{"id":102092,"date":"2025-03-12T11:14:39","date_gmt":"2025-03-12T10:14:39","guid":{"rendered":"https:\/\/phrase.com\/lanzamiento-de-productos-marzo-2025\/"},"modified":"2025-10-06T10:17:39","modified_gmt":"2025-10-06T08:17:39","slug":"phrase-launch-week-march-2025","status":"publish","type":"page","link":"https:\/\/phrase.com\/es\/phrase-launch-week-march-2025\/","title":{"rendered":"Lanzamiento de productos | Marzo 2025"},"content":{"rendered":"\n<div class=\"wp-block-group alignwide is-style-header-hero has-white-color has-black-background-color has-text-color has-background has-link-color has-background-images wp-elements-2c9279571f75b003469321ab4ede0f9b is-layout-flow wp-block-group-is-layout-flow\" style=\"background-image:url(https:\/\/phrase.com\/wp-content\/uploads\/2025\/02\/phrase-launch-header.jpg.webp);background-position:0% 0%;background-attachment:scroll;background-repeat:no-repeat;background-size:cover\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-container-core-column-is-layout-f6dd3c38 wp-block-column-is-layout-flow\" style=\"padding-bottom:0\"><div class=\"yoast-breadcrumbs\"><span><span><a href=\"https:\/\/phrase.com\/es\/\">Home<\/a><\/span> | <span class=\"breadcrumb_last\" aria-current=\"page\">Lanzamiento de productos | Marzo 2025<\/span><\/span><\/div>\n\n\n<h1 class=\"wp-block-heading has-white-color has-text-color has-link-color wp-elements-f3bff06d030bed6df20e2a47942285f9\" id=\"h-when-it-comes-to-translation-we-don-t-take-things-too-literally\" style=\"margin-bottom:0\"><strong>\u00bfTraducciones al pie de la letra? No, gracias.<\/strong><\/h1>\n<\/div>\n<\/div>\n\n\n\n<p class=\"is-style-default has-white-color has-text-color has-link-color has-medium-font-size wp-elements-b5aae94074c859e086977a2af15970ee\" style=\"padding-top:0;padding-right:var(--wp--preset--spacing--10);padding-bottom:0\">Las empresas globales de \u00e9xito necesitan algo m\u00e1s que una traducci\u00f3n literal. Tienen que encontrar <br>el equilibrio adecuado entre precisi\u00f3n y adaptabilidad para comunicar de manera eficaz.<\/p>\n<\/div>\n\n\n<div class=\"alignwide wp-block-phrase-com-image-carousel\"><div class=\"wp-block-phrase-com-image-carousel__slider embla\"><div class=\"wp-block-phrase-com-image-carousel__slides embla__viewport\"><div class=\"embla__container\">\n\n<figure class=\"wp-block-image size-full is-resized embla__slide\"><img decoding=\"async\" width=\"246\" height=\"80\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/01\/uber-logo.png\" alt=\"\" class=\"wp-image-98759\" style=\"object-fit:cover;width:94px;height:auto\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full embla__slide\"><img decoding=\"async\" width=\"246\" height=\"80\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/01\/lionbridge-logo.png\" alt=\"lionbridge logo\" class=\"wp-image-98772\" style=\"object-fit:cover\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-medium embla__slide\"><img decoding=\"async\" width=\"300\" height=\"66\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2024\/12\/tripadvisor-logo-phrase-300x66.png\" alt=\"\" class=\"wp-image-96344\" style=\"object-fit:cover\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2024\/12\/tripadvisor-logo-phrase-300x66.png 300w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/12\/tripadvisor-logo-phrase-1024x225.png 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/12\/tripadvisor-logo-phrase-768x168.png 768w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/12\/tripadvisor-logo-phrase-1536x337.png 1536w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/12\/tripadvisor-logo-phrase.png 2048w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-style-linked embla__slide\"><a href=\"https:\/\/phrase.com\/es\/customers\/zendesk\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img decoding=\"async\" width=\"246\" height=\"80\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/01\/zendesk-logo-phrase.png\" alt=\"Zendesk logo\" class=\"wp-image-98787\" style=\"object-fit:cover\" \/><\/a><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/phrase.com\/es\/customers\/zendesk\/\" target=\"_blank\" rel=\" noreferrer noopener\">Case Study<\/a><\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full embla__slide\"><img decoding=\"async\" width=\"246\" height=\"80\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/01\/aws-logo.png\" alt=\"aws logo\" class=\"wp-image-98752\" style=\"object-fit:cover\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full embla__slide\"><img decoding=\"async\" width=\"246\" height=\"80\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/01\/snowflake-logo-1.png\" alt=\"snowflake logo\" class=\"wp-image-98871\" style=\"object-fit:cover\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized embla__slide\"><img decoding=\"async\" width=\"246\" height=\"80\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/05\/Footlocker-Logo.png\" alt=\"\" class=\"wp-image-106774\" style=\"object-fit:cover;width:123px;height:auto\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized is-style-linked embla__slide\"><a href=\"https:\/\/phrase.com\/es\/customers\/deliveroo\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img decoding=\"async\" width=\"246\" height=\"80\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/01\/deliveroo-logo.png\" alt=\"deliveroo logo\" class=\"wp-image-98853\" style=\"object-fit:cover;width:123px;height:auto\" \/><\/a><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/phrase.com\/es\/customers\/deliveroo\/\" target=\"_blank\" rel=\" noreferrer noopener\">Case Study<\/a><\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized embla__slide\"><img decoding=\"async\" width=\"246\" height=\"80\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/01\/Decathlon-logo.png\" alt=\"decathlon logo\" class=\"wp-image-98825\" style=\"object-fit:cover;width:123px;height:auto\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large is-resized is-style-linked embla__slide\"><a href=\"https:\/\/phrase.com\/es\/customers\/braze\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"516\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2024\/12\/Braze_Primary_logo_PURPLE_CROPPED-1024x516.png\" alt=\"\" class=\"wp-image-96328\" style=\"width:79px;height:auto\" \/><\/a><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/phrase.com\/es\/customers\/braze\/\" target=\"_blank\" rel=\" noreferrer noopener\">Case Study<\/a><\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized embla__slide\"><img decoding=\"async\" width=\"246\" height=\"80\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/01\/electrolux-logo.png\" alt=\"electrolux logo\" class=\"wp-image-98840\" style=\"object-fit:cover;width:123px;height:auto\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized embla__slide\"><img decoding=\"async\" width=\"1200\" height=\"453\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/08\/Zoetis_logo.svg.png\" alt=\"Zoetis_logo\" class=\"wp-image-113374\" style=\"object-fit:cover;width:123px;height:auto\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/08\/Zoetis_logo.svg.png 1200w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/08\/Zoetis_logo.svg-300x113.png 300w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/08\/Zoetis_logo.svg-1024x387.png 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/08\/Zoetis_logo.svg-768x290.