Reports
Research, analysis and advice to help you plan, execute, and measure successful global localization and content strategies.
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Relevance or ruin: The brutal truth about competing in today’s retail market
Retail is at a breaking point. Margins are shrinking, supply chains remain fragile, and customer loyalty is harder than ever to secure. At the same time, digital-first competitors are scaling…
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From Cost Center to Growth Catalyst: Rebranding the Localization Function
From Cost Center to Growth Catalyst, co-written with Kevin O’Donnell—Founder of Global10X and an international growth advisor—equips localization leaders with the strategies, frameworks, and metrics they need to reposition their…
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Phrase – a leader in every language
Leading technology analyst firm, Forrester, has named Phrase a Leader in its first Wave™: Translation Management Systems, Q3 2025. We achieved the highest possible scores in 21 of 26 criteria…
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Maximizing Global Ecommerce Sales: How language creates a strategic advantage
Unlock your ecommerce business’s full potential by leveraging the power of localization. This comprehensive guide reveals how language plays a crucial role in driving global sales, enhancing customer trust, and…
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Your Guide to Website Translation: Unlock Global Growth
Uncover the essential strategies for translating your website & successfully expanding into new international markets. Learn how to overcome common challenges, leverage cutting-edge translation technology, and deliver a seamless multilingual…
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The Ultimate Guide to Creating a Translation Management System RFP
Discover the essential steps to choosing a Translation Management System (TMS) that aligns with your organization’s unique needs. This comprehensive guide delves into the intricacies of crafting a robust Request…
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The Localization Playbook for Technical Communication and Documentation
With real-world scenarios and a focus on implementing the right technology stack, this playbook equips you with the tools and knowledge to streamline your localization process effectively. Dive in and…
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The localization playbook for development teams
Delve into these 6 proven and easy-to-implement strategies for keeping developers motivated, empowered, and engaged in a process as complex as software localization.
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The present and future of machine translation
Learn about new technologies to improve MT output quality, the status of the pricing for machine translation post-editing discussion, and how to best shop for MT. This study, co-authored by…