global content works<\/strong><\/strong><\/strong><\/h2>\n<\/div>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group alignwide is-style-default is-layout-grid wp-container-core-group-is-layout-24a0b898 wp-block-group-is-layout-grid\" style=\"padding-right:var(--wp--preset--spacing--45);padding-left:var(--wp--preset--spacing--45)\">\n<div class=\"wp-block-group has-light-neutral-background-color has-background is-vertical is-layout-flex wp-container-core-group-is-layout-9974f37d wp-block-group-is-layout-flex\" style=\"padding-right:var(--wp--preset--spacing--16);padding-left:var(--wp--preset--spacing--16)\">\n<figure class=\"wp-block-image size-full is-resized is-style-not-rounded\"><img loading=\"lazy\" decoding=\"async\" width=\"180\" height=\"180\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/06\/Increase-Efficiency-icon.png\" alt=\"Increase Efficiency icon\" class=\"wp-image-108137\" style=\"width:70px\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/06\/Increase-Efficiency-icon.png 180w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/06\/Increase-Efficiency-icon-150x150.png 150w\" sizes=\"auto, (max-width: 180px) 100vw, 180px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading has-large-font-size\" id=\"h-faster-time-to-market\"><strong><strong><strong><strong><strong><strong>Faster time to market<\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\n<p>Global expansion moves at the speed your strategy demands, not the speed your content process allows. Time-to-market accelerates through automation and streamlined delivery. Your 20-market launch doesn&#8217;t take 20 times as long.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-light-neutral-background-color has-background is-vertical is-layout-flex wp-container-core-group-is-layout-9974f37d wp-block-group-is-layout-flex\" style=\"padding-right:var(--wp--preset--spacing--16);padding-left:var(--wp--preset--spacing--16)\">\n<figure class=\"wp-block-image size-full is-resized is-style-not-rounded\"><img loading=\"lazy\" decoding=\"async\" width=\"72\" height=\"72\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/07\/cost-decrease-icon.png\" alt=\"\" class=\"wp-image-111451\" style=\"width:70px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading has-large-font-size\" id=\"h-lower-cost-per-market\"><strong><strong><strong><strong><strong><strong>Lower cost per market<\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\n<p>AI and intelligent automation replace costly manual processes at a fraction of the cost. Approved content is never retranslated. Platform consolidation replaces multiple vendor contracts with one. Headcount and infrastructure scale with content volume.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-light-neutral-background-color has-background is-vertical is-layout-flex wp-container-core-group-is-layout-9974f37d wp-block-group-is-layout-flex\" style=\"padding-right:var(--wp--preset--spacing--16);padding-left:var(--wp--preset--spacing--16)\">\n<figure class=\"wp-block-image size-full is-resized is-style-not-rounded\"><img loading=\"lazy\" decoding=\"async\" width=\"72\" height=\"72\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/07\/favorites.svg\" alt=\"\" class=\"wp-image-110326\" style=\"width:70px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading has-large-font-size\" id=\"h-measurable-quality-before-launch\"><strong><strong><strong><strong><strong><strong>Measurable quality before launch<\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\n<p>Every market sees content that meets your standards automatically. AI deploys with centralized governance, automated quality scoring, and full cost and quality visibility across every market. No surprises. No compliance gaps. No risk in any market..<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"614\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2026\/05\/Phrase-ai-powered-1024x614.jpg\" alt=\"\" class=\"wp-image-142968\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2026\/05\/Phrase-ai-powered-1024x614.jpg 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/05\/Phrase-ai-powered-300x180.jpg 300w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/05\/Phrase-ai-powered-768x460.jpg 768w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/05\/Phrase-ai-powered.jpg 1398w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-right:var(--wp--preset--spacing--32);padding-left:var(--wp--preset--spacing--32)\">\n<h2 class=\"wp-block-heading\" id=\"h-governed-ai-built-for-enterprise\"><strong>Governed AI. Built for enterprise.