Phrase
Resource Hub
A world of localization knowledge at your fingertips.
Blogs
-

10 data points every executive should know about global growth
Winning in global markets requires more than presence. These data points reveal how leading companies are adapting products, communication, and customer experiences to compete internationally. From AI workflows to multilingual…
-

Annette Franz: Culture is the operating system: how leaders connect employee and customer experience globally
In conversation with Phrase CEO Georg Ell, CX Journey founder Annette Franz shares why culture must act as an organization’s operating system — driving every decision, behavior, and customer interaction.…
-

From cost center to growth engine: proving the ROI of adapting for global audiences
Companies that tailor content for each region see stronger engagement, faster conversions, and shorter time to market. By adapting communications to local audiences, they build trust, improve efficiency, and drive…
Webinars
-

Phrase Bootcamp: Master job sync for smarter, faster localization
With Phrase job sync, you can seamlessly connect Phrase Strings and Phrase TMS to manage multilingual software copy in one streamlined workflow. Centralize your resources, improve translation quality, and unlock…
-

Phrase Bootcamp: Introduction to Phrase Strings
Learn how to use Phrase Strings for software localization to its full potential. Our solution architects will guide you through all the essentials—from user settings to project delivery.
-

Phrase Bootcamp: Introduction to Phrase TMS for linguists
Are you new to Phrase TMS or looking for a refresher on how to best use it? Join our solution architects as they gently walk you through the platform and…
Reports & Guides
-

Winning at the speed of the customer: Four proven strategies that close the global retail expansion gap.
Retail growth today is won in execution, not ideas. Learn how to synchronize teams, automate workflows, and deliver campaigns faster across markets. Download Winning at the Speed of the Customer…
-

Relevance or ruin: The brutal truth about competing in today’s retail market
Retail is at a breaking point. Margins are shrinking, supply chains remain fragile, and customer loyalty is harder than ever to secure. At the same time, digital-first competitors are scaling…
-

From Cost Center to Growth Catalyst: Rebranding the Localization Function
From Cost Center to Growth Catalyst, co-written with Kevin O’Donnell—Founder of Global10X and an international growth advisor—equips localization leaders with the strategies, frameworks, and metrics they need to reposition their…