Blog
Expand your knowledge and unlock growth with our insightful collection
of blogs.
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- Global business
- Localization strategy
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- Software localization
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The Emoji is the new Lingua Franca… but are we all speaking the same way?
Are Emojis a Universal Language? Not Quite. Emoji use is global—but not universally understood. From cultural misfires to platform-specific designs, even the simplest symbols can confuse. Discover how brands can…
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Localization as code: a composable approach to localization
Why is localization still a manual, disconnected process in a world where everything else is already “as code”? Learn how a composable, developer-friendly approach brings localization into your CI/CD pipeline,…
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5 global trends reshaping localization at LocWorld53 Malmö
From AI integration to shifting definitions of quality, LocWorld53 Malmö showcased how localization is evolving. We break down five trends shaping the future.
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From MT to market: How Phrase supercharges DeepL with quality, automation, and AI
See how Phrase and DeepL work together to turn fast machine translation into quality, production-ready content. This blog highlights five key capabilities—from automation to AI review—that help teams scale MT…
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How to build a scalable WordPress i18n workflow
WordPress powers the web, but translating it well takes more than plugins. Discover how to build a scalable localization workflow using gettext, best practices, and the Phrase plugin.
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Localizing Unity games with the official Phrase plugin
Want to localize your Unity game without the CSV chaos? Discover how the official Phrase Strings Unity plugin simplifies your game’s localization workflow—from string table setup to pulling translations directly…
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Internationalization beyond code: A developer’s guide to real-world language challenges
Discover how language affects your UI. From text expansion to pluralization, this guide explores key i18n pitfalls and best practices for modern web developers.
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Astro.js localization part 2: dynamic content localization
Learn how to localize your Astro.js website with static and dynamic content translation. Explore Astro’s built-in i18n features and Paraglide for handling UI elements, navigation, and dynamic text seamlessly.
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Astro.js localization part 1: static content localization
Thinking about taking an Astro.js site global? Learn how to localize static content in Astro.js using file-based routing. This step-by-step guide covers language structuring, dynamic routing, and best practices for…
