{"id":76291,"date":"2023-08-01T12:01:52","date_gmt":"2023-08-01T10:01:52","guid":{"rendered":"https:\/\/phrase.com\/ausgewahlte-storys\/"},"modified":"2025-10-06T09:36:09","modified_gmt":"2025-10-06T07:36:09","slug":"featured-stories","status":"publish","type":"page","link":"https:\/\/phrase.com\/de\/featured-stories\/","title":{"rendered":"Ausgew\u00e4hlte Geschichten"},"content":{"rendered":"\n<div class=\"wp-block-group alignwide is-style-header-hero has-white-color has-white-background-color has-text-color has-background has-link-color has-background-images wp-elements-fea9c9443895b739604d852b5e4f4c00 is-layout-flow wp-block-group-is-layout-flow\" style=\"padding-top:var(--wp--preset--spacing--110);padding-bottom:var(--wp--preset--spacing--110);background-image:url(https:\/\/phrase.com\/wp-content\/uploads\/2025\/07\/phrase-header-green.jpg.webp);background-position:0% 100%;background-attachment:scroll;background-repeat:no-repeat;background-size:cover\">\n<div class=\"wp-block-group has-global-padding is-content-justification-left is-layout-constrained wp-container-core-group-is-layout-8b4c372c wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading has-text-align-left has-gigantic-font-size\" id=\"h-spotlight-on-phrase\" style=\"font-style:normal;font-weight:400\">Spotlight auf<br>Phrase<\/h2>\n\n\n\n<div class=\"wp-block-group has-global-padding is-content-justification-left is-layout-constrained wp-container-core-group-is-layout-12dd3699 wp-block-group-is-layout-constrained\">\n<p class=\"has-text-align-left\">Entdecke die Geschichten, die in unserem \u201eSpotlight on Phrase\u201c in den Medien vorgestellt wurden. Dies ist eine Zusammenstellung aufschlussreicher Meinungen und Gedanken zu verschiedenen Themen, die zeigt, welchen Wert wir f\u00fcr die Branche und Unternehmen gleicherma\u00dfen bieten.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignwide has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div data-wp-context=\"{}\" data-wp-interactive=\"core\/query\" data-wp-key=\"1\" data-wp-router-region=\"query-1\" class=\"wp-block-query alignwide is-layout-flow wp-block-query-is-layout-flow\"><ul class=\"columns-2 wp-block-post-template is-layout-grid wp-container-core-post-template-is-layout-02493678 wp-block-post-template-is-layout-grid\"><li data-wp-key=\"post-template-item-139227\" class=\"wp-block-post post-139227 featured-content type-featured-content status-publish has-post-thumbnail hentry\">\n<figure class=\"wp-block-post-featured-image\"><a href=\"https:\/\/slator.com\/infinite-final-version\/\" target=\"_blank\"  ><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/The-Infinite-Final-Version-by-George-Ell-of-Phrase.jpg\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"The Infinite Final Version\" style=\"object-fit:cover;\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/The-Infinite-Final-Version-by-George-Ell-of-Phrase.jpg 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/The-Infinite-Final-Version-by-George-Ell-of-Phrase-300x200.jpg 300w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/The-Infinite-Final-Version-by-George-Ell-of-Phrase-768x512.jpg 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n<div class=\"wp-block-group wp-block-post__content is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"has-blue-color has-text-color has-link-color has-small-font-size wp-elements-14c3c5092fe7e07b66af6b66657c824a\" style=\"margin-bottom:var(--wp--preset--spacing--8);text-transform:uppercase\">Article | Slator<\/p>\n\n\n<h3 class=\"wp-block-post-title\">The Infinite Final Version<\/h3>\n\n<div class=\"wp-block-post-excerpt\"><p class=\"wp-block-post-excerpt__excerpt\">George Ell explores why global content no longer has a &#8222;final version&#8220; and why organizations must design for continuous adaptation at scale. <\/p><\/div>\n\n\n<p style=\"font-style:normal;font-weight:500\">Georg Ell, CEO, Phrase<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-plain\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/slator.com\/infinite-final-version\/\" target=\"_blank\" rel=\"noreferrer