{"id":156542,"date":"2026-09-23T10:24:29","date_gmt":"2026-09-23T08:24:29","guid":{"rendered":"https:\/\/phrase.com\/grupos-de-contenido\/"},"modified":"2026-09-28T12:28:41","modified_gmt":"2026-09-28T10:28:41","slug":"content-groups","status":"publish","type":"page","link":"https:\/\/phrase.com\/es\/platform\/ai-solutions\/content-groups\/","title":{"rendered":"Grupos de contenido"},"content":{"rendered":"\n<div class=\"wp-block-group alignfull has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group alignwide is-style-header-hero has-white-color has-white-10-background-color has-text-color has-link-color has-transparent-background-color has-background has-background-images wp-elements-1 is-layout-flow wp-block-group-is-layout-flow\" style=\"background-image:url(https:\/\/phrase.com\/wp-content\/uploads\/2025\/07\/phrase-header-blue.jpg.webp);background-position:0% 0%;background-attachment:scroll;background-repeat:no-repeat;background-size:cover\"><div class=\"yoast-breadcrumbs\"><span><span><a href=\"https:\/\/phrase.com\/es\/\">Home<\/a><\/span> | <span><a href=\"https:\/\/phrase.com\/es\/platform\/\">Plataforma de localizaci\u00f3n de Phrase<\/a><\/span> | <span><a href=\"https:\/\/phrase.com\/es\/platform\/ai-solutions\/\">Soluciones de IA<\/a><\/span> | <span class=\"breadcrumb_last\" aria-current=\"page\"><strong>Grupos de contenido<\/strong><\/span><\/span><\/div>\n\n\n<h2 class=\"wp-block-heading has-text-align-left has-gigantic-font-size\" id=\"h-content-groups\" style=\"font-style:normal;font-weight:400\">Grupos de contenido<\/h2>\n\n\n\n<p class=\"has-white-color has-text-color has-link-color has-large-font-size wp-elements-2 wp-block-paragraph\"><strong>Tu contenido en grupos, cada uno con su contexto y sus directrices.<\/strong><\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-grey-filled\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/es\/demo\/?button_id=ai_solutions_demo_cta\" target=\"_blank\" rel=\"noreferrer noopener\">Pide una demo<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignwide has-blue-10-background-color has-background has-background-images has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-top:var(--wp--preset--spacing--10);background-image:url(https:\/\/phrase.com\/wp-content\/uploads\/2024\/03\/svgexport-1-5.svg);background-position:0% 0%;background-attachment:scroll;background-repeat:no-repeat;background-size:auto\">\n<div class=\"wp-block-group alignwide is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Todo empieza con tu gu\u00eda de estilo. Los grupos de contenido convierten las reglas de tu marca en una capa contextual creada con los distintos tipos de contenido en mente, y ayudan a dar forma a cada traducci\u00f3n: desde la generaci\u00f3n y la evaluaci\u00f3n de calidad hasta la posedici\u00f3n con IA. El resultado son unas traducciones personalizadas a escala.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:12px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group alignwide has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-a-pipeline-for-every-content-type\">Un flujo de trabajo para cada tipo de contenido<\/h2>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\">Los grupos de contenido convierten tus directrices en un contexto estructurado que se aprovecha en los flujos de trabajo de traducci\u00f3n automatizados y espec\u00edficos de cada tipo de contenido.<br><\/p>\n\n\n\n<div class=\"wp-block-group alignwide has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group alignwide has-global-padding is-content-justification-left is-layout-constrained wp-container-core-group-is-layout-f6ad8bac wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group alignwide has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group alignwide has-global-padding is-content-justification-left is-layout-constrained wp-container-core-group-is-layout-f6ad8bac wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-f3a8bc96 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1398\" height=\"838\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2026\/09\/Style-Guide-Content-Groups-LP-1.png\" alt=\"\" class=\"wp-image-156301\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2026\/09\/Style-Guide-Content-Groups-LP-1.png 1398w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/09\/Style-Guide-Content-Groups-LP-1-300x180.png 300w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/09\/Style-Guide-Content-Groups-LP-1-1024x614.png 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/09\/Style-Guide-Content-Groups-LP-1-768x460.png 768w\" sizes=\"auto, (max-width: 1398px) 100vw, 1398px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-top:var(--wp--preset--spacing--70);padding-right:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--70);padding-left:var(--wp--preset--spacing--20)\">\n<h3 id=\"h-a-style-guide-your-ai-can-act-on\" class=\"wp-block-heading\">Una gu\u00eda de estilo que puede usar tu IA<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"h-phrase-language-ai\">Todo empieza con tu gu\u00eda de estilo: Phrase la dividir\u00e1 en reglas individuales y cada una de ellas quedar\u00e1 estructurada para que la IA sea capaz de aplicarla de manera fiable. En lugar de pedirle a la IA que interprete un documento completo directamente, cada regla supondr\u00e1 una directriz bien clara que se podr\u00e1 seguir de manera constante a lo largo de todo tu contenido. Y si necesitas algo que no quede recogido en tu gu\u00eda de estilo, puedes a\u00f1adir tus propias reglas y comprobaciones cuando quieras, dando a tus directrices la forma que t\u00fa quieras.