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized is-style-linked embla__slide\"><a href=\"https:\/\/phrase.com\/es\/customers\/what3words\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img decoding=\"async\" width=\"246\" height=\"80\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/01\/What3Words-logo.png\" alt=\"What3Words logo\" class=\"wp-image-98883\" style=\"object-fit:cover;width:123px;height:auto\" \/><\/a><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/phrase.com\/es\/customers\/what3words\/\" target=\"_blank\" rel=\" noreferrer noopener\">Case Study<\/a><\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized embla__slide\"><img decoding=\"async\" width=\"246\" height=\"80\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/01\/puma-logo.png\" alt=\"puma logo\" class=\"wp-image-98766\" style=\"object-fit:cover;width:123px;height:auto\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized embla__slide\"><img decoding=\"async\" width=\"246\" height=\"80\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/01\/vestiaire-collective-logo-1.png\" alt=\"vestiaire collective logo\" class=\"wp-image-98911\" style=\"object-fit:cover;width:123px;height:auto\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized is-style-linked embla__slide\"><a href=\"https:\/\/phrase.com\/es\/customers\/yamazaki-mazak-corporation\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img decoding=\"async\" width=\"246\" height=\"80\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/04\/Website-Dynamic-Bar-Logos-1.png\" alt=\"\" class=\"wp-image-105020\" style=\"object-fit:cover;width:123px;height:auto\" \/><\/a><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/phrase.com\/es\/customers\/yamazaki-mazak-corporation\/\" target=\"_blank\" rel=\" noreferrer noopener\">Case Study<\/a><\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized embla__slide\"><img decoding=\"async\" width=\"868\" height=\"599\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/10\/PP_Logo_Global_All-Black_2023Dec.png\" alt=\"\" class=\"wp-image-125252\" style=\"object-fit:cover;width:67px;height:auto\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/10\/PP_Logo_Global_All-Black_2023Dec.png 868w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/10\/PP_Logo_Global_All-Black_2023Dec-300x207.png 300w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/10\/PP_Logo_Global_All-Black_2023Dec-768x530.png 768w\" sizes=\"(max-width: 868px) 100vw, 868px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-style-linked embla__slide\"><a href=\"https:\/\/phrase.com\/es\/customers\/pega\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img decoding=\"async\" width=\"246\" height=\"80\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/01\/Website-Dynamic-Bar-Logos-4.png\" alt=\"\" class=\"wp-image-128394\" \/><\/a><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/phrase.com\/es\/customers\/pega\/\" target=\"_blank\" rel=\" noreferrer noopener\">Case Study<\/a><\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized embla__slide\"><img decoding=\"async\" width=\"246\" height=\"80\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/01\/skoda-logo-phrase.png\" alt=\"\" class=\"wp-image-98919\" style=\"object-fit:cover;width:123px;height:auto\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large is-resized is-style-linked embla__slide\"><a href=\"https:\/\/phrase.com\/es\/customers\/kucoin\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img decoding=\"async\" width=\"1024\" height=\"235\" loading=\"eager\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/08\/KuCoin-logo-1024x235.png\" alt=\"\" class=\"wp-image-114895\" style=\"width:123px\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/08\/KuCoin-logo-1024x235.png 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/08\/KuCoin-logo-300x69.png 300w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/08\/KuCoin-logo-768x176.png 768w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/08\/KuCoin-logo.png 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/phrase.com\/es\/customers\/kucoin\/\" target=\"_blank\" rel=\" noreferrer noopener\">Case Study<\/a><\/figcaption><\/figure>\n\n<\/div><\/div><div class=\"embla__controls\"><button type=\"button\" class=\"embla__prev\" data-glide-dir=\"<\"><svg aria-hidden=\"true\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"22\" height=\"22\" fill=\"none\" viewBox=\"0 0 22 22\"><path fill=\"currentColor\" d=\"m10.191 11 3.01 3.036-.917.924L8.36 11l3.925-3.96.915.924L10.192 11Z\"\/><\/svg><span class=\"screen-reader-text\">Previous<\/span><\/button><button type=\"button\" class=\"embla__next\" data-glide-dir=\"&gt;\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"22\" height=\"22\" fill=\"none\" viewBox=\"0 0 22 22\"><path fill=\"currentColor\" d=\"m11.809 11-3.01-3.036.916-.924L13.64 11l-3.925 3.96-.915-.924L11.808 11Z\"\/><\/svg><span class=\"screen-reader-text\">Next<\/span><\/button><\/div><\/div><\/div>\n\n\n<div class=\"wp-block-group alignwide has-light-neutral-background-color has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-7db9d80f wp-block-group-is-layout-constrained\" style=\"padding-right:0;padding-left:0\">\n<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-beyond-literal-translation\">M\u00e1s all\u00e1 de la traducci\u00f3n literal<\/h2>\n\n\n\n<p class=\"has-text-align-center\">Con nuestras \u00faltimas versiones basadas en IA y las nuevas integraciones impulsadas por LLM, Phrase es pionera en el futuro de la localizaci\u00f3n contextual, utilizando IA avanzada para garantizar la precisi\u00f3n donde se necesita y la fluidez donde m\u00e1s importa, para ayudar a las empresas a aumentar su flexibilidad y a reducir el esfuerzo manual.