<\/strong><\/h2>\n\n\n\n<p>AI is built into every stage of the Phrase platform, not bolted on. Content is routed, translated, scored, and delivered with your brand voice, standards, and quality thresholds applied. No general purpose AI comes close. Phrase manages the entire content operation, with governance throughout.<br \/><br \/>Every decision is logged, giving compliance and legal a full audit trail. Your teams set the thresholds. Bring your own models, use Phrase&#8217;s, or combine both.<br \/><br \/>Every piece of content processed builds proprietary intelligence: what performs in each market, for each audience, in each context. It compounds with every use, turning language from a cost center into a measurable competitive advantage.<\/p>\n\n\n\n<p class=\"has-blue-70-color has-text-color has-link-color wp-elements-3c0de872f53ad35e46626e14a7f96a96\"><strong>98% of enterprise buyers now expect AI in their content platform (<a href=\"https:\/\/slator.com\/content-transformation-new-rules-31bn-industry\/\">Slator 2025<\/a>). <\/strong><\/p>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-group alignwide has-blue-90-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading alignfull has-text-align-center has-white-color has-text-color has-link-color wp-elements-1cc754c1c9d41353419a187fc6dffff9\" id=\"h-the-safe-way-to-deploy-an-llm\">The safe way to deploy an LLM<\/h2>\n\n\n\n<p class=\"has-text-align-center has-white-color has-text-color has-link-color wp-elements-616c58fff841bbd893d265d1fa1346fd\">Large language models are powerful, and deploying them at enterprise scale requires more than speed. Phrase wraps AI in the guardrails your organisation needs: style guides that enforce brand voice, quality evaluation that catches issues before they ship, compliance rules that apply market-specific regulatory requirements automatically, and governance controls that give your legal and risk teams confidence. You get the speed of AI with the controls that make it safe to deploy.<\/p>\n<\/div>\n\n<div class=\"wp-block-group alignwide has-blue-10-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns alignwide are-vertically-aligned-center media-text-columns media-text-columns--media-right is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:41.9672131148%\">\n<h2 class=\"wp-block-heading has-extra-large-font-size\" id=\"h-phrase-recognized-as-a-leader-in-the-forrester-wave-q3-2025\">Phrase recognized as a Leader in the Forrester Wave\u2122, Q3 2025<\/h2>\n\n\n\n<p>We scored top marks in 21 of 26 criteria, setting the benchmark for enterprise language technology.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:57.2131147541%\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"772\" height=\"462\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/09\/Forrester-Wave-homepage-image-V1.png\" alt=\"Forrester Wave homepage image V1\" class=\"wp-image-117619\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/09\/Forrester-Wave-homepage-image-V1.png 772w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/09\/Forrester-Wave-homepage-image-V1-300x180.png 300w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/09\/Forrester-Wave-homepage-image-V1-768x460.png 768w\" sizes=\"auto, (max-width: 772px) 100vw, 772px\" \/><\/figure>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-plain\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/de\/resources\/forrester-wave-translation-management-systems-q3-2025\/\" target=\"_blank\" rel=\"noreferrer noopener\">Download the report<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-group alignwide has-phrase-green-background-color has-background has-background-images has-global-padding is-content-justification-left is-layout-constrained wp-container-core-group-is-layout-12dd3699 wp-block-group-is-layout-constrained\" style=\"background-image:url(https:\/\/phrase.com\/wp-content\/uploads\/2025\/07\/woman-ipad-background.jpg.webp);background-position:0% 