noopener\">Weiterlesen<\/a><\/div>\n<\/div>\n<\/div>\n\n<\/li><li data-wp-key=\"post-template-item-139224\" class=\"wp-block-post post-139224 featured-content type-featured-content status-publish has-post-thumbnail hentry\">\n<figure class=\"wp-block-post-featured-image\"><a href=\"https:\/\/slator.com\/when-ai-scales-content-what-defines-quality\/\" target=\"_blank\"  ><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"585\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/When-AI-Scales-Content-What-Defines-Quality-1.jpg\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"When AI Scales Content, What Defines Quality?\" style=\"object-fit:cover;\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/When-AI-Scales-Content-What-Defines-Quality-1.jpg 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/When-AI-Scales-Content-What-Defines-Quality-1-300x171.jpg 300w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/When-AI-Scales-Content-What-Defines-Quality-1-768x439.jpg 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n<div class=\"wp-block-group wp-block-post__content is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"has-blue-color has-text-color has-link-color has-small-font-size wp-elements-14c3c5092fe7e07b66af6b66657c824a\" style=\"margin-bottom:var(--wp--preset--spacing--8);text-transform:uppercase\">Article | Slator<\/p>\n\n\n<h3 class=\"wp-block-post-title\">When AI Scales Content, What Defines Quality?<\/h3>\n\n<div class=\"wp-block-post-excerpt\"><p class=\"wp-block-post-excerpt__excerpt\">Craig Stewart argues that as AI scales content globally, quality must be redefined by business impact, not just linguistic accuracy. <\/p><\/div>\n\n\n<p style=\"font-style:normal;font-weight:500\">Craig Stewart, Director, AI Research, Phrase<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-plain\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/slator.com\/when-ai-scales-content-what-defines-quality\/\" target=\"_blank\" rel=\"noreferrer noopener\">Weiterlesen<\/a><\/div>\n<\/div>\n<\/div>\n\n<\/li><\/ul><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignwide has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-top:var(--wp--preset--spacing--32)\">\n<div data-wp-context=\"{}\" data-wp-interactive=\"core\/query\" data-wp-key=\"2\" data-wp-router-region=\"query-2\" class=\"wp-block-query alignwide is-layout-flow wp-block-query-is-layout-flow\"><ul class=\"columns-3 wp-block-post-template is-layout-grid wp-container-core-post-template-is-layout-6d3fbd8f wp-block-post-template-is-layout-grid\"><li data-wp-key=\"post-template-item-138194\" class=\"wp-block-post post-138194 featured-content type-featured-content status-publish has-post-thumbnail hentry\">\n<figure class=\"wp-block-post-featured-image\"><a href=\"https:\/\/www.enterpriseaiworld.com\/Articles\/Editorial\/Industry-Voices\/The-Build-vs.-Buy-Moment-That-Will-Define-Enterprise-AI-in-2026-173817.aspx\" target=\"_blank\"  ><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"628\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/457590-AI2026-ORG.jpg\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"The Build vs. Buy Moment That Will Define Enterprise AI in 2026\" style=\"object-fit:cover;\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/457590-AI2026-ORG.jpg 1200w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/457590-AI2026-ORG-300x157.jpg 300w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/457590-AI2026-ORG-1024x536.jpg 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/457590-AI2026-ORG-768x402.jpg 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/a><\/figure>\n\n\n<div class=\"wp-block-group wp-block-post__content is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"has-blue-color has-text-color has-link-color has-small-font-size wp-elements-14c3c5092fe7e07b66af6b66657c824a\" style=\"margin-bottom:var(--wp--preset--spacing--8);text-transform:uppercase\">Article | Enterprise AI World<\/p>\n\n\n<h3 class=\"wp-block-post-title\">The Build vs. Buy Moment That Will Define Enterprise AI in 2026<\/h3>\n\n<div class=\"wp-block-post-excerpt\"><p class=\"wp-block-post-excerpt__excerpt\">An Enterprise AI World article by Georg Ell on how the build vs buy decision will shape enterprise AI adoption and scalability in 2026. <\/p><\/div>\n\n\n<p style=\"font-style:normal;font-weight:500\">Georg Ell, CEO, Phrase<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-plain\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.enterpriseaiworld.com\/Articles\/Editorial\/Industry-Voices\/The-Build-vs.