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-columns alignwide are-vertically-aligned-center media-text-columns media-text-columns--media-right is-layout-flex wp-container-core-columns-is-layout-675ddfd8 wp-block-columns-is-layout-flex\" style=\"padding-right:0\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:41.9672131148%\">\n<h5 class=\"wp-block-heading has-extra-large-font-size\" id=\"h-phrase-next-genmt-smarter-context-aware-translation\">Phrase <strong>Next GenMT: Traducci\u00f3n m\u00e1s inteligente y contextual<\/strong><\/h5>\n\n\n\n<p>La traducci\u00f3n autom\u00e1tica se acaba de volver m\u00e1s inteligente. <strong>Phrase Next GenMT<\/strong> va m\u00e1s all\u00e1 de la traducci\u00f3n segmento por segmento, <strong>y ahora procesa el texto completo con todo su contexto<\/strong> para garantizar la fluidez natural, la precisi\u00f3n y la coherencia de la marca.<\/p>\n\n\n\n<ul class=\"wp-block-list wp-block-list\">\n<li>As\u00ed garantiza que la terminolog\u00eda, el tono y la formalidad se adapten perfectamente seg\u00fan el contexto.<\/li>\n\n\n\n<li>Reduce significativamente el tiempo de posedici\u00f3n y la necesidad de aplicar correcciones manuales, lo que ahorra tiempo y reduce los costes.<\/li>\n\n\n\n<li>Ofrece traducciones fluidas y de alta calidad en todos los mercados.<\/li>\n<\/ul>\n\n\n\n<p>Experimenta una localizaci\u00f3n basada en IA que resulta natural, profesional y preparada para audiencias globales.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-plain\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/es\/platform\/nextmt\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Comprueba c\u00f3mo Phrase Next GenMT mejora la fluidez<\/strong><strong style=\"color: var(--wp--preset--color--blue);font-family: inherit;font-size: var(--wp--preset--font-size--small)\"><\/strong><\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-container-core-column-is-layout-6cd3464a wp-block-column-is-layout-flow\" style=\"padding-top:0;padding-right:var(--wp--preset--spacing--16);padding-bottom:0;padding-left:var(--wp--preset--spacing--16);flex-basis:57.2131147541%\">\n<figure class=\"wp-block-image size-full has-custom-border\"><img loading=\"lazy\" decoding=\"async\" width=\"1398\" height=\"838\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Next-GenMT-phrase.jpg\" alt=\"Next GenMT phrase\" class=\"wp-image-101471\" style=\"border-radius:25px;object-fit:cover\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Next-GenMT-phrase.jpg 1398w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Next-GenMT-phrase-300x180.jpg 300w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Next-GenMT-phrase-1024x614.jpg 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Next-GenMT-phrase-768x460.jpg 768w\" sizes=\"auto, (max-width: 1398px) 100vw, 1398px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns alignwide are-vertically-aligned-center media-text-columns media-text-columns--media-right is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:41.9672131148%\">\n<h2 class=\"wp-block-heading has-extra-large-font-size\" id=\"h-phrase-next-genmt-smarter-context-aware-translation-0\">Phrase <strong>Next GenMT: Traducci\u00f3n m\u00e1s inteligente y contextual<\/strong><\/h2>\n\n\n\n<ul class=\"wp-block-list wp-block-list\">\n<li><strong>GenMT<\/strong> ahora va m\u00e1s all\u00e1 de la traducci\u00f3n segmento por segmento, <strong>procesando el texto completo en contexto<\/strong> para garantizar la fluidez natural, la precisi\u00f3n y la consistencia de la marca.<\/li>\n\n\n\n<li><\/li>\n\n\n\n<li>As\u00ed garantiza que la terminolog\u00eda, el tono y la formalidad se adapten perfectamente seg\u00fan el contexto.<\/li>\n\n\n\n<li>Reduce significativamente el tiempo de posedici\u00f3n y la necesidad de aplicar correcciones manuales, lo que ahorra tiempo y reduce los costes.<\/li>\n\n\n\n<li>Ofrece traducciones fluidas y de alta calidad en todos los mercados.<\/li>\n\n\n\n<li>Experimenta una localizaci\u00f3n basada en IA que resulta natural, profesional y preparada para audiencias globales.<\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:57.2131147541%\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1398\" height=\"838\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Next-GenMT-phrase.jpg\" alt=\"Next GenMT phrase\" class=\"wp-image-101471\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Next-GenMT-phrase.jpg 1398w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Next-GenMT-phrase-300x180.jpg 300w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Next-GenMT-phrase-1024x614.jpg 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Next-GenMT-phrase-768x460.jpg 768w\" sizes=\"auto, (max-width: 1398px) 100vw, 1398px\" \/><\/figure>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\"><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns alignwide are-vertically-aligned-center media-text-columns media-text-columns--media-left is-layout-flex wp-container-core-columns-is-layout-a17bc318 wp-block-columns-is-layout-flex\" style=\"padding-top:var(--wp--preset--spacing--45)\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:57.2131147541%\">\n<figure class=\"wp-block-image size-full has-custom-border\"><img loading=\"lazy\" decoding=\"async\" width=\"1398\" height=\"838\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Auto-Adapt-March-Launch-Phrase.jpg\" alt=\"Imagen de Auto Adapt de Phrase\" class=\"wp-image-101501\" style=\"border-radius:25px;object-fit:cover\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Auto-Adapt-March-Launch-Phrase.jpg 1398w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Auto-Adapt-March-Launch-Phrase-300x180.jpg 300w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Auto-Adapt-March-Launch-Phrase-1024x614.jpg 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Auto-Adapt-March-Launch-Phrase-768x460.jpg 768w\" sizes=\"auto, (max-width: 1398px) 100vw, 1398px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-right:var(--wp--preset--spacing--45);padding-left:var(--wp--preset--spacing--16);flex-basis:41.9672131148%\">\n<h5 class=\"wp-block-heading has-extra-large-font-size\" id=\"h-auto-adapt-ai-enhanced-brand-consistency\"><strong>Auto Adapt: Coherencia de marca mejorada mediante IA<\/strong><\/h5>\n\n\n\n<p>Despu\u00e9s de un exitoso programa beta, Auto Adapt ya est\u00e1 disponible a trav\u00e9s de <strong>Phrase Orchestrator<\/strong>. Auto Adapt lleva la adaptaci\u00f3n de contenidos al siguiente nivel con la automatizaci\u00f3n inteligente.