0%;background-attachment:scroll;background-repeat:no-repeat;background-size:cover\"><div class=\"glide wp-block-phrase-com-testimonials\"><div class=\"glide__track\" data-glide-el=\"track\"><div class=\"glide__slides\">\t<div class=\"wp-block-phrase-com-testimonial glide__slide\">\n\t\t<div class=\"wp-block-phrase-com-testimonial__text \">\n\t\t\t<p><a href=\"https:\/\/phrase.com\/de\/customers\/deliveroo\/\">Deliveroo<\/a> h\u00e4tte ohne Phrase keinen Lokalisierungsprozess. Durch die Investition in die Phrase Localization Platform ist es uns gelungen, den Prozess zu zentralisieren und Konsistenz bei Inhalten aller Art zu gew\u00e4hrleisten. Vor allem aber konnten wir dank Phrase die Markteinf\u00fchrungszeit und die Kundenzufriedenheit in neuen Regionen verbessern.<\/p>\n\t\t<\/div>\n\t\t<div class=\"wp-block-phrase-com-testimonial__author\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"65\" height=\"65\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2023\/10\/CristinaMG-150x150.jpg\" class=\"wp-block-phrase-com-testimonial__author-avatar\" alt=\"Photo of Cristina Mar\u00edn\" \/>\n\t\t\t<div class=\"wp-block-phrase-com-testimonial__author-info\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"121\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2023\/10\/deliveroo-logo.png\" class=\"wp-block-phrase-com-testimonial__author-company-logo\" alt=\"Logo of Deliveroo\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2023\/10\/deliveroo-logo.png 314w, https:\/\/phrase.com\/wp-content\/uploads\/2023\/10\/deliveroo-logo-300x121.png 300w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/>\n\t\t\t\t<p class=\"wp-block-phrase-com-testimonial__author-name\">\n\t\t\t\t\tCristina Mar\u00edn\t\t\t\t<\/p>\n\n\t\t\t\t<p class=\"wp-block-phrase-com-testimonial__author-title\">\n\t\t\t\t\tSenior Localization Manager, Deliveroo\t\t\t\t<\/p>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\t\t<div class=\"wp-block-phrase-com-testimonial glide__slide\">\n\t\t<div class=\"wp-block-phrase-com-testimonial__text \">\n\t\t\t<p><a href=\"https:\/\/phrase.com\/de\/customers\/what3words\/\">What3Words<\/a> hat die unterschiedlichsten Anbieter f\u00fcr Lokalisierungsl\u00f6sungen getestet, aber Phrase hat sich als klarer Spitzenreiter erwiesen. Dank Phrase haben wir mehr Kontrolle \u00fcber unsere Zeitpl\u00e4ne. Das Sprachteam kann einen Lokalisierungsauftrag in etwa einer Woche bearbeiten. Daran besteht nun nie ein Zweifel.<\/p>\n\t\t<\/div>\n\t\t<div class=\"wp-block-phrase-com-testimonial__author\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"65\" height=\"65\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2023\/11\/jamie-brown-150x150.png\" class=\"wp-block-phrase-com-testimonial__author-avatar\" alt=\"Photo of Jamie Brown\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2023\/11\/jamie-brown-150x150.png 150w, https:\/\/phrase.com\/wp-content\/uploads\/2023\/11\/jamie-brown.png 215w\" sizes=\"auto, (max-width: 65px) 100vw, 65px\" \/>\n\t\t\t<div class=\"wp-block-phrase-com-testimonial__author-info\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"118\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2023\/11\/what3words-logo.png\" class=\"wp-block-phrase-com-testimonial__author-company-logo\" alt=\"Logo of what3words\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2023\/11\/what3words-logo.png 337w, https:\/\/phrase.com\/wp-content\/uploads\/2023\/11\/what3words-logo-300x118.png 300w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/>\n\t\t\t\t<p class=\"wp-block-phrase-com-testimonial__author-name\">\n\t\t\t\t\tJamie Brown\t\t\t\t<\/p>\n\n\t\t\t\t<p class=\"wp-block-phrase-com-testimonial__author-title\">\n\t\t\t\t\tChief Languages Services Officer, what3words\t\t\t\t<\/p>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\t\t<div class=\"wp-block-phrase-com-testimonial glide__slide\">\n\t\t<div class=\"wp-block-phrase-com-testimonial__text \">\n\t\t\tDank Phrase kann <a href=\"https:\/\/phrase.com\/de\/customers\/zendesk\/\">Zendesk<\/a> viele Prozesse automatisieren und KI-L\u00f6sungen effektiv nutzen. Mit der richtigen Automatisierung k\u00f6nnen wir unsere Gesch\u00e4ftst\u00e4tigkeit weiter ausbauen und die Qualit\u00e4t weiter verbessern.