Product Managers Archives – The Phrase (formerly PhraseApp) Blog

<img width="300" height="203" src="https://phrase.com/blog/wp-content/uploads/2019/12/ridecell-interview-300x203.png" class="ratio-image rounded" alt="" srcset="https://phrase.com/blog/wp-content/uploads/2019/12/ridecell-interview-300x203.png 300w, https://phrase.com/blog/wp-content/uploads/2019/12/ridecell-interview-768x519.png 768w, https://phrase.com/blog/wp-content/uploads/2019/12/ridecell-interview-1024x692.png 1024w, https://phrase.com/blog/wp-content/uploads/2019/12/ridecell-interview-16x11.png 16w, https://phrase.com/blog/wp-content/uploads/2019/12/ridecell-interview-291x196.png 291w, https://phrase.com/blog/wp-content/uploads/2019/12/ridecell-interview.png 1200w" sizes="(max-width: 300px) 100vw, 300px" />

How a SaaS Platform Elevates Localization to Promote Shared Mobility Worldwide

Ridecell steadily grows its localization efforts to promote shared mobility... read more

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How a Fashion Search Engine Leverages Team Collaboration for Global Growth

Enrique Quílez, Localization Manager at Lyst, takes us to the... read more

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5 Questions to Help You Start Product Localization Right

Product localization involves so much more than simply translating from... read more

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A Day in the Life of a Translator

The craft of translation can be a tricky task, to... read more

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How to Nail Your Market Positioning When Going Global

When you plan for business expansion and localization, develop a... read more

<img width="300" height="203" src="https://phrase.com/blog/wp-content/uploads/2019/10/epages-ensuring-consistency-localization-300x203.png" class="ratio-image rounded" alt="" srcset="https://phrase.com/blog/wp-content/uploads/2019/10/epages-ensuring-consistency-localization-300x203.png 300w, https://phrase.com/blog/wp-content/uploads/2019/10/epages-ensuring-consistency-localization-768x519.png 768w, https://phrase.com/blog/wp-content/uploads/2019/10/epages-ensuring-consistency-localization-1024x692.png 1024w, https://phrase.com/blog/wp-content/uploads/2019/10/epages-ensuring-consistency-localization-16x11.png 16w, https://phrase.com/blog/wp-content/uploads/2019/10/epages-ensuring-consistency-localization-291x196.png 291w, https://phrase.com/blog/wp-content/uploads/2019/10/epages-ensuring-consistency-localization.png 1200w" sizes="(max-width: 300px) 100vw, 300px" />

How an Ecommerce Platform Ensures Consistency in Software Localization

Christina Gebken, Localization Manager and TechWriter at ePages, guides us... read more

<img width="300" height="203" src="https://phrase.com/blog/wp-content/uploads/2019/09/good-ux-design-localization-300x203.jpg" class="ratio-image rounded" alt="" srcset="https://phrase.com/blog/wp-content/uploads/2019/09/good-ux-design-localization-300x203.jpg 300w, https://phrase.com/blog/wp-content/uploads/2019/09/good-ux-design-localization-768x519.jpg 768w, https://phrase.com/blog/wp-content/uploads/2019/09/good-ux-design-localization-1024x692.jpg 1024w, https://phrase.com/blog/wp-content/uploads/2019/09/good-ux-design-localization-16x11.jpg 16w, https://phrase.com/blog/wp-content/uploads/2019/09/good-ux-design-localization-291x196.jpg 291w, https://phrase.com/blog/wp-content/uploads/2019/09/good-ux-design-localization.jpg 1200w" sizes="(max-width: 300px) 100vw, 300px" />

How to Create Good UX Design for Multiple Languages

User experience is one of the core features of businesses... read more

<img width="300" height="203" src="https://phrase.com/blog/wp-content/uploads/2019/09/maintaining-translation-quality-300x203.jpg" class="ratio-image rounded" alt="" srcset="https://phrase.com/blog/wp-content/uploads/2019/09/maintaining-translation-quality-300x203.jpg 300w, https://phrase.com/blog/wp-content/uploads/2019/09/maintaining-translation-quality-768x519.jpg 768w, https://phrase.com/blog/wp-content/uploads/2019/09/maintaining-translation-quality-1024x692.jpg 1024w, https://phrase.com/blog/wp-content/uploads/2019/09/maintaining-translation-quality-16x11.jpg 16w, https://phrase.com/blog/wp-content/uploads/2019/09/maintaining-translation-quality-291x196.jpg 291w, https://phrase.com/blog/wp-content/uploads/2019/09/maintaining-translation-quality.jpg 1200w" sizes="(max-width: 300px) 100vw, 300px" />