<\/p>\n\n\n\n<p>Ahora es posible mantener la identidad de la marca en todos los idiomas y, al mismo tiempo, reducir significativamente el coste de la transcreaci\u00f3n manual. <strong>Auto Adapt<\/strong> ajusta tus traducciones, asegurando que el tono, la terminolog\u00eda y la fluidez se alineen con el tono de tu marca.<\/p>\n\n\n\n<ul class=\"wp-block-list wp-block-list\">\n<li>Mejora la calidad de la traducci\u00f3n autom\u00e1tica para proporcionar una localizaci\u00f3n de alta calidad y fiel a la marca.<\/li>\n\n\n\n<li>Funciona con cualquier motor de MT, para una m\u00e1xima flexibilidad.<\/li>\n\n\n\n<li>Elimina la necesidad de la costosa posedici\u00f3n sin comprometer la calidad.<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-plain\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/es\/phrase-quality-technologies\/auto-adapt\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong><strong>Descubre c\u00f3mo Auto Adapt flexibiliza la adaptaci\u00f3n de contenido<\/strong><\/strong><\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns alignwide are-vertically-aligned-center media-text-columns media-text-columns--media-right is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:41.9672131148%\">\n<h5 class=\"wp-block-heading has-extra-large-font-size\" id=\"h-new-llm-integrations-deepl-next-gen-and-widn-ai\"><strong>Nuevas integraciones LLM: DeepL de \u00faltima generaci\u00f3n y Widn<\/strong>.AI<\/h5>\n\n\n\n<p>M\u00e1s opciones mediante IA, adaptadas a tus necesidades. Nuestras \u00faltimas integraciones de LLM brindan traducciones de baja latencia, se adaptan al RGPD y ofrecen una selecci\u00f3n \u00f3ptima de motores de IA para el contenido de atenci\u00f3n al cliente.<\/p>\n\n\n\n<p><strong>DeepL de \u00faltima generaci\u00f3n<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list wp-block-list\">\n<li>Traducci\u00f3n con IA de alta velocidad y adaptada para empresas.<\/li>\n\n\n\n<li>Cumple con el RGPD, por lo que es seguro para industrias reguladas.<\/li>\n\n\n\n<li>Fluidez de traducci\u00f3n superior.<\/li>\n<\/ul>\n\n\n\n<p><strong>Widn.AI<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list wp-block-list\">\n<li>Integraci\u00f3n perfecta con Phrase Language AI.<\/li>\n\n\n\n<li>Optimizado para casos de uso de atenci\u00f3n al cliente.<\/li>\n\n\n\n<li>Traducci\u00f3n rentable mediante IA para adaptarse a equipos globales.<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-plain\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/es\/generative-ai-localization\/#deepl\" target=\"_blank\" rel=\"noreferrer noopener\">Explora nuestras \u00faltimas integraciones LLM<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-container-core-column-is-layout-f8561097 wp-block-column-is-layout-flow\" style=\"padding-top:0;padding-right:0;padding-bottom:0;padding-left:0;flex-basis:57.2131147541%\">\n<figure class=\"wp-block-image size-full has-custom-border\"><img loading=\"lazy\" decoding=\"async\" width=\"1398\" height=\"838\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/DeepL-next-gen-Widn.jpg\" alt=\"Imagen de DeepL y Widn Phrase\" class=\"wp-image-101119\" style=\"border-radius:25px\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/DeepL-next-gen-Widn.jpg 1398w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/DeepL-next-gen-Widn-300x180.jpg 300w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/DeepL-next-gen-Widn-1024x614.jpg 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/DeepL-next-gen-Widn-768x460.jpg 768w\" sizes=\"auto, (max-width: 1398px) 100vw, 1398px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-and-that-s-not-all-more-innovations-for-smarter-localization\">Y eso no es todo: <br>m\u00e1s innovaciones para una localizaci\u00f3n m\u00e1s inteligente<\/h2>\n\n\n\n<div class=\"wp-block-group alignfull has-background-images has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"background-image:url(https:\/\/phrase.com\/wp-content\/uploads\/2024\/03\/svgexport-1-10.svg),url(https:\/\/phrase.com\/wp-content\/uploads\/2024\/03\/svgexport-1-17.svg);background-position:0% 70%,100% 100%;background-attachment:scroll,scroll;background-repeat:no-repeat,no-repeat;background-size:auto,auto\">\n<div class=\"wp-block-group alignwide is-style-feature-grid is-layout-grid wp-container-core-group-is-layout-89da657e wp-block-group-is-layout-grid\" style=\"padding-right:var(--wp--preset--spacing--70);padding-left:var(--wp--preset--spacing--70)\">\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-fe9cc265 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full has-custom-border\"><img loading=\"lazy\" decoding=\"async\" width=\"1238\" height=\"742\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Optimizely-integration.jpg\" alt=\"Imagen de la integraci\u00f3n de Optimizely con Phrase\" class=\"wp-image-101125\" style=\"border-radius:15px\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Optimizely-integration.jpg 1238w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Optimizely-integration-300x180.jpg 300w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Optimizely-integration-1024x614.jpg 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Optimizely-integration-768x460.jpg 768w\" sizes=\"auto, (max-width: 1238px) 100vw, 1238px\" \/><\/figure>\n\n\n\n<h5 class=\"wp-block-heading has-large-font-size\" id=\"h-optimizely-integration-streamlined-website-localization\">Integraci\u00f3n de Optimizely: localizaci\u00f3n de sitios web optimizada<\/h5>\n\n\n\n<p>Traduce sin problemas el contenido de <strong>Optimizely CMS<\/strong> con Phrase. La nueva integraci\u00f3n automatiza los flujos de trabajo de localizaci\u00f3n, lo que garantiza una <strong>entrega de contenidos m\u00e1s r\u00e1pida y eficiente<\/strong>.