{"id":27822,"date":"2022-08-22T10:43:06","date_gmt":"2022-08-22T08:43:06","guid":{"rendered":"https:\/\/phrase.com\/?page_id=27822"},"modified":"2026-01-27T17:26:54","modified_gmt":"2026-01-27T16:26:54","slug":"localization-management","status":"publish","type":"page","link":"https:\/\/phrase.com\/es\/solutions\/localization-management\/","title":{"rendered":"Gesti\u00f3n de localizaci\u00f3n"},"content":{"rendered":"\n<div class=\"wp-block-group alignwide is-style-header-hero has-white-color has-white-background-color has-text-color has-background has-link-color has-background-images wp-elements-f60c01540e37fb2be037fdbfd82e0477 is-layout-flow wp-block-group-is-layout-flow\" style=\"padding-top:var(--wp--preset--spacing--110);padding-bottom:var(--wp--preset--spacing--110);background-image:url(https:\/\/phrase.com\/wp-content\/uploads\/2025\/07\/phrase-header-blue.jpg.webp);background-position:0% 100%;background-attachment:scroll;background-repeat:no-repeat;background-size:cover\">\n<div class=\"wp-block-group has-global-padding is-content-justification-left is-layout-constrained wp-container-core-group-is-layout-4513c74a wp-block-group-is-layout-constrained\"><div class=\"yoast-breadcrumbs\"><span><span><a href=\"https:\/\/phrase.com\/es\/\">Home<\/a><\/span> | <span><a href=\"https:\/\/phrase.com\/es\/solutions\/\">Soluciones seg\u00fan su uso<\/a><\/span> | <span class=\"breadcrumb_last\" aria-current=\"page\">Gesti\u00f3n de localizaci\u00f3n<\/span><\/span><\/div>\n\n\n<h2 class=\"wp-block-heading has-text-align-left has-gigantic-font-size\" id=\"h-localization-management\" style=\"font-style:normal;font-weight:400\">Localization management<\/h2>\n\n\n\n<div class=\"wp-block-group has-global-padding is-content-justification-left is-layout-constrained wp-container-core-group-is-layout-12dd3699 wp-block-group-is-layout-constrained\">\n<p class=\"has-text-align-left\">Take your digital product to the next level\u2014be it a web or mobile app, website, or video game. Phrase has everything you need to amplify your localization process for global growth.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-left is-layout-flex wp-container-core-buttons-is-layout-fc4fd283 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-blue-filled\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/es\/demo\/\" target=\"_blank\" rel=\"noreferrer noopener\">Request a demo<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-group alignwide has-light-grey-background-color has-background has-background-images is-vertical is-layout-flex wp-container-core-group-is-layout-629585ae wp-block-group-is-layout-flex\" style=\"margin-top:var(--wp--preset--spacing--10);background-image:url(https:\/\/phrase.com\/wp-content\/uploads\/2024\/03\/svgexport-1-8.svg),url(https:\/\/phrase.com\/wp-content\/uploads\/2024\/03\/svgexport-1-9.svg);background-position:100% 100%,-4% 600%;background-attachment:scroll,scroll;background-repeat:no-repeat,no-repeat;background-size:auto,auto\">\n<div class=\"wp-block-group alignwide is-vertical is-layout-flex wp-container-core-group-is-layout-a0bebe47 wp-block-group-is-layout-flex\" style=\"margin-top:0;margin-bottom:0;padding-top:0;padding-right:0;padding-bottom:0;padding-left:0\">\n<p class=\"has-large-font-size\"><strong><strong>Award-winning platform<\/strong><\/strong><\/p>\n\n\n\n<p class=\"has-small-font-size\">Based on the authentic reviews of hundreds of verified users, this makes us <br>the trusted leader in helping you open the door to global business.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignwide is-horizontal is-content-justification-left is-layout-flex wp-container-core-group-is-layout-70a107c5 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full is-resized is-style-not-rounded\"><img loading=\"lazy\" decoding=\"async\" width=\"869\" height=\"1000\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2024\/06\/medal-24.png\" alt=\"\" class=\"wp-image-130170\" style=\"width:98px;height:auto\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2024\/06\/medal-24.png 869w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/06\/medal-24-261x300.png 261w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/06\/medal-24-768x884.png 768w\" sizes=\"auto, (max-width: 869px) 100vw, 