-Buy-Moment-That-Will-Define-Enterprise-AI-in-2026-173817.aspx\" target=\"_blank\" rel=\"noreferrer noopener\">Weiterlesen<\/a><\/div>\n<\/div>\n<\/div>\n\n<\/li><li data-wp-key=\"post-template-item-138191\" class=\"wp-block-post post-138191 featured-content type-featured-content status-publish has-post-thumbnail hentry\">\n<figure class=\"wp-block-post-featured-image\"><a href=\"https:\/\/slator.com\/phrase-ceo-platform-strategy\/\" target=\"_blank\"  ><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"400\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/SlatorPod-600x400-Newsletter-Guest-279.png\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"Why Phrase Doubles Down on a Platform Strategy\" style=\"object-fit:cover;\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/SlatorPod-600x400-Newsletter-Guest-279.png 600w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/SlatorPod-600x400-Newsletter-Guest-279-300x200.png 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/a><\/figure>\n\n\n<div class=\"wp-block-group wp-block-post__content is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"has-blue-color has-text-color has-link-color has-small-font-size wp-elements-14c3c5092fe7e07b66af6b66657c824a\" style=\"margin-bottom:var(--wp--preset--spacing--8);text-transform:uppercase\">Podcast | Slator<\/p>\n\n\n<h3 class=\"wp-block-post-title\">Why Phrase Doubles Down on a Platform Strategy<\/h3>\n\n<div class=\"wp-block-post-excerpt\"><p class=\"wp-block-post-excerpt__excerpt\">A SlatorPod episode where host Florian Faes speaks with Phrase CEO Georg Ell on platform strategy, AI\u2019s impact on SaaS, and the future of language technology. <\/p><\/div>\n\n\n<p style=\"font-style:normal;font-weight:500\">Forian Faes, CEO, Slator &amp; Georg Ell, CEO, Phrase<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-plain\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/slator.com\/phrase-ceo-platform-strategy\/\" target=\"_blank\" rel=\"noreferrer noopener\">Weiterlesen<\/a><\/div>\n<\/div>\n<\/div>\n\n<\/li><li data-wp-key=\"post-template-item-138188\" class=\"wp-block-post post-138188 featured-content type-featured-content status-publish has-post-thumbnail hentry\">\n<figure class=\"wp-block-post-featured-image\"><a href=\"https:\/\/martechview.com\/language-is-the-new-growth-infrastructure\/\" target=\"_blank\"  ><img loading=\"lazy\" decoding=\"async\" width=\"1300\" height=\"700\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/Global-Brands-Must-Treat-Language-Tech-as-Part-of-the-Growth-Stack.jpg\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"Global Brands Must Treat Language Tech as Part of the Growth Stack\" style=\"object-fit:cover;\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/Global-Brands-Must-Treat-Language-Tech-as-Part-of-the-Growth-Stack.jpg 1300w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/Global-Brands-Must-Treat-Language-Tech-as-Part-of-the-Growth-Stack-300x162.jpg 300w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/Global-Brands-Must-Treat-Language-Tech-as-Part-of-the-Growth-Stack-1024x551.jpg 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/Global-Brands-Must-Treat-Language-Tech-as-Part-of-the-Growth-Stack-768x414.jpg 768w\" sizes=\"auto, (max-width: 1300px) 100vw, 1300px\" \/><\/a><\/figure>\n\n\n<div class=\"wp-block-group wp-block-post__content is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"has-blue-color