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-plain\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/es\/integrations\/optimizely\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong><strong><strong>Descubre c\u00f3mo Phrase y Optimizely simplifican la localizaci\u00f3n de sitios web<\/strong><\/strong><\/strong><\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group wp-container-content-35ec6eea is-vertical is-layout-flex wp-container-core-group-is-layout-fe9cc265 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full has-custom-border\"><img loading=\"lazy\" decoding=\"async\" width=\"1238\" height=\"742\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Phrase-QPS.jpg\" alt=\"Mejoras de Phrase QPS\" class=\"wp-image-101338\" style=\"border-radius:15px\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Phrase-QPS.jpg 1238w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Phrase-QPS-300x180.jpg 300w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Phrase-QPS-1024x614.jpg 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Phrase-QPS-768x460.jpg 768w\" sizes=\"auto, (max-width: 1238px) 100vw, 1238px\" \/><\/figure>\n\n\n\n<h5 class=\"wp-block-heading has-large-font-size\" id=\"h-phrase-qps-dashboards-ai-driven-quality-automation\">Tableros de Phrase QPS: automatizaci\u00f3n de la calidad impulsada por IA<\/h5>\n\n\n\n<p>Toma decisiones de calidad basadas en datos con el <strong>nuevo tablero de Phrase QPS<\/strong>. Visualiza los posibles ahorros de costes ajustando el umbral de tu puntuaci\u00f3n de rendimiento de calidad y optimiza tu estrategia de posedici\u00f3n de MT como nunca antes.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-plain\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/es\/phrase-quality-technologies\/quality-performance-score\/#automate\" target=\"_blank\" rel=\"noreferrer noopener\"><strong><strong><strong><strong><strong>Descubre c\u00f3mo los tableros de Phrase QPS optimizan los flujos de trabajo<\/strong><\/strong><\/strong><\/strong><\/strong><\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignwide is-style-feature-grid is-layout-grid wp-container-core-group-is-layout-89da657e wp-block-group-is-layout-grid\" id=\"enhanced-editor\" style=\"padding-right:var(--wp--preset--spacing--70);padding-left:var(--wp--preset--spacing--70)\">\n<div class=\"wp-block-group wp-container-content-35ec6eea is-vertical is-layout-flex wp-container-core-group-is-layout-fe9cc265 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full has-custom-border\"><img loading=\"lazy\" decoding=\"async\" width=\"1238\" height=\"742\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Phrase-Automated-Evaluations-2.jpg\" alt=\"Evaluaciones automatizadas de Phrase\" class=\"wp-image-101330\" style=\"border-radius:15px\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Phrase-Automated-Evaluations-2.jpg 1238w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Phrase-Automated-Evaluations-2-300x180.jpg 300w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Phrase-Automated-Evaluations-2-1024x614.jpg 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Phrase-Automated-Evaluations-2-768x460.jpg 768w\" sizes=\"auto, (max-width: 1238px) 100vw, 1238px\" \/><\/figure>\n\n\n\n<h5 class=\"wp-block-heading has-large-font-size\" id=\"enhanced-editor-search\">Evaluaciones automatizadas: informaci\u00f3n sobre la calidad de la MT basada en IA<\/h5>\n\n\n\n<p>Eval\u00faa el rendimiento de la MT con las <strong>evaluaciones automatizadas<\/strong>, que ofrecen comparaciones paralelas de la traducci\u00f3n autom\u00e1tica est\u00e1ndar y mejorada para tomar decisiones de localizaci\u00f3n basadas en datos de IA.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-plain\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/es\/platform\/custom-ai\/#auto\" target=\"_blank\" rel=\"noreferrer noopener\">Echa un vistazo a las evaluaciones automatizadas de Phrase<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-fe9cc265 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full has-custom-border\"><img loading=\"lazy\" decoding=\"async\" width=\"1238\" height=\"742\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Phrase-Portal-improvements.jpg\" alt=\"Imagen de mejoras de Phrase Portal\" class=\"wp-image-101137\" style=\"border-radius:15px\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Phrase-Portal-improvements.jpg 1238w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Phrase-Portal-improvements-300x180.jpg 300w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Phrase-Portal-improvements-1024x614.jpg 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Phrase-Portal-improvements-768x460.jpg 768w\" sizes=\"auto, (max-width: 1238px) 100vw, 1238px\" \/><\/figure>\n\n\n\n<h5 class=\"wp-block-heading has-large-font-size\" id=\"h-phrase-portal-enhancements-large-file-amp-ux-upgrades\">Mejoras de Phrase Portal: actualizaciones de UX y archivos grandes<\/h5>\n\n\n\n<p>Gestiona f\u00e1cilmente <strong>archivos m\u00e1s grandes y complejos<\/strong> con soporte de tama\u00f1o de archivo ampliado (hasta 40 MB) y compatibilidad con nuevos formatos para InDesign, subt\u00edtulos y m\u00e1s.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-plain\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/es\/phrase-portal\/\" target=\"_blank\" rel=\"noreferrer noopener\">Explora las \u00faltimas actualizaciones de Phrase Portal<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignwide is-style-feature-grid is-layout-grid wp-container-core-group-is-layout-89da657e wp-block-group-is-layout-grid\" id=\"enhanced-editor\" style=\"padding-right:var(--wp--preset--spacing--70);padding-left:var(--wp--preset--spacing--70)\">\n<div class=\"wp-block-group wp-container-content-35ec6eea is-vertical is-layout-flex wp-container-core-group-is-layout-fe9cc265 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full has-custom-border\"><img loading=\"lazy\" decoding=\"async\" width=\"1238\" height=\"742\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Phrase-Strings-improvements.jpg\" alt=\"Imagen de las mejoras de Phrase Strings\" class=\"wp-image-101143\" style=\"border-radius:15px\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Phrase-Strings-improvements.jpg 1238w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Phrase-Strings-improvements-300x180.jpg 300w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Phrase-Strings-improvements-1024x614.jpg 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Phrase-Strings-improvements-768x460.jpg 768w\" sizes=\"auto, (max-width: 1238px) 100vw, 1238px\" \/><\/figure>\n\n\n\n<h5 class=\"wp-block-heading has-large-font-size\" id=\"enhanced-editor-search\">Phrase Strings: mejoras a los formatos y a las cargas de los archivos<\/h5>\n\n\n\n<p>Phrase Strings ahora admite <strong>cargas de archivos cuatro veces m\u00e1s grandes (l\u00edmite de 800 MB a trav\u00e9s de archivo zip)<\/strong>, lo que elimina la divisi\u00f3n manual de archivos, y el <strong>nuevo formato de cat\u00e1logos de cadenas de Apple<\/strong>, adapt\u00e1ndose a los est\u00e1ndares de desarrollo de iOS en evoluci\u00f3n.