869px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized is-style-not-rounded\"><img loading=\"lazy\" decoding=\"async\" width=\"869\" height=\"1000\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/12\/medal-29.png\" alt=\"\" class=\"wp-image-130186\" style=\"width:98px;height:auto\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/12\/medal-29.png 869w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/12\/medal-29-261x300.png 261w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/12\/medal-29-768x884.png 768w\" sizes=\"auto, (max-width: 869px) 100vw, 869px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized is-style-not-rounded\"><img loading=\"lazy\" decoding=\"async\" width=\"869\" height=\"1000\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/12\/medal-28.png\" alt=\"\" class=\"wp-image-130187\" style=\"width:98px\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/12\/medal-28.png 869w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/12\/medal-28-261x300.png 261w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/12\/medal-28-768x884.png 768w\" sizes=\"auto, (max-width: 869px) 100vw, 869px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large is-resized is-style-not-rounded\"><img decoding=\"async\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2022\/08\/badge_rating_4.6.svg\" alt=\"G2 4.6 stars rating | Phrase\" class=\"wp-image-1606\" style=\"width:136px;height:auto\"\/><\/figure>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-group alignwide has-background-images has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--70);padding-bottom:var(--wp--preset--spacing--110);background-image:url(https:\/\/phrase.com\/wp-content\/uploads\/2025\/07\/three-columns-gradient-yellow.svg);background-position:50% 100%;background-attachment:scroll;background-repeat:no-repeat;background-size:contain\">\n<h3 class=\"wp-block-heading has-text-align-center has-huge-font-size\" id=\"h-deploy-localization-as-a-lever-for-growth\" style=\"margin-bottom:var(--wp--preset--spacing--8);font-style:normal;font-weight:400\">Deploy localization as a lever for growth<\/h3>\n\n\n\n<p class=\"has-text-align-center\" style=\"margin-top:0\">Phrase is the place where product teams come together to release translations in the most streamlined way possible.<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-a89b3969 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/es\/platform\/\" target=\"_blank\" rel=\"noreferrer noopener\">Explore the Phrase Platform<\/a><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-bd983c88 wp-block-columns-is-layout-flex\" style=\"margin-bottom:80px;padding-top:var(--wp--preset--spacing--45);padding-bottom:var(--wp--preset--spacing--45)\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-ea0cb840 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-large is-resized is-style-not-rounded\"><img loading=\"lazy\" decoding=\"async\" width=\"73\" height=\"72\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/07\/globe-1.svg\" alt=\"\" class=\"wp-image-110451\" style=\"width:41px;height:auto\" \/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-expand-your-global-footprint\" style=\"font-style:normal;font-weight:700\">Expand your global footprint<\/h4>\n\n\n\n<p>Target more customers around the world, and enter new markets reliably with a scalable localization platform.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-ea0cb840 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full is-resized is-style-not-rounded\"><img loading=\"lazy\" decoding=\"async\" width=\"72\" height=\"72\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/07\/marketers-icon.png\" alt=\"\" class=\"wp-image-111621\" style=\"width:41px;height:auto\" \/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-decrease-time-to-market\" style=\"font-style:normal;font-weight:700\">Decrease time to market<\/h4>\n\n\n\n<p>Save time by automating your multi-language projects and easily adding new languages.