{"id":156537,"date":"2026-09-23T10:24:29","date_gmt":"2026-09-23T08:24:29","guid":{"rendered":"https:\/\/phrase.com\/groupes-de-contenu\/"},"modified":"2026-09-23T22:56:09","modified_gmt":"2026-09-23T20:56:09","slug":"content-groups","status":"publish","type":"page","link":"https:\/\/phrase.com\/fr\/platform\/ai-solutions\/content-groups\/","title":{"rendered":"Groupes de contenu"},"content":{"rendered":"\n<div class=\"wp-block-group alignfull has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group alignwide is-style-header-hero has-white-color has-white-10-background-color has-text-color has-link-color has-transparent-background-color has-background has-background-images wp-elements-1 is-layout-flow wp-block-group-is-layout-flow\" style=\"background-image:url(https:\/\/phrase.com\/wp-content\/uploads\/2025\/07\/phrase-header-blue.jpg.webp);background-position:0% 0%;background-attachment:scroll;background-repeat:no-repeat;background-size:cover\"><div class=\"yoast-breadcrumbs\"><span><span><a href=\"https:\/\/phrase.com\/fr\/home\/\">Home<\/a><\/span> | <span><a href=\"https:\/\/phrase.com\/fr\/platform\/\">Phrase Localization Platform<\/a><\/span> | <span><a href=\"https:\/\/phrase.com\/fr\/platform\/ai-solutions\/\">Solutions bas\u00e9es sur l&#8217;IA<\/a><\/span> | <span class=\"breadcrumb_last\" aria-current=\"page\"><strong>Groupes de contenu<\/strong><\/span><\/span><\/div>\n\n\n<h2 class=\"wp-block-heading has-text-align-left has-gigantic-font-size\" id=\"h-content-groups\" style=\"font-style:normal;font-weight:400\">Groupes de contenu<\/h2>\n\n\n\n<p class=\"has-white-color has-text-color has-link-color has-large-font-size wp-elements-2 wp-block-paragraph\"><strong>Structurez votre contenu en groupes, chacun avec son propre contexte et ses propres directives.<\/strong><\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-grey-filled\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/fr\/demo\/?button_id=ai_solutions_demo_cta\" target=\"_blank\" rel=\"noreferrer noopener\">Demandez une d\u00e9mo<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignwide has-blue-10-background-color has-background has-background-images has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-top:var(--wp--preset--spacing--10);background-image:url(https:\/\/phrase.com\/wp-content\/uploads\/2024\/03\/svgexport-1-5.svg);background-position:0% 0%;background-attachment:scroll;background-repeat:no-repeat;background-size:auto\">\n<div class=\"wp-block-group alignwide is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Tout commence par votre guide de style. Les Groupes de contenu transforment les r\u00e8gles de votre marque en une couche contextuelle con\u00e7ue pour chaque type de contenu, fa\u00e7onnant chaque traduction, de la g\u00e9n\u00e9ration \u00e0 l&rsquo;\u00e9valuation de la qualit\u00e9 jusqu&rsquo;\u00e0 la post-\u00e9dition bas\u00e9e sur l&rsquo;IA. Le r\u00e9sultat : des traductions sur mesure \u00e0 grande \u00e9chelle.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:12px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group alignwide has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-a-pipeline-for-every-content-type\">Un pipeline pour chaque type de contenu<\/h2>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\">Les Groupes de contenu transforment vos directives en un contexte structur\u00e9 qui pilote des pipelines de traduction automatis\u00e9s et sp\u00e9cifiques au contenu.<br><\/p>\n\n\n\n<div class=\"wp-block-group alignwide has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group alignwide has-global-padding is-content-justification-left is-layout-constrained wp-container-core-group-is-layout-f6ad8bac wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group alignwide has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group alignwide has-global-padding is-content-justification-left is-layout-constrained wp-container-core-group-is-layout-f6ad8bac wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-f3a8bc96 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1398\" height=\"838\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2026\/09\/Style-Guide-Content-Groups-LP-1.png\" alt=\"\" class=\"wp-image-156301\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2026\/09\/Style-Guide-Content-Groups-LP-1.png 