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-plain\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/es\/platform\/strings\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Comprueba c\u00f3mo Phrase Strings acelera el proceso de localizaci\u00f3n<\/strong><\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-fe9cc265 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full has-custom-border\"><img loading=\"lazy\" decoding=\"async\" width=\"1238\" height=\"742\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Phrase-TMS-Performance-improvements.jpg\" alt=\"Imagen de las mejoras de rendimiento de Phrase TMS\" class=\"wp-image-101149\" style=\"border-radius:15px\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Phrase-TMS-Performance-improvements.jpg 1238w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Phrase-TMS-Performance-improvements-300x180.jpg 300w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Phrase-TMS-Performance-improvements-1024x614.jpg 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Phrase-TMS-Performance-improvements-768x460.jpg 768w\" sizes=\"auto, (max-width: 1238px) 100vw, 1238px\" \/><\/figure>\n\n\n\n<h5 class=\"wp-block-heading has-large-font-size\" id=\"h-phrase-tms-faster-workflows-and-greater-efficiency\">Phrase TMS: flujos de trabajo m\u00e1s r\u00e1pidos y una mayor eficiencia<\/h5>\n\n\n\n<p>Con nuestras \u00faltimas mejoras de rendimiento en el procesamiento de trabajos y las operaciones de plantillas de proyectos, las acciones clave en Phrase TMS son ahora <strong>hasta cuatro veces m\u00e1s r\u00e1pidas<\/strong>, lo que facilita m\u00e1s que nunca la gesti\u00f3n de grandes vol\u00famenes de contenido.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-plain\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/es\/platform\/tms\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong><strong>Descubre Phrase TMS, el sistema de gesti\u00f3n de traducciones mejor valorado del mercado<\/strong><\/strong><\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignwide is-style-feature-grid is-layout-grid wp-container-core-group-is-layout-89da657e wp-block-group-is-layout-grid\" id=\"enhanced-editor\" style=\"padding-right:var(--wp--preset--spacing--70);padding-left:var(--wp--preset--spacing--70)\">\n<div class=\"wp-block-group wp-container-content-35ec6eea is-vertical is-layout-flex wp-container-core-group-is-layout-fe9cc265 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full has-custom-border\"><img loading=\"lazy\" decoding=\"async\" width=\"1238\" height=\"742\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Phrase-Data.jpg\" alt=\"Imagen de Phrase Data\" class=\"wp-image-101155\" style=\"border-radius:15px\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Phrase-Data.jpg 1238w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Phrase-Data-300x180.jpg 300w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Phrase-Data-1024x614.jpg 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Phrase-Data-768x460.jpg 768w\" sizes=\"auto, (max-width: 1238px) 100vw, 1238px\" \/><\/figure>\n\n\n\n<h5 class=\"wp-block-heading has-large-font-size\" id=\"enhanced-editor-search\">Phrase Data &#8211; Basic: informaci\u00f3n para decisiones de localizaci\u00f3n<\/h5>\n\n\n\n<p><strong>Phrase Data &#8211; Basic<\/strong>, que ahora est\u00e1 disponible para los planes de Phrase Team, permite a las organizaciones <strong>exportar datos de localizaci\u00f3n<\/strong> a sus herramientas de BI. Esto proporciona a los usuarios una mejor comprensi\u00f3n del rendimiento, los costes y la eficiencia.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-plain\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/es\/phrase-data\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong><strong><strong>Descubre c\u00f3mo Phrase Data impulsa a los equipos de localizaci\u00f3n<\/strong><\/strong><\/strong><\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-buttons alignwide is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-a89b3969 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-dark-blue-filled\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/support.phrase.com\/hc\/en-us\/categories\/4930539748124-Release-notes\">Ver las notas completas de la versi\u00f3n<\/a><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignwide has-light-grey-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-webinar-automate-and-scale-content-translation-with-phrase-and-optimizely\">Seminario web: Automatiza y escala la traducci\u00f3n de contenido con Phrase y Optimizely<\/h2>\n\n\n\n<div class=\"wp-block-columns alignwide are-vertically-aligned-center media-text-columns media-text-columns--media-left is-style-default has-light-grey-background-color has-background is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:57.2131147541%\">\n<figure class=\"wp-block-image size-full is-style-rounded\"><img loading=\"lazy\" decoding=\"async\" width=\"1700\" height=\"960\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Optimizely-webinar-visual.jpg\" alt=\"Imagen del seminario web de Optimizely\" class=\"wp-image-102137\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Optimizely-webinar-visual.jpg 1700w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Optimizely-webinar-visual-300x169.jpg 300w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Optimizely-webinar-visual-1024x578.jpg 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Optimizely-webinar-visual-768x434.jpg 768w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Optimizely-webinar-visual-1536x867.jpg 1536w\" sizes=\"auto, (max-width: 1700px) 100vw, 1700px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:41.9672131148%\">\n<h3 class=\"wp-block-heading has-large-font-size\" id=\"h-watch-on-demand\">Ver bajo demanda<\/h3>\n\n\n\n<p>\u00a1Echa un vistazo en exclusiva a la integraci\u00f3n de Phrase y Optimizely! Esta sesi\u00f3n te mostrar\u00e1 c\u00f3mo la automatizaci\u00f3n basada en IA puede agilizar la traducci\u00f3n de contenido de tu sitio web. Desp\u00eddete de las exportaciones manuales y los flujos de trabajo desconectados: esta completa integraci\u00f3n te ofrece un control centralizado sobre los proveedores, la calidad y la automatizaci\u00f3n.