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-ea0cb840 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-large is-resized is-style-not-rounded\"><img loading=\"lazy\" decoding=\"async\" width=\"73\" height=\"72\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/07\/folder1.svg\" alt=\"\" class=\"wp-image-110427\" style=\"width:41px;height:auto\" \/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-make-project-management-more-efficient\" style=\"font-style:normal;font-weight:700\">Make project management more efficient<\/h4>\n\n\n\n<p>Centralize all your files in one place to allow for efficient project management and project status overview.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-ea0cb840 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full is-resized is-style-not-rounded\"><img loading=\"lazy\" decoding=\"async\" width=\"72\" height=\"72\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/07\/people-icon.png\" alt=\"\" class=\"wp-image-111273\" style=\"width:40px;height:auto\" \/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-foster-team-collaboration\" style=\"font-style:normal;font-weight:700\">Foster team collaboration<\/h4>\n\n\n\n<p>Encourage collaborative teamwork on a single platform that comes with various collaboration features.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<p class=\"has-text-align-center has-blue-color has-text-color has-link-color has-large-font-size wp-elements-9d1fe878386ffb70d8290f7260cae3c8\" style=\"text-transform:uppercase\">Integrations<\/p>\n\n<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-integrate-your-tech-stack-for-a-seamless-localization-workflow\" style=\"margin-top:var(--wp--preset--spacing--16)\"><strong>Integrate your tech stack for a seamless localization workflow<\/strong><\/h2>\n\n<p class=\"has-text-align-center\">Whether you\u2019re <a href=\"https:\/\/phrase.com\/solutions\/software-localization\/\">localizing enterprise software<\/a> or games, an <a href=\"https:\/\/phrase.com\/blog\/posts\/website-translation\/\">e-commerce website<\/a>, technical documentation, or marketing collateral, Phrase seamlessly integrates with your tech stack so you can keep using the tools you already know.<a href=\"https:\/\/phrase.com\/integrations\/figma\/\"><\/a><\/p>\n\n<div class=\"wp-block-group alignfull has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group alignwide is-style-feature-grid is-layout-grid wp-container-core-group-is-layout-5952e8dd wp-block-group-is-layout-grid\" style=\"padding-right:var(--wp--preset--spacing--70);padding-left:var(--wp--preset--spacing--70)\">\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-fe9cc265 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-large is-resized is-style-not-rounded\"><img loading=\"lazy\" decoding=\"async\" width=\"36\" height=\"55\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/07\/Figma_integration.svg\" alt=\"\" class=\"wp-image-111844\" style=\"width:59px;height:auto\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading has-large-font-size\" id=\"h-figma\">Figma<\/h3>\n\n\n\n<p>Send translation tasks to Phrase directly from Figma and easily retrieve final translations.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-plain\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/es\/integrations\/figma\/\" target=\"_blank\" rel=\"noreferrer noopener\">Explore Figma Integration<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-fe9cc265 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-large is-resized is-style-not-rounded\"><img loading=\"lazy\" decoding=\"async\" width=\"49\" height=\"37\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/07\/Zendesk_integration.svg\" alt=\"\" class=\"wp-image-111850\" style=\"width:114px;height:auto\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading has-large-font-size\" id=\"h-zendesk\">Zendesk<\/h3>\n\n\n\n<p>Reduce the number of support tickets and better aid international customers by translating your categories, dynamic content, published articles, and sections.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-plain\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/es\/integrations\/zendesk\/\" target=\"_blank\" rel=\"noreferrer noopener\">Explore Zendesk Integration<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-fe9cc265 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-large is-resized is-style-not-rounded\"><img loading=\"lazy\" decoding=\"async\" width=\"52\" height=\"59\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/07\/contentful_integration.svg\" alt=\"\" class=\"wp-image-111857\" style=\"width:74px;height:auto\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading has-large-font-size\" id=\"h-contentful\">Contentful<\/h3>\n\n\n\n<p>Translate all text and rich text fields in your nested entry-level and field-level content models.