\t\t<\/div>\n\t\t<div class=\"wp-block-phrase-com-testimonial__author\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"65\" height=\"65\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2024\/08\/YokoDrain-150x150.jpg\" class=\"wp-block-phrase-com-testimonial__author-avatar\" alt=\"Photo of Yoko Drain\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2024\/08\/YokoDrain-150x150.jpg 150w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/08\/YokoDrain-300x300.jpg 300w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/08\/YokoDrain-1024x1024.jpg 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/08\/YokoDrain-768x768.jpg 768w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/08\/YokoDrain-1536x1536.jpg 1536w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/08\/YokoDrain-2048x2048.jpg 2048w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/08\/YokoDrain-scaled-e1723222678997.jpg 100w\" sizes=\"auto, (max-width: 65px) 100vw, 65px\" \/>\n\t\t\t<div class=\"wp-block-phrase-com-testimonial__author-info\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2024\/08\/zendesk-logo-300x300.png\" class=\"wp-block-phrase-com-testimonial__author-company-logo\" alt=\"Logo of Zendesk \u2013 KI\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2024\/08\/zendesk-logo-300x300.png 300w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/08\/zendesk-logo-150x150.png 150w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/08\/zendesk-logo.png 512w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/>\n\t\t\t\t<p class=\"wp-block-phrase-com-testimonial__author-name\">\n\t\t\t\t\tYoko Drain\t\t\t\t<\/p>\n\n\t\t\t\t<p class=\"wp-block-phrase-com-testimonial__author-title\">\n\t\t\t\t\tSr. Director of Product Globalization, Zendesk\t\t\t\t<\/p>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\t\t<div class=\"wp-block-phrase-com-testimonial glide__slide\">\n\t\t<div class=\"wp-block-phrase-com-testimonial__text \">\n\t\t\t<em>Wir mussten unsere Unterst\u00fctzung f\u00fcr internationale Teams verbessern, sowohl in Bezug auf die Geschwindigkeit als auch auf den strategischen Mehrwert. Ein erstklassiges Kundenerlebnis erfordert Konsistenz. Daher muss man in Marketing, Vertrieb und im Training eine einheitliche Terminologie verwenden. Wir brauchten einen koh\u00e4renten Ansatz, der mit unserer Botschaft \u00fcber alle Ber\u00fchrungspunkte hinweg \u00fcbereinstimmt \u2013 von der Kampagne bis hin zu Kundengespr\u00e4ch.<\/em>\t\t<\/div>\n\t\t<div class=\"wp-block-phrase-com-testimonial__author\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"65\" height=\"65\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/09\/Copy-of-Charlie_Keating_0054-Edit-1_WEB_ONLY_DO_NOT_PRINT-2-e1758717624464-150x150.jpg\" class=\"wp-block-phrase-com-testimonial__author-avatar\" alt=\"Photo of Charlie Keating\" \/>\n\t\t\t<div class=\"wp-block-phrase-com-testimonial__author-info\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"116\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/01\/Pega-Logos-horizontal_navymint_digital.png\" class=\"wp-block-phrase-com-testimonial__author-company-logo\" alt=\"Logo of Pega\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/01\/Pega-Logos-horizontal_navymint_digital.png 976w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/01\/Pega-Logos-horizontal_navymint_digital-300x116.png 300w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/01\/Pega-Logos-horizontal_navymint_digital-768x297.png 768w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/>\n\t\t\t\t<p class=\"wp-block-phrase-com-testimonial__author-name\">\n\t\t\t\t\tCharlie Keating\t\t\t\t<\/p>\n\n\t\t\t\t<p class=\"wp-block-phrase-com-testimonial__author-title\">\n\t\t\t\t\t\u00a0Global Director of Localization, Pega\t\t\t\t<\/p>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\t<\/div><\/div>\t<div class=\"wp-block-phrase-com-testimonials__carousel-controls\">\n\t\t<div class=\"wp-block-phrase-com-testimonials__carousel-progress-bar\"><\/div>\n\t\t<div class=\"glide__arrows wp-block-phrase-com-testimonials__carousel-arrows\" data-glide-el=\"controls\">\n\t\t\t<button type=\"button\" class=\"glide__arrow