How to Maintain Translation Quality with Phrase

Translation quality plays an essential role in building and maintaining... read more

<img width="300" height="203" src="https://phrase.com/blog/wp-content/uploads/2019/09/Collaboration-platform-localization-300x203.jpg" class="ratio-image rounded" alt="" srcset="https://phrase.com/blog/wp-content/uploads/2019/09/Collaboration-platform-localization-300x203.jpg 300w, https://phrase.com/blog/wp-content/uploads/2019/09/Collaboration-platform-localization-768x519.jpg 768w, https://phrase.com/blog/wp-content/uploads/2019/09/Collaboration-platform-localization-1024x692.jpg 1024w, https://phrase.com/blog/wp-content/uploads/2019/09/Collaboration-platform-localization-16x11.jpg 16w, https://phrase.com/blog/wp-content/uploads/2019/09/Collaboration-platform-localization-291x196.jpg 291w, https://phrase.com/blog/wp-content/uploads/2019/09/Collaboration-platform-localization.jpg 1200w" sizes="(max-width: 300px) 100vw, 300px" />

Why You Need a Collaboration Platform when Localizing

We’ve asked experienced localization managers what the key factors for... read more

One day in the life of a product manager

<img width="300" height="203" src="https://phrase.com/blog/wp-content/uploads/2019/08/One-day-in-the-life-of-a-product-manager-300x203.jpg" class="ratio-image rounded" alt="One day in the life of a product manager" srcset="https://phrase.com/blog/wp-content/uploads/2019/08/One-day-in-the-life-of-a-product-manager-300x203.jpg 300w, https://phrase.com/blog/wp-content/uploads/2019/08/One-day-in-the-life-of-a-product-manager-768x519.jpg 768w, https://phrase.com/blog/wp-content/uploads/2019/08/One-day-in-the-life-of-a-product-manager-1024x692.jpg 1024w, https://phrase.com/blog/wp-content/uploads/2019/08/One-day-in-the-life-of-a-product-manager-16x11.jpg 16w, https://phrase.com/blog/wp-content/uploads/2019/08/One-day-in-the-life-of-a-product-manager-291x196.jpg 291w, https://phrase.com/blog/wp-content/uploads/2019/08/One-day-in-the-life-of-a-product-manager.jpg 1200w" sizes="(max-width: 300px) 100vw, 300px" />

A Day in the Life of a Product Manager

Software engineers have, for quite a long time, been regarded... read more

<img width="300" height="203" src="https://phrase.com/blog/wp-content/uploads/2019/07/SaaS-Localization-Checklist-300x203.jpg" class="ratio-image rounded" alt="" srcset="https://phrase.com/blog/wp-content/uploads/2019/07/SaaS-Localization-Checklist-300x203.jpg 300w, https://phrase.com/blog/wp-content/uploads/2019/07/SaaS-Localization-Checklist-768x519.jpg 768w, https://phrase.com/blog/wp-content/uploads/2019/07/SaaS-Localization-Checklist-1024x692.jpg 1024w, https://phrase.com/blog/wp-content/uploads/2019/07/SaaS-Localization-Checklist-16x11.jpg 16w, https://phrase.com/blog/wp-content/uploads/2019/07/SaaS-Localization-Checklist-291x196.jpg 291w, https://phrase.com/blog/wp-content/uploads/2019/07/SaaS-Localization-Checklist.jpg 1200w" sizes="(max-width: 300px) 100vw, 300px" />

SaaS Localization: Your Ultimate Checklist for Success

A traditional software as a service (SaaS) application needs to... read more

<img width="300" height="203" src="https://phrase.com/blog/wp-content/uploads/2019/06/Localization-Testing-and-Quality-Assurance-300x203.jpg" class="ratio-image rounded" alt="" srcset="https://phrase.com/blog/wp-content/uploads/2019/06/Localization-Testing-and-Quality-Assurance-300x203.jpg 300w, https://phrase.com/blog/wp-content/uploads/2019/06/Localization-Testing-and-Quality-Assurance-768x519.jpg 768w, https://phrase.com/blog/wp-content/uploads/2019/06/Localization-Testing-and-Quality-Assurance-1024x692.jpg 1024w, https://phrase.com/blog/wp-content/uploads/2019/06/Localization-Testing-and-Quality-Assurance-16x11.jpg 16w, https://phrase.com/blog/wp-content/uploads/2019/06/Localization-Testing-and-Quality-Assurance-291x196.jpg 291w, https://phrase.com/blog/wp-content/uploads/2019/06/Localization-Testing-and-Quality-Assurance.jpg 1200w" sizes="(max-width: 300px) 100vw, 300px" />