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-f3a8bc96 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-top:var(--wp--preset--spacing--70);padding-right:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--70);padding-left:var(--wp--preset--spacing--20)\">\n<h3 id=\"h-the-context-each-content-type-needs\" class=\"wp-block-heading\">El contexto necesario para cada tipo de contenido<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"h-phrase-language-ai\">Agrupa las reglas que importan en grupos de contenido, uno para cada tipo de contenido, ya sea marketing, legal o de producto. Cada grupo ser\u00e1 la base contextual de tu propio flujo de trabajo de traducci\u00f3n automatizada, y le dar\u00e1 a cada tipo de contenido las directrices concretas que necesite. Como las reglas no tienen por qu\u00e9 ce\u00f1irse a un solo grupo, puedes reutilizarlas en diferentes grupos e idiomas, de modo que, con que crees una regla una vez, ya podr\u00e1s aplicarla en todos los lugares donde sea aplicable.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1398\" height=\"838\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2026\/09\/Content-Groups-LP-2.png\" alt=\"\" class=\"wp-image-156302\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2026\/09\/Content-Groups-LP-2.png 1398w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/09\/Content-Groups-LP-2-300x180.png 300w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/09\/Content-Groups-LP-2-1024x614.png 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/09\/Content-Groups-LP-2-768x460.png 768w\" sizes=\"auto, (max-width: 1398px) 100vw, 1398px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-f3a8bc96 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1398\" height=\"838\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2026\/09\/Content-Groups-LP-3.png\" alt=\"\" class=\"wp-image-156303\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2026\/09\/Content-Groups-LP-3.png 1398w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/09\/Content-Groups-LP-3-300x180.png 300w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/09\/Content-Groups-LP-3-1024x614.png 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/09\/Content-Groups-LP-3-768x460.png 768w\" sizes=\"auto, (max-width: 1398px) 100vw, 1398px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-top:var(--wp--preset--spacing--70);padding-right:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--70);padding-left:var(--wp--preset--spacing--20)\">\n<h3 id=\"h-evaluate-against-the-exact-same-context\" class=\"wp-block-heading\">Evaluaci\u00f3n con un mismo contexto<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"h-phrase-language-ai\">Convierte las mismas reglas en comprobaciones por IA, para que la evaluaci\u00f3n de calidad se ejecute teniendo en cuenta el mismo contexto exacto que se aplic\u00f3 a la traducci\u00f3n en primer lugar. No habr\u00e1 fricci\u00f3n entre la creaci\u00f3n del contenido y su evaluaci\u00f3n, porque en ambos procesos se habr\u00e1n usado las mismas fuentes. Cada tipo de contenido atraviesa un QA automatizado basado en tus criterios que detecta los problemas antes de que lleguen a publicarse y, como las reglas ya est\u00e1n surtiendo efecto, no es necesario configurar nada por separado.<br><a href=\"https:\/\/phrase.com\/es\/platform\/nextmt\/\"><\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:12px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group alignfull has-light-neutral-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group alignwide has-light-neutral-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:0;padding-bottom:0\">\n<h2 class=\"wp-block-heading has-text-align-center alignwide\" id=\"h-what-content-groups-unlock\">Qu\u00e9 traen los grupos de contenido<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">El mismo contexto fluye durante cada etapa, por lo que la automatizaci\u00f3n va creciendo sin que tenga que perderse el control.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignwide is-style-default has-light-neutral-background-color has-background is-layout-grid wp-container-core-group-is-layout-bd20e6ad wp-block-group-is-layout-grid\" style=\"padding-right:var(--wp--preset--spacing--24);padding-left:var(--wp--preset--spacing--24)\">\n<div class=\"wp-block-group wp-container-content-79286276 is-vertical is-layout-flex wp-container-core-group-is-layout-a7c6831a wp-block-group-is-layout-flex\" style=\"padding-right:var(--wp--preset--spacing--10);padding-left:var(--wp--preset--spacing--10)\">\n<figure class=\"wp-block-image size-full is-resized is-style-not-rounded\"><img loading=\"lazy\" decoding=\"async\" width=\"16\" height=\"16\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2026\/05\/icon_menu_language_blue.svg\" alt=\"\" class=\"wp-image-144013\" style=\"width:70px;height:auto\" \/><\/figure>\n\n\n\n<h3 id=\"h-bespoke-translations-at-scale\" class=\"wp-block-heading has-large-font-size\"><strong><strong><strong><strong><strong><strong><strong>Traducciones a medida a lo grande<\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Cada tipo de contenido funciona dentro de su flujo de trabajo optimizado, as\u00ed que sus resultados reflejar\u00e1n la intenci\u00f3n deseada autom\u00e1ticamente.