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-plain\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/es\/integrations\/contentful\/\" target=\"_blank\" rel=\"noreferrer noopener\">Explore Contentful Integration<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-fe9cc265 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-large is-resized is-style-not-rounded\"><img loading=\"lazy\" decoding=\"async\" width=\"64\" height=\"64\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/07\/wordpress_integration.svg\" alt=\"\" class=\"wp-image-111864\" style=\"width:88px;height:auto\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading has-large-font-size\" id=\"h-wordpress\">WordPress<\/h3>\n\n\n\n<p>Reach a wider audience by seamlessly translating your posts, pages, categories, tags, and custom post types.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-plain\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/es\/integrations\/wordpress-translation-plugin\/\" target=\"_blank\" rel=\"noreferrer noopener\">Explore WordPress Integration<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-group alignwide has-light-grey-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-bottom:var(--wp--preset--spacing--80);padding-top:var(--wp--preset--spacing--56);padding-bottom:var(--wp--preset--spacing--56)\">\n<div class=\"wp-block-group is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-ce155fab wp-block-group-is-layout-flex\">\n<p class=\"has-text-align-center has-blue-color has-text-color has-link-color wp-elements-4c5ea30177c9807cf55a482c244ebfd5\">OUR IMPACT<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center has-extra-large-font-size\" id=\"h-phrase-by-the-numbers\">Phrase by the numbers<\/h2>\n<\/div>\n\n\n\n<div class=\"wp-block-columns alignwide is-style-connected2 is-layout-flex wp-container-core-columns-is-layout-12d6d694 wp-block-columns-is-layout-flex\" style=\"padding-top:var(--wp--preset--spacing--32);padding-bottom:var(--wp--preset--spacing--32)\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-ce155fab wp-block-group-is-layout-flex\">\n<p class=\"is-style-large-gradient-text has-purple-color has-text-color has-link-color has-extra-huge-font-size wp-elements-e2574ef5ff93cead7b2af4b1ff08aa4d\">95%<\/p>\n\n\n\n<p class=\"has-text-align-center\"><strong><strong>Faster turn-around time<\/strong><\/strong><\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-ce155fab wp-block-group-is-layout-flex\">\n<p class=\"is-style-large-gradient-text has-color-scheme has-purple-color-scheme has-purple-color has-text-color has-link-color has-extra-huge-font-size wp-elements-71ff9ee96fbabe2cedf77e76d20e7e4a\">48hrs<\/p>\n\n\n\n<p class=\"has-text-align-center\"><strong><strong>Saved per release on average<\/strong><\/strong><\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-ce155fab wp-block-group-is-layout-flex\">\n<p class=\"is-style-large-gradient-text has-color-scheme has-purple-color-scheme has-purple-color has-text-color has-link-color has-extra-huge-font-size wp-elements-12483282e8679ed400742cd3e3ec1e59\">50%<\/p>\n\n\n\n<p class=\"has-text-align-center\"><strong><strong>Less manpower required<\/strong><\/strong><\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n<\/div>\n\n<div class=\"wp-block-group alignwide has-phrase-green-background-color has-background has-background-images has-global-padding is-content-justification-left is-layout-constrained wp-container-core-group-is-layout-12dd3699 wp-block-group-is-layout-constrained\" style=\"background-image:url(https:\/\/phrase.com\/wp-content\/uploads\/2025\/07\/woman-ipad-background.jpg.webp);background-position:0% 0%;background-attachment:scroll;background-repeat:no-repeat;background-size:cover\"><div class=\"glide wp-block-phrase-com-testimonials\"><div class=\"glide__track\" data-glide-el=\"track\"><div class=\"glide__slides\">\t<div class=\"wp-block-phrase-com-testimonial glide__slide\">\n\t\t<div class=\"wp-block-phrase-com-testimonial__text \">\n\t\t\tCon Phrase hemos encontrado una soluci\u00f3n flexible, capaz de adaptarse a los distintos requisitos y flujos de trabajo, lo que nos permite ofrecer una experiencia localizada impoluta a nuestros 20 millones de usuarios.