wp-block-phrase-com-testimonials__carousel-arrow\" data-glide-dir=\"<\">\n\t\t\t\t<svg aria-hidden=\"true\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"22\" height=\"22\" fill=\"none\" viewBox=\"0 0 22 22\"><path fill=\"currentColor\" d=\"m10.191 11 3.01 3.036-.917.924L8.36 11l3.925-3.96.915.924L10.192 11Z\"\/><\/svg>\n\t\t\t\t<span class=\"screen-reader-text\">Vorherige<\/span>\n\t\t\t<\/button>\n\t\t\t<button type=\"button\" class=\"glide__arrow wp-block-phrase-com-testimonials__carousel-arrow\" data-glide-dir=\"&gt;\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"22\" height=\"22\" fill=\"none\" viewBox=\"0 0 22 22\"><path fill=\"currentColor\" d=\"m11.809 11-3.01-3.036.916-.924L13.64 11l-3.925 3.96-.915-.924L11.808 11Z\"\/><\/svg>\n\t\t\t\t<span class=\"screen-reader-text\">N\u00e4chste<\/span>\n\t\t\t<\/button>\n\t\t<\/div>\n\t<\/div>\n\n\t<div class=\"glide__bullets wp-block-phrase-com-testimonials__company-logos\" data-glide-el=\"controls[nav]\">\n\t\t\t\t\t\t\t\t\t<button type=\"button\" class=\"glide__bullet wp-block-phrase-com-testimonials__company-logo\" data-glide-dir=\"=0\">\n\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"121\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2023\/10\/deliveroo-logo.png\" class=\"attachment-300x300 size-300x300\" alt=\"\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2023\/10\/deliveroo-logo.png 314w, https:\/\/phrase.com\/wp-content\/uploads\/2023\/10\/deliveroo-logo-300x121.png 300w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/>\t\t\t\t<\/button>\n\t\t\t\t\t\t\t\t\t\t\t\t<button type=\"button\" class=\"glide__bullet wp-block-phrase-com-testimonials__company-logo\" data-glide-dir=\"=1\">\n\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"118\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2023\/11\/what3words-logo.png\" class=\"attachment-300x300 size-300x300\" alt=\"\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2023\/11\/what3words-logo.png 337w, https:\/\/phrase.com\/wp-content\/uploads\/2023\/11\/what3words-logo-300x118.png 300w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/>\t\t\t\t<\/button>\n\t\t\t\t\t\t\t\t\t\t\t\t<button type=\"button\" class=\"glide__bullet wp-block-phrase-com-testimonials__company-logo\" data-glide-dir=\"=2\">\n\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2024\/08\/zendesk-logo-300x300.png\" class=\"attachment-300x300 size-300x300\" alt=\"\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2024\/08\/zendesk-logo-300x300.png 300w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/08\/zendesk-logo-150x150.png 150w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/08\/zendesk-logo.png 512w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/>\t\t\t\t<\/button>\n\t\t\t\t\t\t\t\t\t\t\t\t<button type=\"button\" class=\"glide__bullet wp-block-phrase-com-testimonials__company-logo\" data-glide-dir=\"=3\">\n\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"116\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/01\/Pega-Logos-horizontal_navymint_digital.png\" class=\"attachment-300x300 size-300x300\" alt=\"\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/01\/Pega-Logos-horizontal_navymint_digital.png 976w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/01\/Pega-Logos-horizontal_navymint_digital-300x116.png 300w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/01\/Pega-Logos-horizontal_navymint_digital-768x297.png 768w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/>\t\t\t\t<\/button>\n\t\t\t\t\t\t<\/div>\n\t<\/div><\/div>\n\n<div class=\"wp-block-group alignwide has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group alignwide has-light-neutral-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<p class=\"has-text-align-center has-blue-color has-text-color has-link-color wp-elements-cb8891973b9206e5e41632a1fe57f938\"><strong><strong>MEASURABLE IMPACT<\/strong><\/strong><\/p>\n\n\n\n<div class=\"wp-block-group alignwide has-light-neutral-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:0;padding-bottom:0\">\n<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-how-enterprises-use-phrase\"><strong><strong><strong><strong><strong><strong><strong><strong>How enterprises use