has-text-color has-link-color has-small-font-size wp-elements-14c3c5092fe7e07b66af6b66657c824a\" style=\"margin-bottom:var(--wp--preset--spacing--8);text-transform:uppercase\">Article | MartechView<\/p>\n\n\n<h3 class=\"wp-block-post-title\">Global Brands Must Treat Language Tech as Part of the Growth Stack<\/h3>\n\n<div class=\"wp-block-post-excerpt\"><p class=\"wp-block-post-excerpt__excerpt\">An article in CMSWire by Phrase CMO Jason Hemingway on why language technology is becoming a core part of the marketing growth stack for global brands. <\/p><\/div>\n\n\n<p style=\"font-style:normal;font-weight:500\">Jason Hemingway, CMO, Phrase<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-plain\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/martechview.com\/language-is-the-new-growth-infrastructure\/\" target=\"_blank\" rel=\"noreferrer noopener\">Weiterlesen<\/a><\/div>\n<\/div>\n<\/div>\n\n<\/li><li data-wp-key=\"post-template-item-138182\" class=\"wp-block-post post-138182 featured-content type-featured-content status-publish has-post-thumbnail hentry\">\n<figure class=\"wp-block-post-featured-image\"><a href=\"https:\/\/advertisingweek.com\/tuning-the-brand-voice-how-ai-helps-global-brands-speak-with-one-voice-without-losing-their-soul\/\" target=\"_blank\"  ><img loading=\"lazy\" decoding=\"async\" width=\"1755\" height=\"900\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/169phrase-1755x900-1.jpg\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"How AI Helps Global Brands Speak with One Voice\u2014Without Losing Their Soul\" style=\"object-fit:cover;\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/169phrase-1755x900-1.jpg 1755w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/169phrase-1755x900-1-300x154.jpg 300w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/169phrase-1755x900-1-1024x525.jpg 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/169phrase-1755x900-1-768x394.jpg 768w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/169phrase-1755x900-1-1536x788.jpg 1536w\" sizes=\"auto, (max-width: 1755px) 100vw, 1755px\" \/><\/a><\/figure>\n\n\n<div class=\"wp-block-group wp-block-post__content is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"has-blue-color has-text-color has-link-color has-small-font-size wp-elements-14c3c5092fe7e07b66af6b66657c824a\" style=\"margin-bottom:var(--wp--preset--spacing--8);text-transform:uppercase\">Podcast | AdWeek<\/p>\n\n\n<h3 class=\"wp-block-post-title\">How AI Helps Global Brands Speak with One Voice\u2014Without Losing Their Soul<\/h3>\n\n<div class=\"wp-block-post-excerpt\"><p class=\"wp-block-post-excerpt__excerpt\">Adweek podcast host Richard Larsson speaks with Phrase CMO Jason Hemingway about using AI to scale global brand voice while maintaining trust and control. <\/p><\/div>\n\n\n<p style=\"font-style:normal;font-weight:500\">Richard Larsson, Adweek &amp; Jason Hemingway, CMO, Phrase<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-plain\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/advertisingweek.com\/tuning-the-brand-voice-how-ai-helps-global-brands-speak-with-one-voice-without-losing-their-soul\/\" target=\"_blank\" rel=\"noreferrer noopener\">Weiterlesen<\/a><\/div>\n<\/div>\n<\/div>\n\n<\/li><li data-wp-key=\"post-template-item-138178\" class=\"wp-block-post post-138178 featured-content type-featured-content status-publish has-post-thumbnail hentry\">\n<figure class=\"wp-block-post-featured-image\"><a href=\"https:\/\/youtu.be\/vBfel10dE6k?si=gUkwGXpjAGan8HOs\" target=\"_blank\"  ><img loading=\"lazy\" decoding=\"async\" width=\"1660\" height=\"930\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/Screenshot-2026-03-17-at-11.10.54-Edited-1.jpg\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"LocWorld Podcast: The Future of Localization: What Now?