\t\t<\/div>\n\t\t<div class=\"wp-block-phrase-com-testimonial__author\">\n\t\t\t\n\t\t\t<div class=\"wp-block-phrase-com-testimonial__author-info\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"81\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2016\/05\/ios_flow_1.png\" class=\"wp-block-phrase-com-testimonial__author-company-logo\" alt=\"Logo of Xing\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2016\/05\/ios_flow_1.png 838w, https:\/\/phrase.com\/wp-content\/uploads\/2016\/05\/ios_flow_1-300x81.png 300w, https:\/\/phrase.com\/wp-content\/uploads\/2016\/05\/ios_flow_1-768x206.png 768w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/>\n\t\t\t\t<p class=\"wp-block-phrase-com-testimonial__author-name\">\n\t\t\t\t\tTilman B\u00fcttner\t\t\t\t<\/p>\n\n\t\t\t\t<p class=\"wp-block-phrase-com-testimonial__author-title\">\n\t\t\t\t\tRedactor UX s\u00e9nior\t\t\t\t<\/p>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\t<\/div><\/div><\/div><\/div>\n\n<div class=\"wp-block-group alignwide has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<p class=\"has-text-align-center has-blue-color has-text-color has-link-color wp-elements-2933dfdc438d53299b4c8319d766a297\">FREQUENTLY ASKED QUESTIONS<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-here-to-field-your-questions-on-localization-management\">Here to field your questions on localization management<\/h2>\n\n\n\n<div class=\"wp-block-wearerequired-accordion alignwide is-style-default\">\n<div id=\"acc-what-is-the-difference-between-translation-and-localization\" tabindex=\"-1\" class=\"wp-block-wearerequired-accordion-section\">\n<h3 class=\"wp-block-wearerequired-accordion-heading\"><span aria-hidden=\"true\" class=\"wp-block-wearerequired-accordion-heading__icon\"><\/span><span class=\"wp-block-wearerequired-accordion-heading__text\">What is the difference between translation and localization?<\/span><\/h3>\n\n\n\n<div class=\"wp-block-wearerequired-accordion-content is-layout-flow wp-block-wearerequired-accordion-content-is-layout-flow\">\n<p>Translation is the process of converting texts from one language to another, and it\u2019s part of the localization process. Localization goes a step further in that it adapts that translation to local expectations, needs, and other requirements. It considers every element that might stop a potential customer in their tracks when it comes to converting. From local payment methods and colloquialisms to holidays, localization involves everything that can be relevant to the user experience.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\"><\/div>\n<\/div>\n<\/div>\n\n\n\n<div id=\"acc-what-are-the-essentials-to-get-started-with-localization\" tabindex=\"-1\" class=\"wp-block-wearerequired-accordion-section\">\n<h3 class=\"wp-block-wearerequired-accordion-heading\"><span aria-hidden=\"true\" class=\"wp-block-wearerequired-accordion-heading__icon\"><\/span><span class=\"wp-block-wearerequired-accordion-heading__text\">What are the essentials to get started with localization?<\/span><\/h3>\n\n\n\n<div class=\"wp-block-wearerequired-accordion-content is-layout-flow wp-block-wearerequired-accordion-content-is-layout-flow\">\n<p>First, you\u2019ll need to create a clear localization strategy that is part of your global growth roadmap from the start. Furthermore, you\u2019ll need to rely on a strong team of translators, developers, localization specialists, marketers, local experts in different domains, etc. For the best result possible, you\u2019ll need to enable your teams to collaborate effectively on one localization platform designed to automate translation workflows.