Why You Should Give Localization Testing Top Priority

If you envision a successful business in a global marketplace,... read more

<img width="300" height="203" src="https://phrase.com/blog/wp-content/uploads/2019/06/Developer-Glossary-for-Product-Managers-300x203.jpg" class="ratio-image rounded" alt="" srcset="https://phrase.com/blog/wp-content/uploads/2019/06/Developer-Glossary-for-Product-Managers-300x203.jpg 300w, https://phrase.com/blog/wp-content/uploads/2019/06/Developer-Glossary-for-Product-Managers-768x519.jpg 768w, https://phrase.com/blog/wp-content/uploads/2019/06/Developer-Glossary-for-Product-Managers-1024x692.jpg 1024w, https://phrase.com/blog/wp-content/uploads/2019/06/Developer-Glossary-for-Product-Managers-16x11.jpg 16w, https://phrase.com/blog/wp-content/uploads/2019/06/Developer-Glossary-for-Product-Managers-291x196.jpg 291w, https://phrase.com/blog/wp-content/uploads/2019/06/Developer-Glossary-for-Product-Managers.jpg 1200w" sizes="(max-width: 300px) 100vw, 300px" />

Developer Glossary: 10 Phrases Product Managers Need to Understand

Ever had a conversation with developers about technology and didn't... read more

<img width="300" height="203" src="https://phrase.com/blog/wp-content/uploads/2019/06/Choosing-the-right-language-service-provider-300x203.jpg" class="ratio-image rounded" alt="" srcset="https://phrase.com/blog/wp-content/uploads/2019/06/Choosing-the-right-language-service-provider-300x203.jpg 300w, https://phrase.com/blog/wp-content/uploads/2019/06/Choosing-the-right-language-service-provider-768x519.jpg 768w, https://phrase.com/blog/wp-content/uploads/2019/06/Choosing-the-right-language-service-provider-1024x692.jpg 1024w, https://phrase.com/blog/wp-content/uploads/2019/06/Choosing-the-right-language-service-provider-16x11.jpg 16w, https://phrase.com/blog/wp-content/uploads/2019/06/Choosing-the-right-language-service-provider-291x196.jpg 291w, https://phrase.com/blog/wp-content/uploads/2019/06/Choosing-the-right-language-service-provider.jpg 1200w" sizes="(max-width: 300px) 100vw, 300px" />

How to Choose the Right Language Service Provider: A Guide for Product Managers

No matter the nature of your product or service, in... read more

<img width="300" height="203" src="https://phrase.com/blog/wp-content/uploads/2019/05/Agile-product-management-300x203.jpg" class="ratio-image rounded" alt="" srcset="https://phrase.com/blog/wp-content/uploads/2019/05/Agile-product-management-300x203.jpg 300w, https://phrase.com/blog/wp-content/uploads/2019/05/Agile-product-management-768x519.jpg 768w, https://phrase.com/blog/wp-content/uploads/2019/05/Agile-product-management-1024x692.jpg 1024w, https://phrase.com/blog/wp-content/uploads/2019/05/Agile-product-management-16x11.jpg 16w, https://phrase.com/blog/wp-content/uploads/2019/05/Agile-product-management-291x196.jpg 291w, https://phrase.com/blog/wp-content/uploads/2019/05/Agile-product-management.jpg 1200w" sizes="(max-width: 300px) 100vw, 300px" />

A Product Manager’s Role in Agile: Why They Fail and How to Succeed

It goes without saying that failure is a necessary evil.... read more

<img width="300" height="203" src="https://phrase.com/blog/wp-content/uploads/2019/05/Top-languages-for-website-localization-300x203.jpg" class="ratio-image rounded" alt="" srcset="https://phrase.com/blog/wp-content/uploads/2019/05/Top-languages-for-website-localization-300x203.jpg 300w, https://phrase.com/blog/wp-content/uploads/2019/05/Top-languages-for-website-localization-768x519.jpg 768w, https://phrase.com/blog/wp-content/uploads/2019/05/Top-languages-for-website-localization-1024x692.jpg 1024w, https://phrase.com/blog/wp-content/uploads/2019/05/Top-languages-for-website-localization-16x11.jpg 16w, https://phrase.com/blog/wp-content/uploads/2019/05/Top-languages-for-website-localization-291x196.jpg 291w, https://phrase.com/blog/wp-content/uploads/2019/05/Top-languages-for-website-localization.jpg 1200w" sizes="(max-width: 300px) 100vw, 300px" />

Which Languages Should I Localize My Website Into?