Phrase<\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/h2>\n<\/div>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns alignwide has-white-transparent-background-color has-background is-layout-flex wp-container-core-columns-is-layout-74d018ca wp-block-columns-is-layout-flex\" style=\"border-top-left-radius:8px;border-top-right-radius:8px;border-bottom-left-radius:8px;border-bottom-right-radius:8px;padding-top:var(--wp--preset--spacing--20);padding-right:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--20);padding-left:var(--wp--preset--spacing--20)\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"border-top-left-radius:8px;border-top-right-radius:8px;border-bottom-left-radius:8px;border-bottom-right-radius:8px;padding-top:var(--wp--preset--spacing--10);padding-right:var(--wp--preset--spacing--10);padding-bottom:var(--wp--preset--spacing--10);padding-left:var(--wp--preset--spacing--10)\">\n<p class=\"has-black-color has-text-color has-link-color wp-elements-86f6e7309a29b1d97e79c6b90675be50\">CUSTOMER STORY<\/p>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<p class=\"has-extra-large-font-size\">Deliveroo<\/p>\n\n\n\n<p class=\"has-indigo-30-color has-text-color has-link-color has-small-font-size wp-elements-d5a75cbfe51b326bd37d415150f2d308\"><strong>170,000 restaurant &amp; grocery partners, 10 markets<\/strong><\/p>\n<\/div>\n\n\n\n<p>Project timelines reduced by up to 4 days with Figma integration. Localization managers saving 35\u201340% of time previously spent on project management. Consistent, centralized localization across 10 languages for 3,500+ global employee<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-left is-layout-flex wp-container-core-buttons-is-layout-fc4fd283 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-dark-green-filled\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/de\/customers\/deliveroo\/\">Read the Deliveroo case study<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"border-top-left-radius:8px;border-top-right-radius:8px;border-bottom-left-radius:8px;border-bottom-right-radius:8px;padding-top:var(--wp--preset--spacing--10);padding-right:var(--wp--preset--spacing--10);padding-bottom:var(--wp--preset--spacing--10);padding-left:var(--wp--preset--spacing--10)\">\n<p class=\"has-black-color has-text-color has-link-color wp-elements-86f6e7309a29b1d97e79c6b90675be50\">CUSTOMER STORY<\/p>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<p class=\"has-extra-large-font-size\">What3Words<\/p>\n\n\n\n<p class=\"has-indigo-30-color has-text-color has-link-color has-small-font-size wp-elements-d958351a1e6fd379a155585862e4d817\"><strong>60+ languages, ~100 freelance translators<\/strong><\/p>\n<\/div>\n\n\n\n<p>Scaled from 4 to 60 languages without adding administrative overhead. 25% reduction in time spent on admin tasks. Up to 10 hours saved per app update \u2014 with each new language launch pack completed in 5\u20136 weeks.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-left is-layout-flex wp-container-core-buttons-is-layout-fc4fd283 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-dark-blue-filled\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/de\/customers\/what3words\/\" target=\"_blank\" rel=\"noreferrer noopener\">Read the what3words case study<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:5px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-faqs-about-phrase\">FAQs about Phrase<\/h2>\n\n<div class=\"wp-block-wearerequired-accordion alignwide\">\n<div id=\"acc-how-does-phrase-handle-ai-governance\" tabindex=\"-1\" class=\"wp-block-wearerequired-accordion-section\">\n<h3 class=\"wp-block-wearerequired-accordion-heading\"><span aria-hidden=\"true\" class=\"wp-block-wearerequired-accordion-heading__icon\"><\/span><span class=\"wp-block-wearerequired-accordion-heading__text\">How does Phrase handle AI governance?<\/span><\/h3>\n\n\n\n<div class=\"wp-block-wearerequired-accordion-content is-layout-flow wp-block-wearerequired-accordion-content-is-layout-flow\">\n<p>Every AI-assisted translation is scored for quality automatically. You set the quality thresholds: what publishes, what gets reviewed, what gets held. Every decision is logged: which engine, which score, which rule, which reviewer. Compliance and security teams get full audit trails without manual compilation..