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"alignwide alignwide wp-block-phrase-com-suggested-reading\"><div class=\"glide wp-block-phrase-com-suggested-reading__slider\"><div class=\"wp-block-phrase-com-suggested-reading__header\"><h2 class=\"wp-block-heading has-huge-font-size\">The keys to unlocking language<\/h2><div class=\"wp-block-phrase-com-suggested-reading__controls\" data-glide-el=\"controls\"><button type=\"button\" class=\"glide__arrow wp-block-phrase-com-suggested-reading__prev-slide\" data-glide-dir=\"<\"><svg aria-hidden=\"true\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"22\" height=\"22\" fill=\"none\" viewBox=\"0 0 22 22\"><path fill=\"currentColor\" d=\"m10.191 11 3.01 3.036-.917.924L8.36 11l3.925-3.96.915.924L10.192 11Z\"\/><\/svg><span class=\"screen-reader-text\">Previous<\/span><\/button><button type=\"button\" class=\"glide__arrow wp-block-phrase-com-suggested-reading__next-slide\" data-glide-dir=\"&gt;\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"22\" height=\"22\" fill=\"none\" viewBox=\"0 0 22 22\"><path fill=\"currentColor\" d=\"m11.809 11-3.01-3.036.916-.924L13.64 11l-3.925 3.96-.915-.924L11.808 11Z\"\/><\/svg><span class=\"screen-reader-text\">Next<\/span><\/button><\/div><\/div><div class=\"glide__track\" data-glide-el=\"track\"><div class=\"glide__slides\">\n<div class=\"wp-block-phrase-com-suggested-reading-item glide__slide wp-block-phrase-com-suggested-reading-dynamic\"><div class=\"wp-block-phrase-com-suggested-reading-item__inner\"><div class=\"wp-block-phrase-com-suggested-reading-item__header\"><figure class=\"wp-block-phrase-com-suggested-reading-item__image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"575\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/WEB-Feature-Image-P1391-March-2026-Product-Launch-Media-Images_1710x960-1024x575.jpg\" class=\"attachment-large size-large\" alt=\"Taking AI from playground to production - Phrase March 2026 Launch\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/WEB-Feature-Image-P1391-March-2026-Product-Launch-Media-Images_1710x960-1024x575.jpg 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/WEB-Feature-Image-P1391-March-2026-Product-Launch-Media-Images_1710x960-300x168.jpg 300w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/WEB-Feature-Image-P1391-March-2026-Product-Launch-Media-Images_1710x960-768x431.jpg 768w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/WEB-Feature-Image-P1391-March-2026-Product-Launch-Media-Images_1710x960-1536x862.jpg 1536w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/WEB-Feature-Image-P1391-March-2026-Product-Launch-Media-Images_1710x960.jpg 1710w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><p class=\"wp-block-phrase-com-suggested-reading-item__type is-newsroom\">News<\/p><\/div><div class=\"wp-block-phrase-com-suggested-reading-item__content\"><h3>Con las \u00faltimas novedades de la plataforma de Phrase, la IA pasar\u00e1 del entorno de pruebas a la producci\u00f3n<\/h3><p>Las nuevas funciones en cuanto a calidad, contexto y ecosistema dan a las empresas las herramientas que necesitan para implementar la IA a gran escala y con confianza.<\/p><div class=\"wp-block-button is-style-plain wp-block-phrase-com-suggested-reading-item__link\"><a href=\"https:\/\/phrase.com\/es\/news\/phrase-launches-platform-innovations-to-take-ai-from-playground-to-production\/\" class=\"wp-block-button__link wp-element-button\">Leer m\u00e1s<\/a><\/div><\/div><\/div><\/div>\n\n<div class=\"wp-block-phrase-com-suggested-reading-item glide__slide wp-block-phrase-com-suggested-reading-dynamic\"><div class=\"wp-block-phrase-com-suggested-reading-item__inner\"><div class=\"wp-block-phrase-com-suggested-reading-item__header\"><figure class=\"wp-block-phrase-com-suggested-reading-item__image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"578\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Optimizely-webinar-visual-1024x578.jpg\" class=\"attachment-large size-large\" alt=\"Optimizely webinar visual\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Optimizely-webinar-visual-1024x578.jpg 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Optimizely-webinar-visual-300x169.jpg 300w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Optimizely-webinar-visual-768x434.jpg 768w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Optimizely-webinar-visual-1536x867.jpg 1536w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/03\/Optimizely-webinar-visual.jpg 1700w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><p class=\"wp-block-phrase-com-suggested-reading-item__type is-webinar\">Webinar<\/p><\/div><div class=\"wp-block-phrase-com-suggested-reading-item__content\"><h3>Automatiza