Phrase Strings
Strings has been built by product people,
for product people.
As a string management platform for key-based translations, Phrase Strings extracts
segments of words from code repositories or design files to manage the entire
translation process.
This is invaluable for adapting digital products and software – apps, websites and video games – to engage
with global audiences at scale.
(No surprise that it is loved by developers, product designers, product managers, and translators alike.)
Working with Phrase Strings
Cut deployment time in half
Strings can automatically import and export content, launch translation jobs, and distribute content from a single platform, minimizing the need for manual input. Running translation in parallel with your development cycles means you’re able to ship multilingual products and features in a fraction of the time.
*Own* your product’s localization
Phrase Strings becomes a single source of truth for your copy. The platform allows owners to manage the entire translation process with ease, thanks to its ability to add and assign tasks, track progress, and collaborate across global and complex teams. With over the air updates for apps and websites, distributing products to global audiences in their native languages has never been so simple!
Improve translation quality
To ensure quality and consistency are maintained, Strings comes with a contextual ‘visual editor’, Figma previews, and customizable QA gates. In a single platform, users can eliminate broken language files, ensure placeholders are intact, and have confidence in the correct application of brand terminology. Brand tone of voice is consistent too, thanks to brand translation memory and term bases that you maintain and own.
A fully featured API to reduce integration times
Speed up release cycles by setting up custom integrations and webhooks with the powerful Phrase Strings API. We integrate with GitHub, Figma, WordPress, Contentful, and many more platforms. Strings has over 50 integrations to date, so whatever you’re using we’ll have you covered.
Mobile Apps
Localize your global app with an online localization tool that enables changes in real time thanks to over-the-air (OTA) updates.
Video games
Game providers produce global games faster with our format-agnostic localization platform built for seamless automation and continuous delivery.
Web apps and websites
Speed up translation delivery and reduce costs by up to 80% with AI-powered machine translation capabilities and translation memory.
Other software products
Whatever software product you need to take global, Phrase Strings is the go-to online localization platform to get it done right.
A Leader in Localization
Reliable and secure
The Phrase Localization Platform follows best practices in security, stability and performance. This means we comply with the Principles and Security Statements of ISO 27001, PCI DSS, AWS, CCPA and GDPR. Our infrastructure is one of the most resilient and robust available (zero downtime deployments and a 99.9% uptime), and we work hard to ensure it stays that way.
ISO27001
GDPR Compliant
AWS Partner
PCI DSS
We have now designed a process where Phrase allows us to have the content ready on our sites within 1 minute since the translators add or update their translations. We are saving an average of 48 hours on engineering time, each time we deploy a new feature.
The localization management process is so much more streamlined, which makes it much easier to release new versions and add new locales.
The thing that I have seen with Phrase and our translation management is specifically the ease with which it allows us to scale to additional languages.
Suggested Reading
Webinar
Building a localization team: Things you can get right and wrong
Discover how to build a localization team that delivers serious value. Learn from renowned industry legends from Phrase, Deliveroo, Global App Testing, Notion, and Stripe.
Blog post
The Complete Guide to Software Localization
Software localization is the process of adapting a web or mobile app to the culture and language of users in a target market. Learn more about how to make it work for your own software product.
Resource
The definitive localization manager playbook
Gain valuable insights into best practices for localization from some of the most successful global businesses across industries. Explore the various ways to go about emphasizing the importance of localization within your organization, and build a strong localization strategy that will take you global.
Blog post
How to Improve Your Workflow for Correcting Translated UI Strings
UI strings can be hard to translate. Correcting them—even harder. Learn how a software localization platform can make your workflow a breeze.
Blog post
App Localization: What It Is, and How to Make It Work
Mobile app localization is the process of adapting an app’s user interface and functionality for users in different target markets. Explore the most effective ways to make it work for your business.
Resource
Improving translation accuracy, consistency, and quality with MT customization
MT customization boosts translation speed and cost-effectiveness while preserving quality. Discover how to localize content at scale, ensuring alignment with your domain, capturing the right tone, and maintaining a consistent brand voice.
News
Phrase Accelerates Hyperautomation in Localization with more AI-powered Enhancements
New releases drive forward AI, Scalability, and Workflow for unparalleled hyperautomation in localization