1398w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/09\/Style-Guide-Content-Groups-LP-1-300x180.png 300w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/09\/Style-Guide-Content-Groups-LP-1-1024x614.png 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/09\/Style-Guide-Content-Groups-LP-1-768x460.png 768w\" sizes=\"auto, (max-width: 1398px) 100vw, 1398px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-top:var(--wp--preset--spacing--70);padding-right:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--70);padding-left:var(--wp--preset--spacing--20)\">\n<h3 id=\"h-a-style-guide-your-ai-can-act-on\" class=\"wp-block-heading\">Un guide de style sur lequel votre IA peut agir<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"h-phrase-language-ai\">Commencez par votre guide de style et laissez Phrase le diviser en r\u00e8gles individuelles, chacune structur\u00e9e pour que l&rsquo;IA puisse l&rsquo;appliquer de mani\u00e8re fiable. Au lieu de demander \u00e0 l&rsquo;IA d&rsquo;interpr\u00e9ter un document entier \u00e0 la fois, chaque r\u00e8gle devient une directive claire et cibl\u00e9e qu&rsquo;elle peut suivre de mani\u00e8re coh\u00e9rente dans tout votre contenu. Et lorsque vous avez besoin de quelque chose que votre guide de style ne couvre pas, vous pouvez ajouter vos propres r\u00e8gles et v\u00e9rifications \u00e0 tout moment, en fa\u00e7onnant les directives exactement comme vous le souhaitez.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-f3a8bc96 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-top:var(--wp--preset--spacing--70);padding-right:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--70);padding-left:var(--wp--preset--spacing--20)\">\n<h3 id=\"h-the-context-each-content-type-needs\" class=\"wp-block-heading\">Le contexte dont chaque type de contenu a besoin<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"h-phrase-language-ai\">Regroupez les r\u00e8gles importantes dans des Groupes de contenu, un pour chaque type de contenu, du marketing au juridique en passant par le produit. Chaque groupe devient la base contextuelle de son propre pipeline de traduction automatis\u00e9, offrant \u00e0 chaque type de contenu les directives sp\u00e9cifiques dont il a besoin. Comme les r\u00e8gles ne sont pas verrouill\u00e9es dans un seul groupe, vous pouvez les r\u00e9utiliser entre les groupes et les langues, de sorte que chaque r\u00e8gle cr\u00e9\u00e9e une fois puisse \u00eatre appliqu\u00e9e partout o\u00f9 elle est pertinente.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1398\" height=\"838\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2026\/09\/Content-Groups-LP-2.png\" alt=\"\" class=\"wp-image-156302\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2026\/09\/Content-Groups-LP-2.png 1398w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/09\/Content-Groups-LP-2-300x180.png 300w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/09\/Content-Groups-LP-2-1024x614.png 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/09\/Content-Groups-LP-2-768x460.png 768w\" sizes=\"auto, (max-width: 1398px) 100vw, 1398px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-f3a8bc96 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1398\" height=\"838\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2026\/09\/Content-Groups-LP-3.png\" alt=\"\" class=\"wp-image-156303\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2026\/09\/Content-Groups-LP-3.png 1398w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/09\/Content-Groups-LP-3-300x180.png 300w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/09\/Content-Groups-LP-3-1024x614.png 1024w, https:\/\/phrase.com\/wp-content\/uploads\/2026\/09\/Content-Groups-LP-3-768x460.png 768w\" sizes=\"auto, (max-width: 1398px) 100vw, 1398px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-top:var(--wp--preset--spacing--70);padding-right:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--70);padding-left:var(--wp--preset--spacing--20)\">\n<h3 id=\"h-evaluate-against-the-exact-same-context\" class=\"wp-block-heading\">\u00c9valuez par rapport au m\u00eame contexte exact<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"h-phrase-language-ai\">Transformez les m\u00eames r\u00e8gles