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Phrase
Découvrez les histoires présentées dans les médias dans notre rubrique « Spotlight on Phrase ». Vous y trouverez un assortiment de perspectives et d’idées pertinentes portant sur une variété de sujets qui soulignent l’importance de notre contribution au secteur en général comme aux entreprises.
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 Article | LinkedIn The European Accessibility Act and How to Respond EffectivelySemih Altinay on the EAA: why accessibility matters, simple steps to start, and how to embed inclusion and digital maturity into business strategy. Semih Altinay, VP, AI Solutions, Phrase 
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 Interview | LinkedIn If you’re not failing, you’re not asking the right questionsAlon Lavie on MT, COMET, AI QA, and leadership: why measuring meaning matters, failure drives R&D, and AI needs expert-led innovation. Stef Reider, Senior Recruitment Consultant, Tenth Reovolution Group 
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 Article | AITechPark The Rise of Data, ROI, and SpecializationIn mid-2025, localization is no longer niche. Simone Bohnenberger-Rich explores how Data, ROI, and specialization now define how enterprises deploy scalable, AI-powered multilingual solutions. Simone Bohnenberger-Rich, PhD, Chief Product Officer, Phrase 
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 Article | MultiLingual Magazine Going Global in Gaming: Two Vastly Different Paths to SuccessFrom casual to AAA, it’s all about aligning strategy with player experience and investing where it has real impact says Andrea Tabacchi in this latest article. Andrea Tabacchi, Chief Customer Officer, Phrase 
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 Article | Slator What If Everything You’re Measuring Is Missing the Point?Traditional translation metrics miss user impact. Craig Stewart urges outcome-based evaluation to track real-world engagement and results. Craig Stewart, Director, AI Research, Phrase 
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 Article | Lion People Global Taming the AI Beast: Transforming AI Innovation into Operational RealitySimone & Georg of Phrase share how clean data, tiered AI, & cadence-led culture turn risky pilots into scalable, people-powered innovation. Justyna Molęda, Marketing Manager, Lion People Global 
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 Article | LocDiscussion Reengineering Localization To Drive EngagementStean Huyghe explores how AI is reshaping localization, shifting from translation to strategy, in a discussion with Craig Stewart, Director of AI Research at Phrase. Stefan Huyghe, LocDiscussion & Craig Stewart, Director, AI Research, Phrase 
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 Podcast | LocDiscussion Reengineering Localization for the GenAI AgeStefan Huyghe and Craig Stewart discuss how GenAI is transforming localization, from MQM limits to new roles for linguists in global content strategy. Stefan Huyghe, LocDiscussion & Craig Stewart, Director, AI Research, Phrase 
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 Article | Slator Inside the Quadratic Localization PartnershipPhrase, Acclaro, Sanity & Braze reveal how a connected ecosystem accelerates content, CX, and global growth in this SlatorCon panel. Slator Team 
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 Video | Lion People Global Elevate Innovate Session 4: Taming the AI BeastSession 4 of the #ElevateInnovate series where Georg Ell & Simone Bohnenberger-Rich, join Lion People Global to explore scaling AI, Agentic risks, and ecosystems in multilingual content. Dave Ruane, Global Director Client Solutions, Lion People Global 
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 Interview | Slator Building a Language Technology Platform for Scalable LocalizationGeorg Ell highlights the LTP’s commitment to open platform innovation, a partner-focused localization ecosystem, and a strategic emphasis on hyperautomation and product integration. Silvia Terribile, Research & Community Specialist, Slator & Georg Ell, CEO, Phrase