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Global business

The business case for global expansion: Key metrics and market trends

Localization and personalization are now essential for global growth. With 90% of businesses planning to enter new markets and 87% confirming that localization drives success, explore data-driven insights…

Global business

2025 Guide to Market Research: Key Strategies and Best Practices

Market research is a key component of a global expansion strategy. Learn the ins and outs and best practices of market research for international expansion.
allGlobal businessLocalization strategyMachine translationPhrase and beyondSoftware localizationTranslation management

Machine translation

Mastering TM and Phrase QPS Thresholds for Localization Automation

“Your threshold settings are more than just numbers; they are a reflection of your automation mindset.”
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Machine translation Translation management

Beyond Translation Memories: How Machine Translation powers global content

Discover how modern Machine Translation boosts speed, scale, and quality in global content workflows—complementing Translation Memories and reducing costs.

Machine translation Phrase and beyond

Enterprise-Specific Machine Translation Adaptation with LLM-based Technology

Discover how enterprise-specific machine translation is evolving with cutting-edge LLM technology. From static adaptation to on-the-fly dynamic adjustments powered by Generative AI, learn how these advancements…
 A person's hand typing on a laptop keyboard, overlaid with a digital flowchart representing workflows and processes, symbolizing automation and technology in translation tools.

Machine translation

Machine Translation Software: The Best Tools to Try (and Use) in 2025

Find out how machine translation software is changing the game in global business and how to find the best MT tool for your needs.
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Machine translation Phrase and beyond

98: Where Machine Beats Memory in Translation Speed

Discover how machine translation outperforms traditional translation memory in speed and efficiency. Learn how to optimize your localization process with data-driven insights and analytics.
 Illustration of AI technology symbolized by a glowing circuit board pattern surrounding the letters 'AI' in a high-tech server room, representing the integration of artificial intelligence in global communication and translation processes.

Machine translation

ChatGPT Translation: How to Harness AI to Drive Global Business Growth

Discover how ChatGPT is being used for translation by global organizations. Explore its capabilities, advantages, and limitations, and learn best practices for integrating AI-powered solutions to enhance…
 Cover image for the blog post "Harnessing Hyperautomation in Localization," featuring portraits of the five panelists: María Jesús de Arriba Díaz, Maziar Nodehi, Charlie Keating, Phil Ritchie, and Esther Curiel, against a background with interconnected lines and nodes.

Global business Machine translation

The Real Benefits of Hyperautomation in Localization: Insights from Industry Experts

Learn how leaders from Zoetis, Pega, Venizum, Vistatec, and Workday are leveraging advanced hyperautomation to enhance efficiency, improve customer service, and drive strategic growth.
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Machine translation Phrase and beyond

Understanding Phrase Quality Performance Score (Phrase QPS) and Auto LQA: How they Unlock Hyperautomation on the Phrase Localization Platform

Discover how Phrase QPS and Auto LQA are revolutionizing translation quality and unlocking hyperautomation. In this insightful article, you'll learn about cutting-edge technologies built on the MQM framework,…
 Machine translation blog category featured image | Phrase

Machine translation

How Accurate Is Google Translate?

Google Translate is a key player in machine translation development, but its accuracy has often raised doubts. Let's explore some research and practical tips to make better use of it.
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