<\/p>\n<\/div>\n<\/div>\n\n\n\n<div id=\"acc-does-phrase-replace-our-existing-tools-or-sit-alongside-them\" tabindex=\"-1\" class=\"wp-block-wearerequired-accordion-section\">\n<h3 class=\"wp-block-wearerequired-accordion-heading\"><span aria-hidden=\"true\" class=\"wp-block-wearerequired-accordion-heading__icon\"><\/span><span class=\"wp-block-wearerequired-accordion-heading__text\">Does Phrase replace our existing tools, or sit alongside them?<\/span><\/h3>\n\n\n\n<div class=\"wp-block-wearerequired-accordion-content is-layout-flow wp-block-wearerequired-accordion-content-is-layout-flow\">\n<p>Phrase can do both. Many enterprises consolidate multiple localization vendors and tools onto Phrase, reducing total cost of ownership and gaining a single view of quality, cost, and throughput. Phrase connects to 50+ content and development platforms through native integrations, and an ecosystem of certified partner solutions extends its capabilities further, without requiring you to rebuild your stack.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div id=\"acc-cant-we-just-use-ai-to-translate-our-content\" tabindex=\"-1\" class=\"wp-block-wearerequired-accordion-section\">\n<h3 class=\"wp-block-wearerequired-accordion-heading\"><span aria-hidden=\"true\" class=\"wp-block-wearerequired-accordion-heading__icon\"><\/span><span class=\"wp-block-wearerequired-accordion-heading__text\">Can&#8217;t we just use AI to translate our content?<\/span><\/h3>\n\n\n\n<div class=\"wp-block-wearerequired-accordion-content is-layout-flow wp-block-wearerequired-accordion-content-is-layout-flow\">\n<p>You could, but general-purpose AI just gives you words. Phrase is a platform built specifically to harness AI for language; applying your brand voice, cultural context, and market standards to every piece of content it processes. It connects your existing tools and AI agents into a single content process, so translation, adaptation, and quality evaluation happen automatically across your stack. The AI is embedded across every step, and it gets smarter with every project. That&#8217;s not something a translation button or a general-purpose model can replicate. Phrase makes it simple to put the latest AI to work for your global content.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div id=\"acc-what-security-and-compliance-standards-does-phrase-meet\" tabindex=\"-1\" class=\"wp-block-wearerequired-accordion-section\">\n<h3 class=\"wp-block-wearerequired-accordion-heading\"><span aria-hidden=\"true\" class=\"wp-block-wearerequired-accordion-heading__icon\"><\/span><span class=\"wp-block-wearerequired-accordion-heading__text\">What security and compliance standards does Phrase meet?<\/span><\/h3>\n\n\n\n<div class=\"wp-block-wearerequired-accordion-content is-layout-flow wp-block-wearerequired-accordion-content-is-layout-flow\">\n<p>SO 27001, SOC 2 Type I (soon to be Type II), GDPR compliant. US and EU data centers with customer-controlled data residency. Role-based access control. Security questionnaire available on request. Find out more in our <a href=\"https:\/\/trust.phrase.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Trust Center<\/a>.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div id=\"acc-who-at-our-company-would-use-phrase\" tabindex=\"-1\" class=\"wp-block-wearerequired-accordion-section\">\n<h3 class=\"wp-block-wearerequired-accordion-heading\"><span aria-hidden=\"true\" class=\"wp-block-wearerequired-accordion-heading__icon\"><\/span><span class=\"wp-block-wearerequired-accordion-heading__text\">Who at our company would use Phrase?<\/span><\/h3>\n\n\n\n<div class=\"wp-block-wearerequired-accordion-content is-layout-flow wp-block-wearerequired-accordion-content-is-layout-flow\">\n<p>Phrase serves the whole enterprise, not just the localization team. Localization and content teams run the platform daily. Developers and AI agents connect through APIs, MCP, and agent-to-agent integrations. Marketing and product teams access localized content through the tools they already use. Executives get visibility across cost, quality, and throughput in every market. The more of your business that runs through Phrase, the more intelligence it builds and the stronger the return.