y escala la traducci\u00f3n de contenido con Phrase y Optimizely<\/h3><p>\u00a1Echa un vistazo en exclusiva a la integraci\u00f3n de Phrase y Optimizely! Esta sesi\u00f3n te mostrar\u00e1 c\u00f3mo la automatizaci\u00f3n basada en IA puede agilizar la traducci\u00f3n de contenido de tu&hellip;<\/p><div class=\"wp-block-button is-style-plain wp-block-phrase-com-suggested-reading-item__link\"><a href=\"https:\/\/phrase.com\/es\/resources\/webinars\/automate-translation-optimizely\/\" class=\"wp-block-button__link wp-element-button\">Leer m\u00e1s<\/a><\/div><\/div><\/div><\/div>\n\n<div class=\"wp-block-phrase-com-suggested-reading-item glide__slide wp-block-phrase-com-suggested-reading-dynamic\"><div class=\"wp-block-phrase-com-suggested-reading-item__inner\"><div class=\"wp-block-phrase-com-suggested-reading-item__header\"><figure class=\"wp-block-phrase-com-suggested-reading-item__image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/09\/The-AI-breakthroughs-powering-global-connection-1024x576.jpg\" class=\"attachment-large size-large\" alt=\"Business professionals discussing AI-powered translation solutions, with a digital data background symbolizing global connectivity and technology.\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/09\/The-AI-breakthroughs-powering-global-connection-1024x576.jpg 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/09\/The-AI-breakthroughs-powering-global-connection-300x169.jpg 300w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/09\/The-AI-breakthroughs-powering-global-connection-768x432.jpg 768w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/09\/The-AI-breakthroughs-powering-global-connection-1536x864.jpg 1536w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/09\/The-AI-breakthroughs-powering-global-connection.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><p class=\"wp-block-phrase-com-suggested-reading-item__type is-post\">Blog post<\/p><\/div><div class=\"wp-block-phrase-com-suggested-reading-item__content\"><h3>M\u00e1s all\u00e1 de las palabras: Los avances de la IA que impulsan la conexi\u00f3n global<\/h3><p>La IA est\u00e1 optimizando y revolucionando numerosos sectores. Sin embargo, en el caso de las marcas que quieren competir en el mercado internacional, su impacto en la comunicaci\u00f3n es poco&hellip;<\/p><div class=\"wp-block-button is-style-plain wp-block-phrase-com-suggested-reading-item__link\"><a href=\"https:\/\/phrase.com\/es\/blog\/posts\/ai-translation-global-growth\/\" class=\"wp-block-button__link wp-element-button\">Leer m\u00e1s<\/a><\/div><\/div><\/div><\/div>\n\n<div class=\"wp-block-phrase-com-suggested-reading-item glide__slide wp-block-phrase-com-suggested-reading-dynamic\"><div class=\"wp-block-phrase-com-suggested-reading-item__inner\"><div class=\"wp-block-phrase-com-suggested-reading-item__header\"><figure class=\"wp-block-phrase-com-suggested-reading-item__image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"542\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/37Games-Cover-Image-2.jpg\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/37Games-Cover-Image-2.jpg 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/37Games-Cover-Image-2-300x159.jpg 300w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/03\/37Games-Cover-Image-2-768x407.jpg 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><p class=\"wp-block-phrase-com-suggested-reading-item__type is-case-study\">Case Study<\/p><\/div><div class=\"wp-block-phrase-com-suggested-reading-item__content\"><h3>Qu\u00e9 necesita 37Games para tener enganchados a millones de jugadores de todo el mundo<\/h3><p>A medida que 37Games ha ido ampliando su n\u00famero de jugadores en todo el mundo, tambi\u00e9n ha ido creciendo la complejidad de sus operaciones. Los jugadores quer\u00edan actualizaciones m\u00e1s frecuentes,&hellip;<\/p><div class=\"wp-block-button is-style-plain wp-block-phrase-com-suggested-reading-item__link\"><a href=\"https:\/\/phrase.com\/es\/customers\/37games\/\" class=\"wp-block-button__link wp-element-button\">Leer m\u00e1s<\/a><\/div><\/div><\/div><\/div>\n\n<div class=\"wp-block-phrase-com-suggested-reading-item glide__slide wp-block-phrase-com-suggested-reading-dynamic\"><div class=\"wp-block-phrase-com-suggested-reading-item__inner\"><div class=\"wp-block-phrase-com-suggested-reading-item__header\"><figure class=\"wp-block-phrase-com-suggested-reading-item__image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/06\/gaming-AI-1024x576.jpg\" class=\"attachment-large size-large\" alt=\"Gamer playing on a high-end PC in a neon-lit setup, wearing a headset and interacting with an AI-driven video game.