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Blogs
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Nobody planned for this much content
Content marketing budgets now account for 26% of total marketing spend, and 72% of marketers plan to increase those budgets further in 2026. Yet most organizations still manage content as…
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The $80 trillion reason to rethink your partnerships
McKinsey projects that partner ecosystems will drive $80 trillion in annual revenue by 2030, representing one-third of total global revenue. Forrester’s 2025 research found that 61% of B2B leaders say…
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Every tool that does everything does nothing well
Five percent. That’s how many generative AI pilots achieved meaningful results, according to MIT research covering 300 deployments. The lesson for executives is not that teams should stop building. It…
Webinars
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The global content disconnect: Insights from 550 business leaders on why scaling content is not scaling CX
In this session, we share findings from a survey of 550 senior business leaders and explore why scaling content is not scaling customer experience. We discuss what the most successful…
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Localization beyond text: How to bring audio and video into your existing workflow
Video is your fastest-growing content type– and the least localized. Phrase Studio changes that, without changing your workflow.
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Localization in the AI Era: From Strategy to Execution
In this 60-minute webinar, Phrase togheter with the partner WISE ST Global show you exactly how to put AI to work. Learn how Phrase’s AI capabilities enable faster, smarter, and…
Reports & Guides
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The global content disconnect report
Global research across nine countries reveals a growing disconnect between AI investment, content production, and customer experience. Enterprises are expanding faster, investing in AI, and producing more content in more…
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Documentation as product infrastructure: How SaaS leaders scale trust, AI, and global growth
Learn how leading SaaS companies turn documentation into scalable product infrastructure, reduce risk, and build a foundation for reliable global growth
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The executive guide to changing your translation management system
This executive guide outlines a five-step approach to enterprise TMS migration, including stakeholder alignment, workflow redesign, phased execution, integration planning, and risk mitigation, while avoiding common migration pitfalls.