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-plain\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/es\/resources\/webinars\/automate-translation-optimizely\/\" target=\"_blank\" rel=\"noreferrer noopener\">Ver la grabaci\u00f3n ahora<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignwide has-blue-80-background-color has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-7db9d80f wp-block-group-is-layout-constrained\" style=\"padding-right:0;padding-left:0\">\n<h2 class=\"wp-block-heading has-text-align-center has-white-color has-text-color has-link-color wp-elements-412258b8ca07923b07559e0e484d323c\" id=\"h-the-future-of-ai-driven-localization-starts-here\">El futuro de la localizaci\u00f3n basada en IA comienza aqu\u00ed<\/h2>\n\n\n\n<p class=\"has-text-align-center has-white-color has-text-color has-link-color wp-elements-bafdc785d7f79508bd45722545f6bc23\">Gracias a la traducci\u00f3n autom\u00e1tica contextual, a la adaptaci\u00f3n de contenido mejorada por IA y a las nuevas integraciones impulsadas por LLM, nuestras \u00faltimas versiones llevan la localizaci\u00f3n mediante IA al siguiente nivel. Descubre c\u00f3mo las \u00faltimas innovaciones de Phrase pueden ayudarte a ampliar el contenido, reducir el esfuerzo manual y garantizar traducciones perfectas de la marca en los mercados globales.<br><\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-a89b3969 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-grey-filled\"><a class=\"wp-block-button__link has-text-align-center wp-element-button\" href=\"https:\/\/phrase.com\/es\/demo\/\"><strong>Obt\u00e9n una demostraci\u00f3n de la plataforma de localizaci\u00f3n mediante IA de Phrase<\/strong><\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull has-transparent-background-color has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-1321d9a7 wp-block-group-is-layout-constrained\" style=\"padding-top:0;padding-right:0;padding-bottom:0;padding-left:0\">\n<div class=\"wp-block-group alignfull has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--16);padding-bottom:var(--wp--preset--spacing--16)\">\n<h2 class=\"wp-block-heading has-text-align-center has-black-color has-text-color has-link-color wp-elements-52f97c5ecae3515420c4c35d0e939499\" id=\"h-phrase-product-launches\">Lanzamientos de productos de Phrase<\/h2>\n\n\n\n<p class=\"has-text-align-center has-black-color has-text-color has-link-color wp-elements-7e1b4be1eecce2a671c93fbcbf026444\">En Phrase estamos comprometidos con la innovaci\u00f3n y con ofrecer tecnolog\u00eda de localizaci\u00f3n puntera. Descubre las funciones avanzadas que hemos a\u00f1adido en nuestros \u00faltimos lanzamientos.<\/p>\n\n\n\n<div class=\"wp-block-group alignwide is-style-horizontal-scroll-grid is-nowrap is-layout-flex wp-container-core-group-is-layout-80e8ff01 wp-block-group-is-layout-flex\" style=\"margin-top:var(--wp--preset--spacing--45)\">\n<div class=\"wp-block-group has-blue-10-background-color has-background is-vertical is-layout-flex wp-container-core-group-is-layout-fe9cc265 wp-block-group-is-layout-flex\">\n<p class=\"has-small-font-size\">Diciembre de 2024<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-adaptation-at-scale-bringing-global-brands-closer-to-local-audiences\">Adaptaci\u00f3n a medida: acercamos<br>marcas globales al p\u00fablico local<\/h4>\n\n\n\n<p class=\"has-small-font-size\">Nuestros lanzamientos de diciembre aprovechan la IA para ayudar a las marcas globales a adaptar y escalar el contenido m\u00e1s r\u00e1pidamente. Con una IA de vanguardia e integraciones perfectas, los equipos pueden crear f\u00e1cilmente contenido culturalmente adaptado y coherente con la marca.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-plain\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/es\/phrase-launch-week-december-2024\/\" target=\"_blank\" rel=\"noreferrer noopener\">Explora el lanzamiento de diciembre<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-blue-10-background-color has-background is-vertical is-layout-flex wp-container-core-group-is-layout-fe9cc265 wp-block-group-is-layout-flex\">\n<p class=\"has-small-font-size\">Septiembre de 2024<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-experience-the-latest-in-ai-augmented-localization\">Prueba lo \u00faltimo en localizaci\u00f3n<br>con IA aumentada<\/h4>\n\n\n\n<p class=\"has-small-font-size\">Nuestros lanzamientos de septiembre introducen otra selecci\u00f3n de novedades impulsadas por IA a Phrase Platform.\u2028La tecnolog\u00eda y la experiencia humana se unen para lograr localizaciones m\u00e1s eficaces y r\u00e1pidas, y te dan la visibilidad y el control que necesitas para obtener los mejores resultados.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-plain\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/es\/phrase-launch-week-september-2024\/\" target=\"_blank\" rel=\"noreferrer noopener\">Explora el lanzamiento de septiembre<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-blue-10-background-color has-background is-vertical is-layout-flex wp-container-core-group-is-layout-fe9cc265 wp-block-group-is-layout-flex\">\n<p class=\"has-small-font-size\">Junio de 2024<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-our-next-wave-of-ai-enhanced-automation\">La nueva gama de automatizaci\u00f3n con IA<\/h4>\n\n\n\n<p class=\"has-small-font-size\">Disponibilidad completa de <strong>Auto LQA<\/strong> mejorado por IA para evaluaciones r\u00e1pidas de la calidad del lenguaje, un <strong>Phrase Portal mejorado y habilitado para SSO<\/strong>, <strong>depuraci\u00f3n automatizada de activos<\/strong> para agilizar la gesti\u00f3n de activos y <strong>Phrase Next GenMT<\/strong>, que integra nuestro motor de traducci\u00f3n autom\u00e1tica de \u00faltima.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-plain\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/es\/phrase-launch-week-june-2024\/\" target=\"_blank\" rel=\"noreferrer noopener\">Explora el lanzamiento de junio<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-blue-10-background-color has-background is-vertical is-layout-flex wp-container-core-group-is-layout-fe9cc265 wp-block-group-is-layout-flex\">\n<p class=\"has-small-font-size\">Marzo de 2024<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-accelerating-hyperautomation-the-future-of-localization\">Hiperautomatizaci\u00f3n: el futuro de la localizaci\u00f3n<\/h4>\n\n\n\n<p class=\"has-small-font-size\">El lanzamiento de nuestro \u00faltimo producto marca un antes y un despu\u00e9s en la tecnolog\u00eda ling\u00fc\u00edstica. Sin dar la espalda al inmenso potencial de la IA, hemos puesto el foco en tres \u00e1reas clave de todo proceso de localizaci\u00f3n para negocios: calidad, hiperautomatizaci\u00f3n y escala.