If you localize your website into a foreign language, you... read more

<img width="300" height="203" src="https://phrase.com/blog/wp-content/uploads/2019/05/Successful-localization-300x203.jpg" class="ratio-image rounded" alt="" srcset="https://phrase.com/blog/wp-content/uploads/2019/05/Successful-localization-300x203.jpg 300w, https://phrase.com/blog/wp-content/uploads/2019/05/Successful-localization-768x519.jpg 768w, https://phrase.com/blog/wp-content/uploads/2019/05/Successful-localization-1024x692.jpg 1024w, https://phrase.com/blog/wp-content/uploads/2019/05/Successful-localization-16x11.jpg 16w, https://phrase.com/blog/wp-content/uploads/2019/05/Successful-localization-291x196.jpg 291w, https://phrase.com/blog/wp-content/uploads/2019/05/Successful-localization.jpg 1200w" sizes="(max-width: 300px) 100vw, 300px" />

The Secret to Successfully Localized Websites Uncovered

Full-on website localization may seem a daunting task at first... read more

<img width="300" height="203" src="https://phrase.com/blog/wp-content/uploads/2019/04/Being-an-Efficient-Product-Manager-300x203.jpg" class="ratio-image rounded" alt="" srcset="https://phrase.com/blog/wp-content/uploads/2019/04/Being-an-Efficient-Product-Manager-300x203.jpg 300w, https://phrase.com/blog/wp-content/uploads/2019/04/Being-an-Efficient-Product-Manager-768x519.jpg 768w, https://phrase.com/blog/wp-content/uploads/2019/04/Being-an-Efficient-Product-Manager-1024x692.jpg 1024w, https://phrase.com/blog/wp-content/uploads/2019/04/Being-an-Efficient-Product-Manager-16x11.jpg 16w, https://phrase.com/blog/wp-content/uploads/2019/04/Being-an-Efficient-Product-Manager-291x196.jpg 291w, https://phrase.com/blog/wp-content/uploads/2019/04/Being-an-Efficient-Product-Manager.jpg 1200w" sizes="(max-width: 300px) 100vw, 300px" />

5 Ways to Being a More Efficient Product Manager

Being highly productive isn’t an inherent talent but an acquired... read more

<img width="300" height="203" src="https://phrase.com/blog/wp-content/uploads/2019/03/Stakeholder-Management-for-Product-Managers-300x203.jpg" class="ratio-image rounded" alt="" srcset="https://phrase.com/blog/wp-content/uploads/2019/03/Stakeholder-Management-for-Product-Managers-300x203.jpg 300w, https://phrase.com/blog/wp-content/uploads/2019/03/Stakeholder-Management-for-Product-Managers-768x519.jpg 768w, https://phrase.com/blog/wp-content/uploads/2019/03/Stakeholder-Management-for-Product-Managers-1024x692.jpg 1024w, https://phrase.com/blog/wp-content/uploads/2019/03/Stakeholder-Management-for-Product-Managers-16x11.jpg 16w, https://phrase.com/blog/wp-content/uploads/2019/03/Stakeholder-Management-for-Product-Managers-291x196.jpg 291w, https://phrase.com/blog/wp-content/uploads/2019/03/Stakeholder-Management-for-Product-Managers.jpg 1200w" sizes="(max-width: 300px) 100vw, 300px" />

The Ultimate Guide to Stakeholder Management for Product Managers

Stakeholder Management is a significant part of the Product Manager's... read more

<img width="300" height="203" src="https://phrase.com/blog/wp-content/uploads/2019/01/Ten-Must-Haves-for-Localization-Software-300x203.jpg" class="ratio-image rounded" alt="" srcset="https://phrase.com/blog/wp-content/uploads/2019/01/Ten-Must-Haves-for-Localization-Software-300x203.jpg 300w, https://phrase.com/blog/wp-content/uploads/2019/01/Ten-Must-Haves-for-Localization-Software-768x519.jpg 768w, https://phrase.com/blog/wp-content/uploads/2019/01/Ten-Must-Haves-for-Localization-Software-1024x692.jpg 1024w, https://phrase.com/blog/wp-content/uploads/2019/01/Ten-Must-Haves-for-Localization-Software-16x11.jpg 16w, https://phrase.com/blog/wp-content/uploads/2019/01/Ten-Must-Haves-for-Localization-Software-291x196.jpg 291w, https://phrase.com/blog/wp-content/uploads/2019/01/Ten-Must-Haves-for-Localization-Software.jpg 1200w" sizes="(max-width: 300px) 100vw, 300px" />

