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Global business

The business case for global expansion: Key metrics and market trends

Localization and personalization are now essential for global growth. With 90% of businesses planning to enter new markets and 87% confirming that localization drives success, explore data-driven insights…

Global business

2025 Guide to Market Research: Key Strategies and Best Practices

Market research is a key component of a global expansion strategy. Learn the ins and outs and best practices of market research for international expansion.
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Global business

Market Entry Strategy: A Guide to Entering Foreign Markets

Explore expert advice and expand your business overseas with this comprehensive market entry strategy guide.
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Machine translation

Unpacking Artificial Intelligence: What It Is, Why It Matters, and How It Works

AI is a game-changer for global businesses and is here to stay. Explore what it means, what benefits it offers, and what the future of AI may hold.
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Global business

How to Reach a Global Audience: 7 Key Lessons from MrBeast

Discover how MrBeast, the highest-paid YouTuber worldwide, has leveraged localization to boost global reach—and how you can do the same for your business.
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Global business

How a Global Website Can Help Grow a Business with the Right Strategy

Explore what makes a global website, what benefits it offers, and how it can help businesses connect with customers worldwide.
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Global business

How to Build the Right Market Positioning for Your Product

Learn more about how market positioning works and find effective strategies to differentiate your business from competitors and attract customers.
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Global business

International SEO: Best Practices to Optimize Your Website for Global Reach

International SEO is crucial for expanding a business globally. Learn how to optimize your website for international audiences step by step.
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Global business

How to Effectively Navigate Stakeholder Management for Global Success

Stakeholder management can lead to stronger work relationships, better products, and happier customers worldwide. Discover effective strategies to make it work for your organization.
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Software localization

A React I18n Experiment with Storybook and i18next

Explore how to localize React components in Storybook using i18next: Set up, localize, and configure seamlessly with our step-by-step tutorial.
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Localization strategy

Cracking the Code of SaaS Marketing Localization in 5 Key Steps

Discover the 5 essential steps to crafting a strong localization-friendly B2B marketing strategy for your global software and create demand from day one.
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