en v\u00e9rifications par IA, afin que l&rsquo;\u00e9valuation de la qualit\u00e9 s&rsquo;ex\u00e9cute sur le contexte exact qui a guid\u00e9 la traduction en premier lieu. Il n&rsquo;y a pas de foss\u00e9 entre la fa\u00e7on dont le contenu est cr\u00e9\u00e9 et la fa\u00e7on dont il est \u00e9valu\u00e9, car les deux s&rsquo;appuient sur la m\u00eame source. Chaque type de contenu b\u00e9n\u00e9ficie d&rsquo;un contr\u00f4le qualit\u00e9 automatis\u00e9 bas\u00e9 sur des crit\u00e8res qui d\u00e9tecte les probl\u00e8mes avant leur publication, et comme les r\u00e8gles sont d\u00e9j\u00e0 en place, il n&rsquo;y a pas de configuration distincte \u00e0 g\u00e9rer.<br><a href=\"https:\/\/phrase.com\/fr\/platform\/nextmt\/\"><\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:12px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group alignfull has-light-neutral-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group alignwide has-light-neutral-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:0;padding-bottom:0\">\n<h2 class=\"wp-block-heading has-text-align-center alignwide\" id=\"h-what-content-groups-unlock\">Ce que d\u00e9verrouillent les Groupes de contenu<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Le m\u00eame contexte circule \u00e0 chaque \u00e9tape, de sorte que l&rsquo;automatisation s&rsquo;adapte sans renoncer au contr\u00f4le.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignwide is-style-default has-light-neutral-background-color has-background is-layout-grid wp-container-core-group-is-layout-bd20e6ad wp-block-group-is-layout-grid\" style=\"padding-right:var(--wp--preset--spacing--24);padding-left:var(--wp--preset--spacing--24)\">\n<div class=\"wp-block-group wp-container-content-79286276 is-vertical is-layout-flex wp-container-core-group-is-layout-a7c6831a wp-block-group-is-layout-flex\" style=\"padding-right:var(--wp--preset--spacing--10);padding-left:var(--wp--preset--spacing--10)\">\n<figure class=\"wp-block-image size-full is-resized is-style-not-rounded\"><img loading=\"lazy\" decoding=\"async\" width=\"16\" height=\"16\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2026\/05\/icon_menu_language_blue.svg\" alt=\"\" class=\"wp-image-144013\" style=\"width:70px;height:auto\" \/><\/figure>\n\n\n\n<h3 id=\"h-bespoke-translations-at-scale\" class=\"wp-block-heading has-large-font-size\"><strong><strong><strong><strong><strong><strong><strong>Des traductions sur mesure \u00e0 grande \u00e9chelle<\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Chaque type de contenu s&rsquo;ex\u00e9cute sur son propre pipeline optimis\u00e9, de sorte que la sortie correspond automatiquement \u00e0 l&rsquo;intention.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group wp-container-content-79286276 is-vertical is-layout-flex wp-container-core-group-is-layout-a7c6831a wp-block-group-is-layout-flex\" style=\"padding-right:var(--wp--preset--spacing--10);padding-left:var(--wp--preset--spacing--10)\">\n<figure class=\"wp-block-image size-full is-resized is-style-not-rounded\"><img loading=\"lazy\" decoding=\"async\" width=\"16\" height=\"16\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2026\/05\/icon_menu_checkmark_orange.svg\" alt=\"\" class=\"wp-image-144000\" style=\"width:70px;height:auto\" \/><\/figure>\n\n\n\n<h3 id=\"h-dramatically-less-post-editing\" class=\"wp-block-heading has-large-font-size\"><strong><strong><strong><strong><strong><strong><strong>Beaucoup moins de post-\u00e9dition<\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Vous obtenez ce que vous visez d\u00e8s la premi\u00e8re fois, ce qui r\u00e9duit la r\u00e9vision manuelle et le retravail.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-a7c6831a wp-block-group-is-layout-flex\" style=\"padding-right:var(--wp--preset--spacing--10);padding-left:var(--wp--preset--spacing--10)\">\n<figure class=\"wp-block-image size-full is-resized is-style-not-rounded\"><img loading=\"lazy\" decoding=\"async\" width=\"72\" height=\"72\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/07\/dataflow-1.svg\" alt=\"\" class=\"wp-image-110270\" style=\"width:70px;height:auto\" \/><\/figure>\n\n\n\n<h3 id=\"h-context-across-every-stage\" class=\"wp-block-heading has-large-font-size\"><strong><strong><strong><strong><strong><strong><strong>Du contexte \u00e0 chaque \u00e9tape<\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Le m\u00eame contexte pilote la g\u00e9n\u00e9ration de traduction, l&rsquo;\u00e9valuation de la qualit\u00e9 et la post-\u00e9dition bas\u00e9e sur l&rsquo;IA.