\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/06\/gaming-AI-1024x576.jpg 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/06\/gaming-AI-300x169.jpg 300w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/06\/gaming-AI-768x432.jpg 768w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/06\/gaming-AI-1536x864.jpg 1536w, https:\/\/phrase.com\/wp-content\/uploads\/2025\/06\/gaming-AI.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><p class=\"wp-block-phrase-com-suggested-reading-item__type is-post\">Blog post<\/p><\/div><div class=\"wp-block-phrase-com-suggested-reading-item__content\"><h3>La revoluci\u00f3n de la IA en los videojuegos: personalizaci\u00f3n, eficiencia y el resultado final<\/h3><p>La IA est\u00e1 remodelando cada rinc\u00f3n de la industria del videojuego, las desde experiencias personalizadas y el contenido generado procedimentalmente hasta localizaci\u00f3n en tiempo real y la automatizaci\u00f3n de los&hellip;<\/p><div class=\"wp-block-button is-style-plain wp-block-phrase-com-suggested-reading-item__link\"><a href=\"https:\/\/phrase.com\/es\/blog\/posts\/ai-gaming-personalization-efficiency-localization\/\" class=\"wp-block-button__link wp-element-button\">Leer m\u00e1s<\/a><\/div><\/div><\/div><\/div>\n<\/div><\/div><\/div><\/div>\n<div class=\"wp-block-group alignwide has-black-color has-yellow-background-color has-text-color has-background has-link-color wp-elements-a0adfc328a567361cc2fe09db4bdb0d7 has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-top:var(--wp--preset--spacing--56)\">\n<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-want-to-find-out-more\">\u00bfQuieres saber m\u00e1s?<\/h2>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-a89b3969 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-default\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/es\/contact\/\">Contacto<\/a><\/div>\n\n\n\n<div class=\"wp-block-button is-style-black-outline\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/es\/demo\/\">Solicita una demostraci\u00f3n<\/a><\/div>\n<\/div>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Localization management Take your digital product to the next level\u2014be it a web or mobile app, website, or video game. Phrase has everything you need to amplify your localization process for global growth. Deploy localization as a lever for growth Phrase is the place where product teams come together to release translations in the most [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":0,"parent":29079,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-refresh","meta":{"_acf_changed":false,"_stopmodifiedupdate":false,"_modified_date":"","_searchwp_excluded":"","episode_type":"","audio_file":"","podmotor_file_id":"","podmotor_episode_id":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","filesize_raw":"","date_recorded":"","explicit":"","block":"","itunes_episode_number":"","itunes_title":"","itunes_season_number":"","itunes_episode_type":"","footnotes":""},"class_list":["post-27822","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/phrase.com\/es\/wp-json\/wp\/v2\/pages\/27822","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/phrase.com\/es\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/phrase.com\/es\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/phrase.com\/es\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/phrase.com\/es\/wp-json\/wp\/v2\/comments?post=27822"}],"version-history":[{"count":13,"href":"https:\/\/phrase.com\/es\/wp-json\/wp\/v2\/pages\/27822\/revisions"}],"predecessor-version":[{"id":133317,"href":"https:\/\/phrase.com\/es\/wp-json\/wp\/v2\/pages\/27822\/revisions\/133317"}],"up":[{"embeddable":true,"href":"https:\/\/phrase.com\/es\/wp-json\/wp\/v2\/pages\/29079"}],"wp:attachment":[{"href":"https:\/\/phrase.com\/es\/wp-json\/wp\/v2\/media?parent=27822"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}