10 Must-Haves for Localization Software

An effective localization platform should come with features that make... read more

<img width="300" height="203" src="https://phrase.com/blog/wp-content/uploads/2019/02/Software-Translation-300x203.png" class="ratio-image rounded" alt="" srcset="https://phrase.com/blog/wp-content/uploads/2019/02/Software-Translation-300x203.png 300w, https://phrase.com/blog/wp-content/uploads/2019/02/Software-Translation-768x519.png 768w, https://phrase.com/blog/wp-content/uploads/2019/02/Software-Translation-1024x692.png 1024w, https://phrase.com/blog/wp-content/uploads/2019/02/Software-Translation-16x11.png 16w, https://phrase.com/blog/wp-content/uploads/2019/02/Software-Translation-291x196.png 291w, https://phrase.com/blog/wp-content/uploads/2019/02/Software-Translation.png 1200w" sizes="(max-width: 300px) 100vw, 300px" />

Everything You Need to Know About Software Translation

Software translation and localization increase the usability of your product... read more

<img width="300" height="203" src="https://phrase.com/blog/wp-content/uploads/2019/02/Successful-Product-Manager-300x203.jpg" class="ratio-image rounded" alt="" srcset="https://phrase.com/blog/wp-content/uploads/2019/02/Successful-Product-Manager-300x203.jpg 300w, https://phrase.com/blog/wp-content/uploads/2019/02/Successful-Product-Manager-768x519.jpg 768w, https://phrase.com/blog/wp-content/uploads/2019/02/Successful-Product-Manager-1024x692.jpg 1024w, https://phrase.com/blog/wp-content/uploads/2019/02/Successful-Product-Manager-16x11.jpg 16w, https://phrase.com/blog/wp-content/uploads/2019/02/Successful-Product-Manager-291x196.jpg 291w, https://phrase.com/blog/wp-content/uploads/2019/02/Successful-Product-Manager.jpg 1200w" sizes="(max-width: 300px) 100vw, 300px" />

What Makes a Successful Product Manager

From prioritizing tasks to managing teams, it's not easy to... read more

<img width="300" height="203" src="https://phrase.com/blog/wp-content/uploads/2019/01/Evaluating-the-Best-Software-Localization-Tool-300x203.jpg" class="ratio-image rounded" alt="" srcset="https://phrase.com/blog/wp-content/uploads/2019/01/Evaluating-the-Best-Software-Localization-Tool-300x203.jpg 300w, https://phrase.com/blog/wp-content/uploads/2019/01/Evaluating-the-Best-Software-Localization-Tool-768x519.jpg 768w, https://phrase.com/blog/wp-content/uploads/2019/01/Evaluating-the-Best-Software-Localization-Tool-1024x692.jpg 1024w, https://phrase.com/blog/wp-content/uploads/2019/01/Evaluating-the-Best-Software-Localization-Tool-16x11.jpg 16w, https://phrase.com/blog/wp-content/uploads/2019/01/Evaluating-the-Best-Software-Localization-Tool-291x196.jpg 291w, https://phrase.com/blog/wp-content/uploads/2019/01/Evaluating-the-Best-Software-Localization-Tool.jpg 1200w" sizes="(max-width: 300px) 100vw, 300px" />

5 Questions to Ask When Evaluating the Best Software Localization Tool

The best software localization tool is the one that suits... read more

Launching a global website

<img width="300" height="203" src="https://phrase.com/blog/wp-content/uploads/2019/01/Launching-a-global-website-300x203.jpg" class="ratio-image rounded" alt="Launching a global website" srcset="https://phrase.com/blog/wp-content/uploads/2019/01/Launching-a-global-website-300x203.jpg 300w, https://phrase.com/blog/wp-content/uploads/2019/01/Launching-a-global-website-768x519.jpg 768w, https://phrase.com/blog/wp-content/uploads/2019/01/Launching-a-global-website-1024x692.jpg 1024w, https://phrase.com/blog/wp-content/uploads/2019/01/Launching-a-global-website-16x11.jpg 16w, https://phrase.com/blog/wp-content/uploads/2019/01/Launching-a-global-website.jpg 1200w" sizes="(max-width: 300px) 100vw, 300px" />

5 Key Stages of Launching a Multilingual Website

Website localization can provide many business opportunities while consolidating your... read more

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