A world leader in translation technology
Phrase intelligently automates, manages, and delivers multilingual content for deeper customer connections
and faster business growth.
The Phrase Localization Platform
The Phrase Platform is the world’s most powerful, connective, and customizable localization software. Cloud-based and intelligently powered by AI, it is built to automate multilingual content at great speed, accuracy and scale.
Phrase allows organizations to provide customers with access to the content they need in the language they speak. This means your customers are more engaged and business impact is delivered quickly.
“The go-to, end-to-end localization solution that offers—at scale—unprecedented levels of customization, automation, and reporting to help you truly connect with new audiences and drive global growth”
The Total Economic Impact of Using Phrase (TEI) study by Forrester Consulting


AI-led translation
We believe that the creation of our AI-powered platform is one of the biggest single advancements to happen in localization technology. Baked into the Platform and customised to your needs, Phrase AI is trainable to achieve the most successful outcomes based on the your circumstances and unique goals. In real time, the system automates the selection of the most effective translation services, incorporates brand terms, and scores content quality based on an array of context and circumstances. This means you are able to achieve much more, with less.


Smarter automation, built in
Phrase gives you full control over how content moves, from creation to translation to delivery. With AI-powered automation, teams can build workflows that adapt to content type, language needs, and business rules. Phrase Orchestrator offers a no-code, drag-and-drop interface to create flows across the Phrase platform and beyond. Whether routing content to the right translation method or triggering quality checks, automation reduces effort and speeds up delivery.
Analytics that unlock insight
Phrase Analytics gives teams the ability to track performance, surface insights, and report on progress, without needing SQL or BI support. Build custom reports and visual dashboards to monitor translation quality, turnaround times, and cost. With actionable data at your fingertips, you can stay aligned to goals and continuously improve how multilingual content is delivered.


Integration
With over 50 integrations (and counting…), Phrase can connect to your existing localization systems with ease. The ‘plug and play’ nature of the Platform protects existing workflows, allows you to retain current tools, and enables incredible speed to value. And, in the unlikely scenario that a connection doesn’t exist, our engineers can build it.
Reliable and secure
The Phrase Localization Platform follows best practices in security, stability and performance. This means we comply with the Principles and Security Statements of ISO 27001, PCI DSS, AWS, CCPA and GDPR. Our infrastructure is one of the most resilient and robust available (zero downtime deployments and a 99.9% uptime), and we work hard to ensure it stays that way.