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div id=\"acc-how-does-phrase-reduce-costs-beyond-ai\" tabindex=\"-1\" class=\"wp-block-wearerequired-accordion-section\">\n<h3 class=\"wp-block-wearerequired-accordion-heading\"><span aria-hidden=\"true\" class=\"wp-block-wearerequired-accordion-heading__icon\"><\/span><span class=\"wp-block-wearerequired-accordion-heading__text\">How does Phrase reduce costs beyond AI?<\/span><\/h3>\n\n\n\n<div class=\"wp-block-wearerequired-accordion-content is-layout-flow wp-block-wearerequired-accordion-content-is-layout-flow\">\n<p>Three levers. AI and intelligent automation replace expensive manual processes throughout. Approved content is never retranslated. Platform consolidation replaces multiple vendor contracts with one. An ecosystem of certified integrations connects your existing tools, making them more valuable. And every piece of content processed builds compounding intelligence that reduces cost further with every cycle.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-group alignwide has-black-color has-yellow-background-color has-text-color has-background has-link-color wp-elements-89744196a81fd39406882926d85cef20 has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-top:var(--wp--preset--spacing--56)\">\n<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-see-what-phrase-means-for-your-business\"><strong><strong><strong>See what Phrase means for your business<\/strong><\/strong><\/strong><\/h2>\n\n\n\n<p class=\"has-text-align-center\">Every enterprise is different. Let us show you the business case for yours.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-a89b3969 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-default\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/de\/demo\/\" target=\"_blank\" rel=\"noreferrer noopener\">Talk to us<\/a><\/div>\n\n\n\n<div class=\"wp-block-button is-style-black-outline\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/de\/resources\/forrester-wave-translation-management-systems-q3-2025\/\" target=\"_blank\" rel=\"noreferrer noopener\">Read the Forrester report<\/a><\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Phrase for executives The business case for language intelligence Most enterprises underestimate what global content actually requires. Translation is the start. Culture, quality, AI governance, and intelligence that compounds: that&#8217;s where your real advantage is built. Trusted by global enterprises International growth is a revenue strategy. Content executes it Every market you operate in or [&hellip;]<\/p>\n","protected":false},"author":77,"featured_media":142967,"parent":29101,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-refresh","meta":{"_acf_changed":false,"_stopmodifiedupdate":false,"_modified_date":"","_searchwp_excluded":"","episode_type":"","audio_file":"","podmotor_file_id":"","podmotor_episode_id":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","filesize_raw":"","date_recorded":"","explicit":"","block":"","itunes_episode_number":"","itunes_title":"","itunes_season_number":"","itunes_episode_type":"","footnotes":""},"class_list":["post-144902","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/phrase.com\/de\/wp-json\/wp\/v2\/pages\/144902","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/phrase.com\/de\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/phrase.com\/de\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/phrase.com\/de\/wp-json\/wp\/v2\/users\/77"}],"replies":[{"embeddable":true,"href":"https:\/\/phrase.com\/de\/wp-json\/wp\/v2\/comments?post=144902"}],"version-history":[{"count":3,"href":"https:\/\/phrase.com\/de\/wp-json\/wp\/v2\/pages\/144902\/revisions"}],"predecessor-version":[{"id":144908,"href":"https:\/\/phrase.com\/de\/wp-json\/wp\/v2\/pages\/144902\/revisions\/144908"}],"up":[{"embeddable":true,"href":"https:\/\/phrase.com\/de\/wp-json\/wp\/v2\/pages\/29101"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/phrase.com\/de\/wp-json\/wp\/v2\/media\/142967"}],"wp:attachment":[{"href":"https:\/\/phrase.com\/de\/wp-json\/wp\/v2\/media?parent=144902"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}