\" style=\"object-fit:cover;\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/Screenshot-2026-03-17-at-11.10.54-Edited-1.jpg 1660w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/Screenshot-2026-03-17-at-11.10.54-Edited-1-300x168.jpg 300w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/Screenshot-2026-03-17-at-11.10.54-Edited-1-1024x574.jpg 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/Screenshot-2026-03-17-at-11.10.54-Edited-1-768x430.jpg 768w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/Screenshot-2026-03-17-at-11.10.54-Edited-1-1536x861.jpg 1536w\" sizes=\"auto, (max-width: 1660px) 100vw, 1660px\" \/><\/a><\/figure>\n\n\n<div class=\"wp-block-group wp-block-post__content is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"has-blue-color has-text-color has-link-color has-small-font-size wp-elements-14c3c5092fe7e07b66af6b66657c824a\" style=\"margin-bottom:var(--wp--preset--spacing--8);text-transform:uppercase\">Podcast | LocWorld<\/p>\n\n\n<h3 class=\"wp-block-post-title\">LocWorld Podcast: The Future of Localization: What Now?<\/h3>\n\n<div class=\"wp-block-post-excerpt\"><p class=\"wp-block-post-excerpt__excerpt\">A LocWorld podcast with leaders from Phrase, Maxon, Burns Language Consulting, and Seprotec on scaling AI for global content while maintaining trust and control. <\/p><\/div>\n\n\n<p style=\"font-style:normal;font-weight:500\">LocWorld Team<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-plain\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/youtu.be\/vBfel10dE6k?si=gUkwGXpjAGan8HOs\" target=\"_blank\" rel=\"noreferrer noopener\">Weiterlesen<\/a><\/div>\n<\/div>\n<\/div>\n\n<\/li><li data-wp-key=\"post-template-item-138175\" class=\"wp-block-post post-138175 featured-content type-featured-content status-publish has-post-thumbnail hentry\">\n<figure class=\"wp-block-post-featured-image\"><a href=\"https:\/\/multilingual.com\/magazine\/december-2025\/making-sense-of-2025\/#george-ell\" target=\"_blank\"  ><img loading=\"lazy\" decoding=\"async\" width=\"1886\" height=\"984\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/Screenshot-2026-03-17-at-11.01.56.jpg\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"Making Sense of 2025. Language leaders reflect on a historic year\" style=\"object-fit:cover;\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/Screenshot-2026-03-17-at-11.01.56.jpg 1886w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/Screenshot-2026-03-17-at-11.01.56-300x157.jpg 300w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/Screenshot-2026-03-17-at-11.01.56-1024x534.jpg 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/Screenshot-2026-03-17-at-11.01.56-768x401.jpg 768w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/Screenshot-2026-03-17-at-11.01.56-1536x801.jpg 1536w\" sizes=\"auto, (max-width: 1886px) 100vw, 1886px\" \/><\/a><\/figure>\n\n\n<div class=\"wp-block-group wp-block-post__content is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"has-blue-color has-text-color has-link-color has-small-font-size wp-elements-14c3c5092fe7e07b66af6b66657c824a\" style=\"margin-bottom:var(--wp--preset--spacing--8);text-transform:uppercase\">Article | MultiLingual Magazine<\/p>\n\n\n<h3 class=\"wp-block-post-title\">Making Sense of 2025. Language leaders reflect on a historic year<\/h3>\n\n<div class=\"wp-block-post-excerpt\"><p class=\"wp-block-post-excerpt__excerpt\">A MultiLingual feature where language industry CEOs, including Phrase CEO Georg Ell, reflect on the challenges, AI progress, and strategic shifts that defined 2025. <\/p><\/div>\n\n\n<p style=\"font-style:normal;font-weight:500\">MultiLingual Magazine Team<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-plain\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/multilingual.com\/magazine\/december-2025\/making-sense-of-2025\/#george-ell\" target=\"_blank\" rel=\"noreferrer noopener\">Weiterlesen<\/a><\/div>\n<\/div>\n<\/div>\n\n<\/li><li data-wp-key=\"post-template-item-138172\" class=\"wp-block-post post-138172 featured-content type-featured-content status-publish has-post-thumbnail hentry\">\n<figure class=\"wp-block-post-featured-image\"><a href=\"https:\/\/forbes.es\/opinion\/849681\/wolfe-ia-y-la-maldicion-del-multilinguismo\/ \" target=\"_blank\"  ><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"675\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/Progetto-senza-titolo-2025-12-23T104159.144.webp\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"AI and the Curse of Multilingualism\" style=\"object-fit:cover;\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/Progetto-senza-titolo-2025-12-23T104159.144.webp 1200w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/Progetto-senza-titolo-2025-12-23T104159.144-300x169.webp 300w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/Progetto-senza-titolo-2025-12-23T104159.144-1024x576.webp 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/Progetto-senza-titolo-2025-12-23T104159.144-768x432.webp 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/a><\/figure>\n\n\n<div class=\"wp-block-group wp-block-post__content is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"has-blue-color has-text-color has-link-color has-small-font-size wp-elements-14c3c5092fe7e07b66af6b66657c824a\" style=\"margin-bottom:var(--wp--preset--spacing--8);text-transform:uppercase\">Article | Forbes<\/p>\n\n\n<h3 class=\"wp-block-post-title\">AI and the Curse of Multilingualism<\/h3>\n\n<div class=\"wp-block-post-excerpt\"><p class=\"wp-block-post-excerpt__excerpt\">A Forbes article on Europe\u2019s multilingual AI challenge, featuring a reference to Francesca Sorrentino on the importance of cultural fluency in global content. <\/p><\/div>\n\n\n<p style=\"font-style:normal;font-weight:500\">Eugenio Mallol<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-plain\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/forbes.es\/opinion\/849681\/wolfe-ia-y-la-maldicion-del-multilinguismo\/%20\" target=\"_blank\" rel=\"noreferrer noopener\">Weiterlesen<\/a><\/div>\n<\/div>\n<\/div>\n\n<\/li><li data-wp-key=\"post-template-item-138169\" class=\"wp-block-post post-138169 featured-content type-featured-content status-publish has-post-thumbnail hentry\">\n<figure class=\"wp-block-post-featured-image\"><a href=\"https:\/\/slator.com\/how-ai-is-moving-from-experimentation-to-business-as-usual\/\" target=\"_blank\"  ><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"400\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/How-Language-AI-is-Past-Experimentation-and-Becoming-Business-as-Usual.png\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"How AI is Moving from Experimentation to Business as Usual\" style=\"object-fit:cover;\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/How-Language-AI-is-Past-Experimentation-and-Becoming-Business-as-Usual.png 600w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/How-Language-AI-is-Past-Experimentation-and-Becoming-Business-as-Usual-300x200.png 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/a><\/figure>\n\n\n<div class=\"wp-block-group wp-block-post__content is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"has-blue-color has-text-color has-link-color has-small-font-size wp-elements-14c3c5092fe7e07b66af6b66657c824a\" style=\"margin-bottom:var(--wp--preset--spacing--8);text-transform:uppercase\">Article | Slator<\/p>\n\n\n<h3 class=\"wp-block-post-title\">How AI is Moving from Experimentation to Business as Usual<\/h3>\n\n<div class=\"wp-block-post-excerpt\"><p class=\"wp-block-post-excerpt__excerpt\">A SlatorCon Remote panel with Phrase, Zoetis, Monzo, and Stripe on AI becoming business as usual in global content operations. <\/p><\/div>\n\n\n<p style=\"font-style:normal;font-weight:500\">Slator Team<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-plain\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/slator.com\/how-ai-is-moving-from-experimentation-to-business-as-usual\/\" target=\"_blank\" rel=\"noreferrer noopener\">Weiterlesen<\/a><\/div>\n<\/div>\n<\/div>\n\n<\/li><li data-wp-key=\"post-template-item-138165\" class=\"wp-block-post post-138165 featured-content type-featured-content status-publish has-post-thumbnail hentry\">\n<figure class=\"wp-block-post-featured-image\"><a