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How marketers can effectively leverage machine translation and AI

With the growing demand for more and more content, how can you scale to new markets and keep up with translations, without compromising your brand? Learn from our expert panel.

The webinar in short

The internet offers the capability to connect to audiences around the world better than ever before, but 74% of internet users are non-native English speakers and prefer content in their native languages. How can you scale to new markets and keep up with translations, without compromising your brand?

In this webinar, we discuss how to:

  • Utilize and syndicate existing content to control costs
  • Build a localization strategy around your tech stack
  • Effectively utilize machine translation and AI to cut costs
  • Leverage technology for brand consistency
  • Avoid common roadblocks and pitfalls when going global

Meet the expert panel

Moderator

Jannis Rhein

Co-founder & CPO at ACTUM

Ratibor Líbal

Director of Solutions at Phrase

Tobias Scherf

Division Director – Content at ACTUM

Filip Kec