From automation to emotional intelligence, Game Quality Forum 2025 brought together developers, QA leaders, and localization experts to explore the future of player experience. This event recap highlights the most urgent challenges, emerging tools, and practical strategies shaping quality in modern game development—plus insights from Phrase’s panel with Unity and AWS on building smarter, scalable pipelines.

Learn about the ways strategic teams are leveraging Phrase Data to generate actionable insights and deliver measurable impact.

Manual localization of product guides, manuals, and technical docs is costly, slow, and error-prone. Discover how AI-powered tools—from machine translation to OCR—streamline the localization process, cut costs, and scale quality content across markets. Explore the best tools, clear misconceptions, and practical tips for integrating AI into your workflow.

Learn how localization teams are moving from LLM experimentation to operational use. In this webinar recap, we explore practical ways to generate, adapt, and evaluate multilingual content with AI—without sacrificing brand consistency or control. Featuring insights and live demos from Phrase’s Semih Altinay and Miklós Urbán.

AI hasn’t replaced the localization manager—it’s elevated them. From project execution to cross-functional strategy, this article unpacks the evolving responsibilities of localization leaders in a world shaped by automation, multilingual content creation, and generative AI. Discover how the role is shifting from behind-the-scenes execution to organizational impact.

Discover how modern Machine Translation boosts speed, scale, and quality in global content workflows—complementing Translation Memories and reducing costs.

Discover the best language access solutions to meet ACA Section 1557 compliance in 2025. Learn how interpretation platforms and AI-powered translation tools support healthcare equity.

Discover how secure self-service portals are transforming enterprise localization—enabling faster, cost-effective, and compliant global communication, and learn how leading organizations are decentralizing translation while maintaining oversight and unlocking new ROI opportunities.

Discover how language transforms live chat support, improves customer satisfaction, and drives global loyalty. Learn strategies for cultural nuance, AI-powered translations, and scalable multilingual solutions.