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-plain\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/es\/phrase-suite-march-2024-launch\/\">Explora el lanzamiento de marzo<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-blue-10-background-color has-background is-vertical is-layout-flex wp-container-core-group-is-layout-fe9cc265 wp-block-group-is-layout-flex\">\n<p class=\"has-small-font-size\">Diciembre de 2023<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-putting-quality-at-the-heart-of-automation\">La calidad como n\u00facleo de la automatizaci\u00f3n<\/h4>\n\n\n\n<p class=\"has-small-font-size\">Descubre el verdadero potencial de la IA y la automatizaci\u00f3n de la localizaci\u00f3n con nuestras \u00faltimas versiones. Desde potentes funciones de calidad que impulsan una mayor automatizaci\u00f3n a escala hasta nuevas formas de acceder a Phrase Platform en toda tu empresa. Aprovecha las puntuaciones de calidad de traducci\u00f3n completamente nuevas en las que puedes confiar para crear flujos de trabajo totalmente automatizados. Nuestras \u00faltimas versiones est\u00e1n allanando el camino del futuro de la automatizaci\u00f3n de la localizaci\u00f3n.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-plain\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/es\/phrase-launch-week-december-2023\/\">Explora el lanzamiento de diciembre<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-blue-10-background-color has-background is-vertical is-layout-flex wp-container-core-group-is-layout-fe9cc265 wp-block-group-is-layout-flex\">\n<p class=\"has-small-font-size\">Septiembre de 2023<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-delivering-the-next-generation-of-ai-fueled-localization\">Presentamos la pr\u00f3xima generaci\u00f3n de localizaci\u00f3n basada en la IA<\/h4>\n\n\n\n<p class=\"has-small-font-size\">En esta versi\u00f3n, anunciamos una serie de mejoras en Phrase Localization Platform que definir\u00e1n la pr\u00f3xima generaci\u00f3n de tecnolog\u00eda de localizaci\u00f3n mediante IA. Dise\u00f1adas para aumentar la calidad del contenido, impulsar una mayor automatizaci\u00f3n del flujo de trabajo y acelerar la escalabilidad empresarial, estas vanguardistas funciones de IA est\u00e1n remodelando el futuro de la tecnolog\u00eda de localizaci\u00f3n. La vanguardia de estas nuevas y emocionantes funciones son Phrase Custom AI y Phrase Language AI, junto con mejoras en Phrase Orchestrator y mucho m\u00e1s.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-plain\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/es\/phrase-suite-september-2023-launch\/\">Explora el lanzamiento de septiembre<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-blue-10-background-color has-background is-vertical is-layout-flex wp-container-core-group-is-layout-fe9cc265 wp-block-group-is-layout-flex\">\n<p class=\"has-small-font-size\">Mayo de 2023<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-unlock-connectivity-unleash-opportunity\">Impulsa la conectividad, multiplica las oportunidades<\/h4>\n\n\n\n<p class=\"has-small-font-size\">Con\u00e9ctate a Phrase Platform de formas nuevas y mejoradas con nuestra \u00faltima gama de capacidades de conectividad. Desde nuevas potentes integraciones y una sincronizaci\u00f3n multiplataforma mejorada hasta una optimizada facilidad de uso y personalizaci\u00f3n, nuestras nuevas capacidades agregar\u00e1n a\u00fan m\u00e1s velocidad, calidad y control de costos a tu proceso de localizaci\u00f3n.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-plain\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/es\/phrase-suite-may-2023-launch\/\">Explora el lanzamiento de mayo<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-blue-10-background-color has-background is-vertical is-layout-flex wp-container-core-group-is-layout-fe9cc265 wp-block-group-is-layout-flex\">\n<p class=\"has-small-font-size\">Febrero de 2023<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-taking-localization-to-a-whole-new-level\">\u00a1La localizaci\u00f3n alcanza un nivel completamente nuevo!<\/h4>\n\n\n\n<p class=\"has-small-font-size\">La serie de lanzamientos que tenemos prevista para febrero es la mayor de nuestra historia, con muchas novedades interesantes para los usuarios tanto de Phrase TMS como de Phrase Strings.<br>Descubre las funciones innovadoras de automatizaci\u00f3n de flujos de trabajo de Phrase Orchestrator y las nuevas estad\u00edsticas exhaustivas de Advanced Analytics, y experimenta de cerca la visibilidad, el control y la velocidad mejorados que hemos a\u00f1adido al proceso de localizaci\u00f3n.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-plain\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/es\/phrase-suite-february-2023-launch\/\">Explora el lanzamiento de febrero<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>\u00bfTraducciones al pie de la letra? No, gracias. Las empresas globales de \u00e9xito necesitan algo m\u00e1s que una traducci\u00f3n literal. Tienen que encontrar el equilibrio adecuado entre precisi\u00f3n y adaptabilidad para comunicar de manera eficaz. M\u00e1s all\u00e1 de la traducci\u00f3n literal Con nuestras \u00faltimas versiones basadas en IA y las nuevas integraciones impulsadas por LLM, [&hellip;]<\/p>\n","protected":false},"author":77,"featured_media":7474,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-refresh","meta":{"_acf_changed":false,"_stopmodifiedupdate":false,"_modified_date":"","_searchwp_excluded":"","episode_type":"","audio_file":"","podmotor_file_id":"","podmotor_episode_id":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","filesize_raw":"","date_recorded":"","explicit":"","block":"","itunes_episode_number":"","itunes_title":"","itunes_season_number":"","itunes_episode_type":"","footnotes":""},"class_list":["post-102092","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/phrase.com\/es\/wp-json\/wp\/v2\/pages\/102092","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/phrase.com\/es\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/phrase.com\/es\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/phrase.com\/es\/wp-json\/wp\/v2\/users\/77"}],"replies":[{"embeddable":true,"href":"https:\/\/phrase.com\/es\/wp-json\/wp\/v2\/comments?post=102092"}],"version-history":[{"count":6,"href":"https:\/\/phrase.com\/es\/wp-json\/wp\/v2\/pages\/102092\/revisions"}],"predecessor-version":[{"id":121221,"href":"https:\/\/phrase.com\/es\/wp-json\/wp\/v2\/pages\/102092\/revisions\/121221"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/phrase.com\/es\/wp-json\/wp\/v2\/media\/7474"}],"wp:attachment":[{"href":"https:\/\/phrase.com\/es\/wp-json\/wp\/v2\/media?parent=102092"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}