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group wp-container-content-79286276 is-vertical is-layout-flex wp-container-core-group-is-layout-a7c6831a wp-block-group-is-layout-flex\" style=\"padding-right:var(--wp--preset--spacing--10);padding-left:var(--wp--preset--spacing--10)\">\n<figure class=\"wp-block-image size-full is-resized is-style-not-rounded\"><img loading=\"lazy\" decoding=\"async\" width=\"16\" height=\"16\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2026\/05\/icon_menu_checkmark_orange.svg\" alt=\"\" class=\"wp-image-144000\" style=\"width:70px;height:auto\" \/><\/figure>\n\n\n\n<h3 id=\"h-dramatically-less-post-editing\" class=\"wp-block-heading has-large-font-size\"><strong><strong><strong><strong><strong><strong><strong>Mucha menos posedici\u00f3n<\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Obtienes el resultado que quieres a la primera, as\u00ed que se reducen la revisi\u00f3n manual y la necesidad de rehacer el trabajo.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-a7c6831a wp-block-group-is-layout-flex\" style=\"padding-right:var(--wp--preset--spacing--10);padding-left:var(--wp--preset--spacing--10)\">\n<figure class=\"wp-block-image size-full is-resized is-style-not-rounded\"><img loading=\"lazy\" decoding=\"async\" width=\"72\" height=\"72\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/07\/dataflow-1.svg\" alt=\"\" class=\"wp-image-110270\" style=\"width:70px;height:auto\" \/><\/figure>\n\n\n\n<h3 id=\"h-context-across-every-stage\" class=\"wp-block-heading has-large-font-size\"><strong><strong><strong><strong><strong><strong><strong>Contexto en todas las etapas<\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">El mismo contexto participa en la generaci\u00f3n de traducciones, la evaluaci\u00f3n de calidad y la posedici\u00f3n de IA.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-a7c6831a wp-block-group-is-layout-flex\" style=\"padding-right:var(--wp--preset--spacing--10);padding-left:var(--wp--preset--spacing--10)\">\n<figure class=\"wp-block-image size-full is-resized is-style-not-rounded\"><img loading=\"lazy\" decoding=\"async\" width=\"72\" height=\"72\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/07\/arrow-synch.svg\" alt=\"\" class=\"wp-image-110314\" style=\"width:70px;height:auto\" \/><\/figure>\n\n\n\n<h3 id=\"h-reusable-and-governed\" class=\"wp-block-heading has-large-font-size\"><strong><strong><strong><strong><strong><strong><strong>Reutilizable y controlado<\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Define las reglas una vez y reutil\u00edzalas en distintos grupos de contenido e idiomas, y todo partiendo de una \u00fanica fuente de verdad.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignwide has-black-color has-yellow-background-color has-text-color has-background has-link-color wp-elements-3 has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-top:var(--wp--preset--spacing--56)\">\n<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-ready-to-scale-bespoke-translations\">\u00bfTodo listo para llevar m\u00e1s all\u00e1 tus traducciones hechas a medida?<\/h2>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\">Observa c\u00f3mo consiguen los grupos de contenido aportar el contexto que necesita cada etapa de la localizaci\u00f3n.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-cba10ad9 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-default\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/es\/demo\/\" target=\"_blank\" rel=\"noreferrer noopener\">Pide una demo<\/a><\/div>\n\n\n\n<div class=\"wp-block-button is-style-black-outline\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/es\/pricing\/\" target=\"_blank\" rel=\"noreferrer noopener\">Ver precios<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Grupos de contenido Tu contenido en grupos, cada uno con su contexto y sus directrices. Todo empieza con tu gu\u00eda de estilo. Los grupos de contenido convierten las reglas de tu marca en una capa contextual creada con los distintos tipos de contenido en mente, y ayudan a dar forma a cada traducci\u00f3n: desde la [&hellip;]<\/p>\n","protected":false},"author":77,"featured_media":7474,"parent":106730,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-refresh","meta":{"_acf_changed":false,"_stopmodifiedupdate":false,"_modified_date":"","_searchwp_excluded":"","episode_type":"","audio_file":"","podmotor_file_id":"","podmotor_episode_id":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","filesize_raw":"","date_recorded":"","explicit":"","block":"","itunes_episode_number":"","itunes_title":"","itunes_season_number":"","itunes_episode_type":"","footnotes":""},"class_list":["post-156542","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/phrase.com\/es\/wp-json\/wp\/v2\/pages\/156542","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/phrase.com\/es\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/phrase.com\/es\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/phrase.com\/es\/wp-json\/wp\/v2\/users\/77"}],"replies":[{"embeddable":true,"href":"https:\/\/phrase.com\/es\/wp-json\/wp\/v2\/comments?post=156542"}],"version-history":[{"count":4,"href":"https:\/\/phrase.com\/es\/wp-json\/wp\/v2\/pages\/156542\/revisions"}],"predecessor-version":[{"id":157154,"href":"https:\/\/phrase.com\/es\/wp-json\/wp\/v2\/pages\/156542\/revisions\/157154"}],"up":[{"embeddable":true,"href":"https:\/\/phrase.com\/es\/wp-json\/wp\/v2\/pages\/106730"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/phrase.com\/es\/wp-json\/wp\/v2\/media\/7474"}],"wp:attachment":[{"href":"https:\/\/phrase.com\/es\/wp-json\/wp\/v2\/media?parent=156542"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}