Join us at SlatorCon Remote – 18 March 2025!
Discover the latest trends shaping the language services and AI markets at SlatorCon Remote an exciting online event. Through panel discussions and presentations, leading experts will provide actionable insights to help you succeed in 2025 and beyond.

Join Our Panel Session
Turning GenAI into ROI: Transforming Localization from a Cost Center to a Strategic Growth Driver
The rapid evolution of large language models (LLMs) and artificial intelligence (AI) is fundamentally reshaping how businesses create and consume content. Advancements in AI and the democratization of tools like ChatGPT will transition from novelty to maturity. Our panel of industry experts will explore how these shifts are transforming localization into a ubiquitous feature of modern business operations.
As organizations move from AI experimentation to large-scale implementation, the emphasis on ROI and data-driven decision-making is intensifying. Success now demands more than capable models—it requires clear objectives, robust infrastructure, and measurable ROI. Business leaders are now able to demonstrate the genuine ROI of GenAI, as they move beyond the hype and focus on practical, scalable applications that directly impact the bottom line.
Customization has emerged as the key differentiator, with businesses leveraging proprietary data to train task-specific models that deliver context-aware, precise, and scalable localization.
Specialization in AI is also accelerating, with general-purpose models giving way to smaller, targeted solutions that are both cost-effective and impactful. This evolution is lowering barriers and enabling real-time multilingual functionality seamlessly embedded into apps, platforms, and digital experiences.
This session will examine how leading businesses are redefining localization and proving the genuine ROI of GenAI. Attendees will gain insights into using GenAI for hyperpersonalized, multilingual engagement and the strategies needed to turn localization into a strategic advantage in a competitive global market.
Date: March 18, 2025
Time: 10:05 – 10:35 AM ET (16:05 PM CET)
Where: Online
Moderator:

Anna Wyndham
Head of Research at Slator
Panelists:

Simone Bohnenberger-Rich, PhD
Chief Product Officer
Phrase

Simon Koranter,
Head of Global Production and Engineering, Compass Languages

Matteo Nonne
Localization Program Manager
On
This session will equip you with key insights, including:
- GenAI and LLM advancements, such as ChatGPT, are maturing, making localization a key driver of revenue and growth.
- AI-driven localization requires demonstrable ROI including clear goals, strong infrastructure, and measurable outcomes.
- Customization through proprietary data enables precise, scalable, and context-aware solutions.
- Specialized AI models are replacing general-purpose ones, offering cost-effective, targeted applications.
- Real-time multilingual functionality is becoming seamlessly integrated into digital experiences.
- Localization powered by AI is now a strategic advantage for scaling content that resonates globally.
Check out the latest from Phrase
In addition to our panel session, we’ve shared some of our latest resources on GenAI below: