In conversation with Phrase CEO Georg Ell, CX Journey founder Annette Franz shares why culture must act as an organization’s operating system — driving every decision, behavior, and customer interaction. Learn how leaders can align teams, scale trust globally, and create lasting connections between employees and customers.

Companies that tailor content for each region see stronger engagement, faster conversions, and shorter time to market. By adapting communications to local audiences, they build trust, improve efficiency, and drive growth. AI-powered language technology platforms like Phrase make this process scalable and cost-effective across global operations.

Teams can scale global content delivery without burnout by automating repeatable tasks, reusing validated assets, and centralizing orchestration across departments. Platforms like Phrase connect people, tools, and workflows, reducing manual effort and freeing teams to focus on strategy and creativity.

Lorena Morales, Director of Global Digital Marketing Revenue Operations at JLL, shares how unlearning old playbooks, aligning teams around trust, and using AI as an enabler—not a replacement—helped her scale global marketing operations with purpose and precision.

Canva’s Chief Customer Officer Rob Giglio talks with Phrase CEO Georg Ell about what it really takes to scale across 120+ countries without losing customer focus. From the orchestration of people, process, and technology to AI’s role in global customer experience, the discussion explores how enduring growth comes from empathy, discipline, and long-term trust.

AI is shifting from hype to high-stakes reality. Dr. Meeta Yadav Vouk explains why trust, governance, and local adaptability are now the foundation of enterprise AI. Learn how to move beyond prototypes to resilient, explainable systems that scale globally.

For manufacturers, making sure their content matches their audience isn’t a finishing touch — it’s the infrastructure that ensures global ambition translates into sustainable success.

Jason Hemingway speaks with political scientist and author Dr. Brian Klaas and Phrase CEO Georg Ell about how chaos, randomness, and influence shape our lives and our work.

AI is streamlining and disrupting any number of industries. But for brands that want to compete globally, its impact on communication is nothing short of revolutionary.