href=\"https:\/\/slator.com\/2025-language-industry-recap\/ \" target=\"_blank\"  ><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"400\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/2025-Slator-Language-Industry-Recap-Image.png\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"Slator 2025 Language Industry Recap\" style=\"object-fit:cover;\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/2025-Slator-Language-Industry-Recap-Image.png 600w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/2025-Slator-Language-Industry-Recap-Image-300x200.png 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/a><\/figure>\n\n\n<div class=\"wp-block-group wp-block-post__content is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"has-blue-color has-text-color has-link-color has-small-font-size wp-elements-14c3c5092fe7e07b66af6b66657c824a\" style=\"margin-bottom:var(--wp--preset--spacing--8);text-transform:uppercase\">Report | Slator<\/p>\n\n\n<h3 class=\"wp-block-post-title\">Slator 2025 Language Industry Recap<\/h3>\n\n<div class=\"wp-block-post-excerpt\"><p class=\"wp-block-post-excerpt__excerpt\">A 120 page Slator report summarizing the key news, data, trends, and leadership insights that shaped the language and AI translation industry in 2025. <\/p><\/div>\n\n\n<p style=\"font-style:normal;font-weight:500\">Slator Team<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-plain\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/slator.com\/2025-language-industry-recap\/%20\" target=\"_blank\" rel=\"noreferrer noopener\">Weiterlesen<\/a><\/div>\n<\/div>\n<\/div>\n\n<\/li><\/ul>\n\n\n\n<div class=\"wp-block-infinite-scroll-load-more-button\" data-wp-interactive=\"wearerequired\/infinite-scroll\" data-wp-context='{\"instanceId\":\"wearerequired\\\/infinite-scroll-2\"}' data-wp-class--is-loading=\"state.isLoading\">\n\t\t<button\n\t\t\ttype=\"button\"\n\t\t\tclass=\"wp-element-button wp-block-infinite-scroll-load-more-button__button\"\n\t\t\tdata-wp-on-async--click=\"actions.loadMore\"\n\t\t\tdata-wp-bind--disabled=\"state.isLoading\"\n\t\t\tdata-wp-bind--hidden=\"state.isButtonHidden\"\n\t\t>\n\t\t\tLoad more\n\t\t<\/button>\n\t\t<div hidden class=\"wp-block-infinite-scroll-load-more-button__loading-indicator\" data-wp-bind--hidden=\"!state.isLoading\">Loading\u2026<\/div>\n\t<\/div><\/div>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Spotlight aufPhrase Entdecke die Geschichten, die in unserem \u201eSpotlight on Phrase\u201c in den Medien vorgestellt wurden. Dies ist eine Zusammenstellung aufschlussreicher Meinungen und Gedanken zu verschiedenen Themen, die zeigt, welchen Wert wir f\u00fcr die Branche und Unternehmen gleicherma\u00dfen bieten.<\/p>\n","protected":false},"author":57,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-refresh","meta":{"_acf_changed":false,"_stopmodifiedupdate":false,"_modified_date":"","_searchwp_excluded":"","episode_type":"","audio_file":"","podmotor_file_id":"","podmotor_episode_id":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","filesize_raw":"","date_recorded":"","explicit":"","block":"","itunes_episode_number":"","itunes_title":"","itunes_season_number":"","itunes_episode_type":"","footnotes":""},"class_list":["post-76291","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/phrase.com\/de\/wp-json\/wp\/v2\/pages\/76291","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/phrase.com\/de\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/phrase.com\/de\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/phrase.com\/de\/wp-json\/wp\/v2\/users\/57"}],"replies":[{"embeddable":true,"href":"https:\/\/phrase.com\/de\/wp-json\/wp\/v2\/comments?post=76291"}],"version-history":[{"count":4,"href":"https:\/\/phrase.com\/de\/wp-json\/wp\/v2\/pages\/76291\/revisions"}],"predecessor-version":[{"id":119598,"href":"https:\/\/phrase.com\/de\/wp-json\/wp\/v2\/pages\/76291\/revisions\/119598"}],"wp:attachment":[{"href":"https:\/\/phrase.com\/de\/wp-json\/wp\/v2\/media?parent=76291"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}