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-a7c6831a wp-block-group-is-layout-flex\" style=\"padding-right:var(--wp--preset--spacing--10);padding-left:var(--wp--preset--spacing--10)\">\n<figure class=\"wp-block-image size-full is-resized is-style-not-rounded\"><img loading=\"lazy\" decoding=\"async\" width=\"72\" height=\"72\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2025\/07\/arrow-synch.svg\" alt=\"\" class=\"wp-image-110314\" style=\"width:70px;height:auto\" \/><\/figure>\n\n\n\n<h3 id=\"h-reusable-and-governed\" class=\"wp-block-heading has-large-font-size\"><strong><strong><strong><strong><strong><strong><strong>R\u00e9utilisable et gouvern\u00e9<\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">D\u00e9finissez des r\u00e8gles une fois et r\u00e9utilisez-les dans tous les groupes de contenu et toutes les langues, \u00e0 partir d&rsquo;une source unique de v\u00e9rit\u00e9.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignwide has-black-color has-yellow-background-color has-text-color has-background has-link-color wp-elements-3 has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-top:var(--wp--preset--spacing--56)\">\n<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-ready-to-scale-bespoke-translations\">Passez \u00e0 l&rsquo;\u00e9chelle vos traductions sur mesure !<\/h2>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\">D\u00e9couvrez comment les Groupes de contenu apportent le contexte appropri\u00e9 \u00e0 chaque \u00e9tape de la localisation.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-cba10ad9 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-default\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/fr\/demo\/\" target=\"_blank\" rel=\"noreferrer noopener\">Demandez une d\u00e9mo<\/a><\/div>\n\n\n\n<div class=\"wp-block-button is-style-black-outline\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/phrase.com\/fr\/pricing\/\" target=\"_blank\" rel=\"noreferrer noopener\">Voir les tarifs<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Groupes de contenu Structurez votre contenu en groupes, chacun avec son propre contexte et ses propres directives. Tout commence par votre guide de style. Les Groupes de contenu transforment les r\u00e8gles de votre marque en une couche contextuelle con\u00e7ue pour chaque type de contenu, fa\u00e7onnant chaque traduction, de la g\u00e9n\u00e9ration \u00e0 l&rsquo;\u00e9valuation de la qualit\u00e9 [&hellip;]<\/p>\n","protected":false},"author":77,"featured_media":7474,"parent":106743,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-refresh","meta":{"_acf_changed":false,"_stopmodifiedupdate":false,"_modified_date":"","_searchwp_excluded":"","episode_type":"","audio_file":"","podmotor_file_id":"","podmotor_episode_id":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","filesize_raw":"","date_recorded":"","explicit":"","block":"","itunes_episode_number":"","itunes_title":"","itunes_season_number":"","itunes_episode_type":"","footnotes":""},"class_list":["post-156537","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/phrase.com\/fr\/wp-json\/wp\/v2\/pages\/156537","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/phrase.com\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/phrase.com\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/phrase.com\/fr\/wp-json\/wp\/v2\/users\/77"}],"replies":[{"embeddable":true,"href":"https:\/\/phrase.com\/fr\/wp-json\/wp\/v2\/comments?post=156537"}],"version-history":[{"count":3,"href":"https:\/\/phrase.com\/fr\/wp-json\/wp\/v2\/pages\/156537\/revisions"}],"predecessor-version":[{"id":156685,"href":"https:\/\/phrase.com\/fr\/wp-json\/wp\/v2\/pages\/156537\/revisions\/156685"}],"up":[{"embeddable":true,"href":"https:\/\/phrase.com\/fr\/wp-json\/wp\/v2\/pages\/106743"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/phrase.com\/fr\/wp-json\/wp\/v2\/media\/7474"}],"wp:attachment":[{"href":"https:\/\/phrase.com\/fr\/wp-json\/wp\/v2\/media?parent=156537"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}